"Decode: A Power AI research Tool With Room For Improvement"

Submitted
3.0
3.0
Overall User Rating

Product(s): Decode

Overall Comment:"Offers good research platforms and I like the Diary studies but user experience and overall technical functionality could be improved"

Lessons Learned

Description
Description

What do you like most about the product or service?

Global Panel Accessibility, Unified Data Repo, use of Emotion/Behavior and generative AI provides deep analytical capability.

Description
Description

What do you dislike most about the product or service?

User interface is good but can be overwhelming when exploring various features, tech support time could be improved, and integrations with other 3rd party services could be easier

Evaluation & Contracting

Description

Why did you purchase this product or service?

  • Drive innovation
  • Enhance decision making
Description

What were the key factors that drove your decision?

  • Product functionality and performance
  • Breadth of services
Description

Which other vendors did you consider in your evaluation?

  • iMotions
  • Clarifai

Integration & Deployment

Service & Support

Product Capabilities

Additional Context

Description

Deployment architecture

Cloud (SaaS or PaaS or IaaS)
Description

In which country(s) did your deployment take place?

United States
Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.
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