Gartner defines Insight Engines as follows: Insight engines apply relevancy methods to discover, analyze, describe and organize content and data. They enable the interactive or proactive delivery or synthesis of information to people, and data to machines, in the context of their respective business moments.
Insight engines should be viewed as platforms on which applications are provided, developed or augmented by applying the capabilities listed above to specific employee and customer experience use cases. Such applications are provided out of the box by vendors (e.g., intranet or site search), developed through technical partnerships (e.g., search within third-party applications), developed with customers in-house (e.g., expert finder), or developed through integration with third-party applications (e.g., extracting data from documents to support RPA).

Insight Engines

A digital experience platform (DXP) is an integrated set of technologies designed for the composition, management, delivery and optimization of personalized digital experiences across multiple channels in the customer journey.
A DXP binds capabilities from multiple applications to allow the creation, orchestration and presentation of seamless experiences. It also forms part of a digital business ecosystem via API-based integrations with adjacent technologies. DXPs are applicable to business-to-consumer (B2C), business-to-business (B2B) and business-to-employee (B2E) use cases.

Digital Experience Platforms

Online reputation management software allows brands to improve their online reputation by monitoring and managing brand discussions across multiple media channels. The software automatically tracks all the comments, mentions, and reviews shared by users and notifies brands about them, whether it is negative or positive. It then quickly responds to user grievances and resolves them before it damages the brand's reputation while encouraging positive mentions. In addition, it sets up email and advertising campaigns to automatically notify users to share their positive experiences with the brand on different review websites. The analytics tool presents the key stakeholders with insights about the entire brand's online reputation in easy-to-understand reports. The software is typically used in industries such as retail, hospitality, and eCommerce.

Online Reputation Management Software

Gartner defines WCM as the process of creating, managing and delivering content to one or more digital channels. This is achieved through the use of specific content management features based on a core repository. WCM tools are used to manage content to be delivered to websites and other digital channels. These tools are used by both IT and marketing/business. They may be procured as commercial products or open-source tools and are typically cloud-based.
The functionality of WCM solutions goes beyond the publication of webpages. It also includes:
- Content-creation functions, such as assembling content components, pages, websites, microsites and landing pages.
- A content repository that organizes different content types and their metadata.
- Library services, such as check-in and check-out, versioning and rollback.
- Security and roles, and permissions management.
- Management features such as layout and templates, menus and navigation, and workflows.
- Content and application deployment functions.
- Personalization capabilities.
- The ability to integrate, via APIs, with adjacent technologies such as digital commerce platforms, CRM, and marketing automation platforms.
- Hybrid and headless capabilities for API-driven multiexperience content delivery beyond websites and to other channels — such as mobile apps, progressive web apps (PWAs), single-page applications (SPAs), digital and voice assistants and smart devices.

Web Content Management

Gartner defines Search and Product Discovery as applications that augment digital commerce solutions to facilitate navigation, filtering, comparisons, and ultimately selection of products. They provide search (keyword, natural language and visual), merchandising (automation, configuration, and curation of business rules to make a product discoverable based on business needs), product recommendations, catalog navigation (and SEO keyword automation), personalization and analytics capabilities through SaaS to enable customers (B2C and B2B) to transact. They also enable providers (merchandisers, content managers, and search specialists) to support customer experiences. With the emergence of generative AI, conversational search interfaces are now appearing.
Search and Product Discovery applications use product data to facilitate navigation, filtering, comparisons and ultimately product selection. Search results can be highly visual, using engaging layouts and multimedia. Content other than product information, such as educational information, compliance materials and related news may also be included in search results to engage customers and further support buying decisions.

Search and Product Discovery

Visual intelligence helps customers find products with relevant visual attributes using real-world images, video and text. Expanding on visual search capabilities, this helps customers identify a specific product, provides related content or detailed information, or otherwise triggers engagement. These solutions analyze catalogs to understand taxonomy and product attributes in addition to visual features, product identification using technologies like computer vision, natural language processing and machine learning. This technology helps ease the path to purchase, driving consumers in sectors like Healthcare, Sports & entertainment, manufacturing , retail etc., from awareness to conversion in an instant by presenting products with relevant visual attributes.

Visual Intelligence

Top Yext Digital Presence Platform Competitors & Alternatives 2024 | Gartner Peer Insights

Elastic Search

Elasticsearch

Google Cloud Search

Google

SharePoint

Microsoft

Coveo Platform

Coveo

Azure AI Search

Glean

IBM Watson Discovery

Microsoft Search

Lucidworks Fusion

Lucidworks

Sinequa Platform

Sinequa

50M - 250M USD

<50M USD

1B - 3B USD

500M - 1B USD

250M - 500M USD

3B - 10B USD

Gov't/PS/ED <5,000 Employees

Yext Digital Presence Platform

Yext

DIRECTOR OF IT

I think the application is a bit primitive and doesn't have a lot of features that make it worthwhile.

ASSOCIATE

Great insights provider to improve sales and footfall with easy customization as per your requirements

Other...

Amazon Web Services (AWS)

OpenText

expert.ai

EPAM

Search365

Algolia (Search.io)

Progress (MarkLogic)

OpenText (Micro Focus)

Apache Software Foundation

Aiimi

SearchBlox

Marketing Associate

Yext has some great capabilities. However we have been using them for over a year and have had trouble maximizing its potential. It is missing some key features that were are looking for ie (integration to slack and pulling review data from app stores). Additionally, we had some trouble with set up and their CS constantly states they are on top of the problem but it can takes weeks on end to resolve. I think yext has high potential but they have continually fell short of our expectations. We are hoping that changes for the duration of our contract. 

Digital Marketing Specialist

Overall the support team is very fast and responsive to our support tickets and questions 

IT Associate

Powerful Insights provider from business data fed with custom metrics and KPI's

mind blowing, data from search engines and various other platforms made and transformed in amazing and client centric formats that suite business needs 

INSIGHTS & STRATEGY

Great product! All in one platform that provides actionable insights for both customers, employees or partners.

ASSISTANT MANAGER

With a single platform you can manage all your listings. Saves a lot of manual labor and reduces the time to market. The Information fetched by Yext is relevant and business can take correct decisions by taking them in consideration.

Active

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