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Marketplace Operation Applications

Marketplace Operation Applications Reviews and Ratings

What are Marketplace Operation Applications?

Gartner defines marketplace operation applications (MOAs) as technology that enables organizations to operate marketplaces selling third-party products alongside optional first-party products. MOAs allow organizations to manage seller onboarding, product catalogs, promotions, orders and finance, to monitor business performance to ensure compelling customer experience, and to support the selling of physical goods, services or digital goods. MOAs can be deployed on-premises, as single-tenant SaaS or as multitenant SaaS.

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Logo of VTEX Commerce Platform

VTEX Commerce Platform

By VTEX

4.5
(22 Ratings)

VTEX Commerce Platform is a software designed to support businesses in managing digital commerce operations including online store management, order processing, and omnichannel experiences. The software features tools for catalog management, pricing, promotions, and checkout processes. It enables integration with multiple payment and logistics providers as well as external marketplaces. VTEX Commerce Platform allows for customizable storefronts and includes capabilities for handling B2B and B2C transactions. The software aims to address business challenges related to scalability, inventory synchronization, and unified commerce by providing a single platform for managing multiple sales channels and touchpoints.

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Logo of Mirakl Marketplace Platform

Mirakl Marketplace Platform

By Mirakl

4.8
(8 Ratings)

Mirakl Marketplace Platform is a software that enables businesses to create and manage online marketplaces, allowing them to expand their product assortment by onboarding third-party sellers. The software offers features such as product catalog management, order management, and payment processing. It integrates with existing ecommerce systems and provides tools for quality control, seller onboarding, and performance monitoring. Mirakl Marketplace Platform addresses challenges related to scaling digital commerce operations by facilitating multi-vendor management, automating key processes, and providing analytics to support decision making and marketplace optimization.

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Logo of Spryker Platform

Spryker Platform

By Spryker

3.5
(7 Ratings)

Spryker Cloud Commerce OS is a software designed to support digital commerce businesses with a modular architecture allowing the integration and customization of various functionalities. The software provides tools for managing product information, orders, payments, and customer interactions across multiple sales channels. It supports both B2B and B2C business models and enables deployment on cloud infrastructure. Spryker Cloud Commerce OS facilitates the development and scaling of online stores, marketplaces, and unified commerce solutions, aiming to streamline operations, enhance flexibility, and address challenges related to the complexity of digital commerce environments. The software includes APIs and headless capabilities for connecting with third-party systems or building tailored frontends.

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Logo of Unirgy Marketplace Solution

Unirgy Marketplace Solution

By Unirgy

4.7
(2 Ratings)

Unirgy Marketplace Solution is a software designed to support the creation and management of multi-vendor marketplaces for business-to-business operations. The software facilitates vendor onboarding, product catalog management, order processing, and payment distribution within an integrated platform. It enables businesses to centralize procurement, streamline supply chain workflows, and automate vendor interactions. The software offers configurable workflows, role-based access, and reporting tools that assist with account and inventory management. Businesses can use this software to enhance collaboration across suppliers and buyers, increase operational efficiency, and simplify procurement processes in complex B2B environments.

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Logo of AppDirect

AppDirect

By AppDirect

4
(1 Rating)

AppDirect is a software that enables businesses to manage, distribute, and monetize cloud-based applications and subscription services through a unified platform. The software offers solutions for app marketplace management, subscription billing, provisioning, identity management, and analytics. AppDirect is designed to address the complexities of digital commerce by automating the processes related to selling, delivering, and managing a wide variety of software-as-a-service products. The software supports integration with various business systems, allowing organizations to streamline workflows and improve operational efficiency in managing digital products and services. AppDirect provides tools for developers, resellers, and enterprises to facilitate the distribution and administration of applications across different channels and ecosystems.

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Logo of Onport

Onport

By Onport

4
(1 Rating)

Onport is a software designed to automate and streamline marketplace operations for retailers and brands. The software enables the management of multi-vendor catalogs, orders, and inventory by integrating with e-commerce platforms and providing centralized control. Onport supports order routing, stock synchronization, and vendor onboarding, helping to improve operational efficiency and reduce manual workload. The software offers features for managing commissions, invoicing, and performance analytics while allowing integration with various shipping and accounting systems. Onport addresses business challenges related to scaling online marketplaces and coordinating activities across multiple sellers, aiming to support efficient marketplace management through automation and process optimization.

