Brand Strategy Agencies Reviews and Ratings
What are Brand Strategy Agencies ?
Gartner defines brand strategy agencies as those that help clients crystallize a differentiated strategic market position and bring that strategy to life for leadership, for employees and in the market to drive the organization’s growth. At a minimum, this involves creating a brand strategy and placing it within a brand architecture structure, driving internal leadership support for the brand strategy, and creating identity guidelines. Brand strategy agencies may offer a wide range of ancillary services such as research, design, content creation, brand management and innovation to contextualize or express the brand strategy.
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LPK is a creative consultancy that helps CPG brands and B2B companies connect with consumers through strategic brand positioning, packaging design and creative innovation. With deep expertise in consumer trends, category disruption and cultural relevance, LPK enables brands to stay ahead, inspire loyalty, and create lasting impact. LPK offers a full suite of services, from brand positioning and architecture to front-end innovation, research design, consumer insights, and strategic foresight. LPK's expertise spans visual and verbal identity, packaging design, copywriting, naming and trend forecasting—helping brands create powerful, enduring connections with their audiences.
OVO is a proficient branding agency that is instrumentally designed to address critical business affairs. With the value of a client in mind, this agency centers around a thoughtful route to constructing and managing brands. Acting as consultants at a senior level, OVO facilitates brand initiation, strategic rebranding, name designation, messaging platforms, development of identity systems, and brand repositioning across a plethora of diversified industries. With its foundation in Portland, Oregon, it extends its services throughout the U.S.
Starfish is a company that concentrates on perfecting brand experience by defining, designing, and delivering customized brand interactions. Established in 2002, it aims to enhance the relevancy and resonance of its numerous clients. By leveraging a strategic and creative approach to problem-solving, Starfish focuses on unearthing strategic insights to drive behavioral change. The company firmly believes in the philosophy that the brand experience represents the brand itself, and therefore endeavors to improve this aspect through its brand strategy and creative communication services.
The company is purpose-driven and consists of a senior team dedicated to tackling problems. Their primary goal is to bridge the gap between brand strategy and business strategy, aiding in business growth. The firm establishes valuable relationships and crafts brands with which people can connect. This approach helps shape the company's activities in a manner that is conducive to achieving its business objectives.
Coley Porter Bell is a long-established branding agency having its offices in London and New York. Operating as a part of the widely prominent Ogilvy group and by extension WPP, Coley Porter Bell enjoys a broad footprint in 120 nations. Change is a constant, and the agency specializes in converting this change into profitable opportunities for growth. It accomplishes this by constructing immersive brand experiences, with a wide range of capabilities. Its extensive history includes redefining established brands, creating brand platforms conducive to modern-day skills, and overcoming market taboos. The agency aims for converting challenges into chances of growth.
HawkPartners specializes in combining valuable customer research and strategic plans to help businesses overcome challenges. The company's focus is on the utilization of advanced analytics and modern thinking for the resolution of branding, customer experience, go-to-market, and marketing communication challenges. HawkPartners aims to assist leadership in making impactful decisions by providing recommendations that enhance understanding, thereby offering a clearer picture of effective strategies. The team is composed of professionals with varied market research and consulting experience who are centered around teamwork, quick response, analytical thinking, and passion.
Lippincott operates worldwide as a creative consultancy focused on brand and innovation. The firm is dedicated to addressing the most complex issues faced by their clients through a strategic and design-oriented approach. Established in 1943, it played a crucial role in the development of many globally recognizable brands and experiences. The firm's handiwork powers expansion and enriches consumer experiences. The collaboration with Oliver Wyman enhances the ability to offer comprehensive solutions by blending industry, risk, and operational knowledge. Collectively, they cultivate opportunities for their clients to flourish in the future.
Sylvain operates as a strategy and design consultancy aimed at fostering progress for corporate entities and society. Established in 2010, it has distinguished itself in the arena of strategic and design-oriented solutions and seeks to enable innovation and advancement on a broader scale.
Tenet Partners is a combined entity formed with the merger of Brandlogic and CoreBrand, possessing over 40 years of consultancy experience. It draws upon a specialty in brand innovation and marketing. The company has a rich talent pool and robust technology platforms, which provide insights based on two decades of market data. The main focus is on assisting businesses to develop and thrive by placing customers at the heart of their operations.
