Event Technology Platforms (Transitioning to Event Marketing Technology Platforms) Reviews and Ratings

What are Event Technology Platforms ?

Gartner defines event technology platforms as tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. These platforms provide native capabilities to engage and communicate with prospective attendees, registrants and sponsors, manage logistics, deliver content and enable attendees to engage with other participants. Out-of-the-box integrations with sales force automation and marketing automation platforms are provided to track engagement. Features and capabilities are provided in a self-service model, with some offering managed service support to run the technology when preferred.

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vFairs is an all-in-one event management SaaS platform that helps event planners and marketers in 100+ countries across 150 industries build, run, and promote virtual and in-person events. With over 48 million attendees and 50,000 exhibitors served, vFairs delivers configurable technology for a wide range of events including conferences, trade shows, job fairs, onboarding fairs, internal events, and more. vFairs' product suite provides capabilities to capture event registrations, collect payments, run online/hybrid events and streamline onsite reception with badge printing software. It also provides branded mobile apps for attendees to navigate events, network, and capture leads.

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Cisco is a company that specializes in networking technologies, particularly Internet Protocol (IP)-based solutions. It was established in 1984 by a group of computer scientists from Stanford University. As of today, Cisco has a global workforce, continuing to innovate in various fields, notably in routing and switching. Adding to its core business, the company also delves into emerging technologies including home networking, IP telephony, optical networking, security features, storage area networking, and wireless technology. Moreover, Cisco extends its expertise to offer a sweeping range of services such as technical support and advanced services. The company sells its products and services on an enterprise level, to commercial businesses, service providers, and end-users.

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Zoom is an all-in-one intelligent collaboration platform that makes connecting easier, more immersive, and more dynamic for businesses and individuals. Zoom technology puts people at the center, enabling meaningful connections, facilitating modern collaboration, and driving human innovation through solutions like Team Chat, Phone, Meetings, omnichannel cloud Contact Center, AI Companion, Whiteboard, and more, in one offering.

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Microsoft enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more. Microsoft is dedicated to advancing human and organizational achievement.

Microsoft Security helps protect people and data against cyberthreats to give peace of mind.

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Cvent delivers an all-in-one event platform for any event. Their platform simplifies the management of each stage of the event lifecycle while giving you the data and insights you need to maximize your value. Whether in-person, virtual, or hybrid, you’ll have a single platform with everything you need to find suppliers, engage attendees, maximize sponsor value, and capture important event data. Cvent is uniquely positioned to support your events of all types, sizes, and complexities

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Bizzabo powers immersive in-person, virtual, and hybrid experiences. The Bizzabo Event Experience OS is a data-rich open platform that allows Event Experience Leaders to manage events, engage audiences, activate communities, and deliver powerful business outcomes — while keeping attendee data Privately Held and secure. Bizzabo powers the events of world-leading brands — from Fortune 100 enterprise organizations and financial institutions to creative agencies and scaling tech companies. Bizzabo was founded in 2011 by Boaz Katz, Alon Alroy, and Eran Ben-Shushan, and is headquartered in New York and Tel Aviv.

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RingCentral, Inc. (NYSE: RNG) is a global provider of cloud-based business communications and collaboration solutions that seamlessly combine phone, messaging, video meetings, events, and contact center.

RingCentral empowers businesses with AI-first conversation intelligence, and unlocks rich customer and employee interactions to gain insights and accelerate business outcomes.

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SpotMe is the enterprise event platform that helps accelerate customer relationships at scale.

Run hybrid, virtual, and in-person events with a branded and compliant event app, offer a personalized experience, and get deep data insights that flow into your CRM. SpotMe provides 24/7 instant support and white-glove service.

SpotMe is used by 12,000+ event hosts in Fortune 500 companies, including 10 of the top 20 life science companies, the Big Four professional services networks, and leading technology, financial, and manufacturing companies.

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KonfHub is a one-stop ticketing & event management platform for online, hybrid and in-person events. We help you drive the right audience & make your event more successful.

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Communique Conferencing, established in 2001, is dedicated to transforming the communication within organizations in the digital era. Their focus is on creating a conducive environment for understanding and cultivating relationships with various audience categories through their webinar and virtual event platform. This platform, driven by generative AI, is developed to facilitate engagement and collect valuable first-party data, aiming to enhance the return on investment from events. Communique Conferencing caters to various sectors including Non-profit, EDU, Corporate, and Government. Operating from Bethesda, MD, Communique maintains a global footprint with facilities located across North America, EMEA, and APAC.