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Logo of Aaspass

Aaspass

By Qodequay Technologies

Aaspass is a software designed to enhance workplace attendance management and security through automated solutions. The software utilizes facial recognition technology to enable contactless check-ins and check-outs for employees, reducing dependency on manual processes and physical devices. Aaspass supports attendance tracking, visitor management, and real-time monitoring, streamlining administrative tasks and providing greater control over workforce data. The software aims to simplify operations for organizations by offering integrations with existing systems and providing insights into attendance patterns. By focusing on efficiency and accuracy, Aaspass addresses business challenges related to manual record-keeping and access control within workplaces.

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Logo of Akinon Commerce Cloud

Akinon Commerce Cloud

By Akinon

Akinon Commerce Cloud is a software designed to support businesses in managing digital commerce operations through a cloud-based platform. The software offers capabilities such as multi-channel management, product information management, order management, personalization, and integration with third-party systems. It provides tools to streamline inventory and catalog management, facilitate seamless checkout experiences, and support omnichannel strategies. The software addresses challenges related to scalability and operational efficiency in e-commerce by enabling centralized control of sales channels, real-time updates, and flexible adaptation to changing business needs. It is suitable for retailers seeking to enhance their digital commerce infrastructure and optimize backend workflows.

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Logo of Arcadier

Arcadier

By Arcadier

Arcadier is a software designed to enable the creation and management of online marketplaces for various industry verticals, including goods, services, rentals, and spaces. The software offers features such as customizable storefronts, multi-vendor management, payment gateway integration, inventory control, order management, and reporting tools. It provides support for both business-to-business and business-to-consumer models. Arcadier addresses the business challenge of setting up scalable and flexible digital marketplaces without extensive technical development, allowing organizations to manage vendor relationships, transactions, and customer experience through a unified platform. It also supports third-party integrations and offers various configurations to suit different marketplace requirements.

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Logo of Avetti Commerce

Avetti Commerce

By Avetti Commerce

Avetti Commerce is an enterprise ecommerce software that enables businesses to create and manage online marketplaces and B2B ecommerce portals. The software provides tools for handling multiple vendors, product catalogs, and customizable storefronts, supporting both B2B and B2C business models. Avetti Commerce offers features such as order management, inventory control, and integration capabilities with third-party systems including ERP and payment gateways. The software supports scalable catalog management, workflow automation, and multi-language and multi-currency operations, which aims to address the complexities of managing diverse suppliers and large product assortments within a single ecommerce environment.

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Logo of Broadleaf Commerce

Broadleaf Commerce

By Broadleaf Commerce

Broadleaf Commerce is a software platform designed to enable businesses to manage and deliver digital commerce experiences across B2B and B2C channels. The software provides tools for product management, order processing, pricing, promotions, and catalog organization. It supports multi-site and multi-channel configurations, allowing organizations to centralize commerce operations from a single platform. Broadleaf Commerce integrates with various third-party services and offers APIs for customization and scalability. The platform addresses business challenges related to complex catalog structures, personalized customer experiences, and the management of large-scale eCommerce environments, facilitating smooth shopping, checkout, and administrative workflows.

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Logo of CloudBlue Connect

CloudBlue Connect

By CloudBlue

CloudBlue Connect is a software designed to streamline the management, procurement, and distribution of digital products and services for businesses operating in the as-a-service economy. The software provides tools for automating product onboarding, catalog management, contract lifecycle, order provisioning, and subscription billing across cloud ecosystems. CloudBlue Connect allows companies to coordinate interactions with multiple vendors and service providers while maintaining visibility and control over product offerings and transactional workflows. The software aims to address operational complexities associated with integrating and scaling digital supply chains, enabling businesses to efficiently manage multi-cloud environments and deliver products to market through various channels.

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Logo of Enterprise Marketplace

Enterprise Marketplace

By Ultra Commerce

Enterprise Marketplace is a software developed by Ultra Commerce that enables organizations to create and manage an online marketplace platform. The software allows businesses to onboard third-party sellers, manage product catalogs, facilitate transactions, and support multi-vendor operations. It provides features such as centralized order management, automated commission handling, configurable storefronts, integrated payment processing, and customizable workflows. Enterprise Marketplace addresses business challenges related to scaling ecommerce operations, streamlining vendor collaboration, and optimizing the user experience for both sellers and buyers, supporting enterprises in expanding their digital commerce capabilities.