23e2 AI Automations is a Toronto-based firm specializing in automation and AI agents, helping businesses streamline operations, enhance efficiency, and drive innovation. We develop custom AI-powered solutions for workflow automation, customer interactions, and data-driven decision-making, empowering companies to stay ahead in an increasingly digital world
Ciente focuses on delivering relevant tech news and market insights to business leaders. It addresses the increasing issue of buyer's remorse in technology expenditure by offering insightful and accurate editorial content. This includes comprehensive market analysis and tech insights to aid in informed decision-making aimed at fostering growth and innovation. Ciente’s core business revolves around helping business leaders leverage the fast-paced technology sphere to their advantage.
Evviva is a brand agency that focuses on merging insight and identity. With dual bases in San Francisco and Edinburgh, the company harnesses the dynamic entrepreneurial spirit of Silicon Valley while drawing on the marketing expertise of the UK. Its primary service offerings include in-depth research, strategy development, positioning, and creation of identity, all with the aim to leave a significant impact on global brands.
The company is a collective of professionals specializing in brand, design, and user experience who emphasize the importance of brand as behavior. Their unique methodologies are tailored to facilitate positive transformation in businesses through a brand-led approach.
KindGeek is a full-cycle software outsourcing company with business expertise. Besides providing UI/UX design, software development, and QA services, KindGeek offers discovery phase and business consulting as a part of our Business Analysis proficiency. Using different technology stacks, KindGeek develops Android, iOS, desktop, and web applications; websites, and custom software solutions.
The company operates with a central focus on making valuable contributions to both its clients and its team members. It doesn't simply go through the motions; instead, it strives to innovate and improve continually. The firm sets a high bar for excellence, pushing each other to not only meet but exceed these expectations. The company celebrates the unique viewpoints each team member brings to the table and seeks to learn from these varied perspectives continuously. This approach fuels the drive to work together to achieve remarkable results. This business recognizes the transformative potential of creativity, fully harnessing this power to enact positive change. The organization's actions are driven by benevolent purpose, fervor, and careful strategic planning.
Phoenix Business Solutions (PBS) LLC is a small WBE/DBE Electrical company incorporated in Illinois in 2000. The organization's electrical division specializes in low voltage applications, such as voice/data installation, fire alarm systems, security access systems, CCTV and CATV systems. PBS also offers service and technical support for these applications. Its support packages serve a diverse array of sectors including financial, healthcare, legal, educational, governmental, and non-profit organizations. PBS works with building owners, real estate managers and their tenants to address infrastructure requirements in both high-rise buildings and campus environments. The company employs experienced IBEW union service technicians with extensive technical knowledge and expertise to support customer needs and improve operations.
Siegel+Gale is an international brand-led experience firm, focused on championing simplicity in branding. The company was established in 1969 by Alan Siegel with the aim of aiding organizations in developing simpler experiences, reducing the complexity of communications across various sectors. The goal has been to create brand experiences that are not only clear and fresh but also effective in delivering positive results for businesses. Siegel+Gale collaborates with corporations, nonprofits, and government organizations from around the world to build such brand experiences. This is based on the belief that brands that uphold simplicity foster deeper relationships and enable powerful business outcomes.
Focused on delivering data-infused solutions, the company specializes in supporting higher education marketers. This business model solves the problem of inefficient marketing practices in the education sector by providing streamlined, data-oriented strategies for improved engagement and reach.
Design Bridge and Partners concentrates on innovatively reshaping the understanding and impact of design on brands and businesses. The partnership comprises 850 professionals located across 12 nations, offering specialties like strategy formulation, identifying brand essence, facilitating brand experiences, and protecting brand identities. The focus lies in addressing the primary business issue of providing structured and efficient design solutions.
Gartner Research
Features of Brand Strategy Agencies
Mandatory Features:
Brand architecture, demonstrating how the brands in the portfolio fit together
Messaging pillars to reinforce the brand’s differentiation
Brand strategy, including positioning and personality
Customer and market research to validate brand strategy and architecture recommendations