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Reliance Industries Limited is a diversified enterprise, operating across several sectors. Its main areas of operation include hydrocarbon exploration and production, petroleum refining and marketing, and the production of petrochemicals. Additionally, the company has a robust presence within the retail and telecommunications domains. A significant factor in Reliance's modus operandi is an emphasis on innovation-fueled growth. It has leveraged this approach to establish a substantial global footprint in various business verticals, notably as a leading producer of polyester yarn and fiber. The company's guiding philosophy is one of transforming challenges into opportunities and constantly striving against convention, as demonstrated by its founder Dhirubhai Ambani, whose vision transformed Reliance into one of India's largest corporations. Its central ambition is to impact human lives positively.

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Cvent delivers an all-in-one event platform for any event. Their platform simplifies the management of each stage of the event lifecycle while giving you the data and insights you need to maximize your value. Whether in-person, virtual, or hybrid, you’ll have a single platform with everything you need to find suppliers, engage attendees, maximize sponsor value, and capture important event data. Cvent is uniquely positioned to support your events of all types, sizes, and complexities

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RainFocus is the next-generation event marketing platform built to capture and analyze unprecedented amounts of first-party data for exceptional events and optimized engagement throughout the customer journey. RainFocus powers flawless experiences with secure, scalable solutions to support the entire event lifecycle. The platform integrates with sales and marketing technologies, simplifying event registration, content management, and exhibitor activation across in-person, virtual, and hybrid experiences, all from a single dashboard. Leveraging real-time data, RainFocus provides actionable insights to drive personalization, accelerate qualification and lead conversion, and close deals.

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Stova is an event technology company that specializes in developing inventive solutions for both virtual and onsite meetings, as well as hybrid events. The firm primarily targets providing detailed, data-driven insights to help event planners and organizers. Stova's technology solutions cater to the nuanced challenges of managing different scales of events, from small intimate gatherings to large meetings with numerous attendees.

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TechTarget's flagship events solution, BrightTALK by TechTarget, is much more than a platform. It is one of the industry's only audience-first Virtual Events offering. BrightTALK has successfully built thriving B2B audiences for more than 20 years, ensuring that, by leveraging BrightTALK for events, brands are not just using a high-tech platform, they’re tapping into a powerful source of built-in active demand. The BrightTALK platform is both extensible and optimally automated: It captures audience from our network, from customer promotions, and directly from visitors to their web properties. BrightTALK is a platform built for busy marketers and event managers specifically designed to help them drive better engagement with easy and effective virtual events.

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Kaltura is a company dedicated to providing video experiences for various organizations. It operates a video cloud, supporting diverse video encounters. The use of Kaltura's Video Experience Cloud spans myriad places, including homes, schools, and workplaces, to facilitate virtual events, communication, collaboration, training, marketing, selling, customer handling, teaching, learning, and entertainment experiences.

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6Connex focuses on providing a wide range of event technology solutions. This includes cloud-based offerings such as meetings, virtual venues, learning solutions, and webinars. It is designed for corporations that require various interaction methods with their communities, such as in-person, virtual or hybrid modes. The broad applicability of 6Connex's offering spans across several areas such as marketing, sales, recruitment, training, HR communications, event planning, and remote offices. The primary purpose of 6Connex is to facilitate engagement and aid businesses in transforming their significant concepts into tangible results.

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Brandlive is a platform dedicated to transforming traditional video experiences into engaging ones. This software solution assists companies in elevating the quality and compelling nature of their webinars, product introductions, investor interactions, and significant events. The objective is to lighten the monotonous aspect of such activities and make them intriguing for the audience. Fluttering between software and service aspects, Brandlive aims to facilitate the creation of quality content, manage vendors effectively, and lower unnecessary expenditure, subsequently guiding the target audience into taking desired actions.

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Goldcast is a dedicated platform serving B2B companies with a focus on developing significant, assessable and modern digital event experiences. The company provides various types of virtual events including webinars, regional conferences, product launches, and workshops. A key aspect of Goldcast's operations is providing efficient tools and dashboards that produce insightful lead qualification data, enabling a measurement of the return on investment for these digital events.

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Founded in early 2020 and based in San Francisco, Hubilo is a company that focuses on generating insights and value from webinars for B2B marketers. The firm aims to effectively demonstrate return on investment, expedite the business pipeline, and produce revenue. It provides a service known as Webinar+, designed to help its users increase their audience and revenue streams. The company is growing quickly in the SaaS industry, with support from a number of well-known investors.

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