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Logo of Gierd

Gierd

By Gierd

Gierd is a software that provides businesses with tools for automating the management and reporting of alternative investments. The software facilitates the tracking of holdings, valuations, and investment documents, offering users an organized platform to monitor fund performance and investor activity. Gierd supports the collection and analysis of investment data, aids in generating reports for stakeholders, and streamlines communication among fund managers and investors. The software aims to improve transparency in investment portfolios while reducing manual data entry and administrative workload, ultimately supporting informed decision-making in alternative asset management.

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Logo of Instaleap

Instaleap

By Instaleap

Instaleap is a software that enables businesses to manage and optimize last-mile delivery operations. The software provides tools for route planning, real-time tracking of deliveries, driver assignment, order management, and delivery status updates. Instaleap supports integration with existing commerce and logistics systems, allowing businesses to automate delivery workflows and monitor performance through analytics. By streamlining delivery processes, the software addresses challenges related to operational efficiency and visibility in order fulfillment, helping businesses meet the demands of timely and accurate delivery in various industries.

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Logo of IZBERG

IZBERG

By IZBERG

IZBERG is a software platform designed to enable the creation, management, and operation of online marketplaces. The software provides a range of features including product catalog management, vendor onboarding, order processing, and payment integration. It supports the customization of marketplace experiences, allowing operators to define rules, manage commissions, and handle multi-vendor workflows. IZBERG addresses business challenges related to organizing and scaling digital commerce ecosystems by offering tools to connect buyers and sellers, automate daily operations, and streamline transaction processing. The software aims to simplify the process of launching and running custom online marketplaces for various industries.

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Logo of Just Commerce

Just Commerce

By Stentle

Just Commerce is a software developed to manage digital commerce processes, offering functionalities such as unified product and order management, support for multiple sales channels, and customizable customer experiences. The software includes features for catalog management, pricing, inventory tracking, and promotions. It provides tools to integrate with external systems, streamline workflows, and enable omnichannel sales strategies for retailers and brands. Just Commerce is designed to address the complexity of selling across multiple digital platforms and physical locations, aiming to simplify operations while maintaining consistency in product information and customer engagement, thereby helping businesses manage online and offline commerce in a single environment.

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Logo of Marketplacer

Marketplacer

By Marketplacer

Marketplacer is software designed to enable organizations to create, manage, and scale online marketplaces. The software provides tools for onboarding sellers, managing product catalogs, processing payments, and handling orders. It supports integration with existing e-commerce platforms and offers features to customize the marketplace experience, such as merchandising, promotions, and analytics. Marketplacer addresses the business need of facilitating multi-vendor commerce, allowing organizations to aggregate products and services from various third-party sellers within a unified marketplace framework, thereby expanding product offerings and streamlining operational processes.

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Logo of Mekari Desty

Mekari Desty

By Mekari

Mekari Desty is a software designed to facilitate e-commerce operations for businesses and individuals. It offers features such as online storefront creation, payment integration, and inventory management. The software enables users to build customizable websites for showcasing and selling products and services. It streamlines order processing and automates administrative tasks associated with online sales. Mekari Desty addresses business challenges related to digital presence and transaction management by providing tools for seamless online retail management. It aims to improve efficiency in handling sales, customer interactions, and product catalog organization within a centralized platform.

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Logo of Omnevo

Omnevo

By AOE

Omnevo is a software that enables aviation, travel, and mobility businesses to manage and optimize omnichannel retail and digital commerce operations. The software provides features for managing inflight and airport retail processes, including product catalog and inventory management, order processing, payment integration, loyalty program support, and passenger data synchronization. Omnevo streamlines the delivery of personalized offers and services to customers before, during, and after travel. The software is designed to address challenges related to fragmented retail touchpoints and inefficient manual processes in the travel industry, supporting the creation of unified digital retail experiences and improving operational efficiency.

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Features of Marketplace Operation Applications

Updated April 2025

Mandatory Features:

  • Operator dashboard: Allows operators to manage marketplace operations.

  • Catalog management: Allows operators to ingest seller catalog into the master catalog.

  • Order management: Routes orders to corresponding sellers and allows sellers to manage and update order status.

  • Seller onboarding: Allows operators to onboard sellers in a self-service or assisted manner.

  • Seller dashboard: Enables sellers to manage their listings and performance

Gartner Research

Market Guide for Marketplace Operation Applications

Popular Product Comparisons

Mirakl Marketplace Platform vs VTEX Commerce PlatformAppDirect vs Mirakl Marketplace PlatformMirakl Marketplace Platform vs Unirgy Marketplace Solution

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

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