Tag Management Reviews and Ratings

What are Tag Management?

A tag management system (TMS) helps to manage the tracking tags used in digital marketing. Tag management systems simplify the deployment and maintenance of JavaScript tags, used in online content to interface with applications such as web analytics, personalization, and advertising. Data can be collected at various points of the customer journey, such as an in-page interaction or page-load event. With TMS, a single tag replaces all other tags and when executed, the tag manager publishes other tags, based on business rules and a common data model. TMS also provides an intuitive and easy-to-use interface along with a vast library of tags, triggers & variables.

Products In Tag Management Category

"Google Tag Manager - A necessary tool in your digital marketing toolkit"

We have been using Google Tag Manager (GTM) for our website. GTM is an indispensable tool in our digital marketing toolkit. It allows us to manage tags without having to rely on web developers. This creates freedom for the marketing team and empowers us to manage the site and campaigns independently.

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"Efficient tool to automate tags and choreograph event triggers"

Easy and delightful interface where we get all the facts about our site visitors, and because I can see our customers journeys and how they interact with the site, I can understand their experience. The reports are super easy to create and gives a deeper understanding of every touchpoint of the user journey in our UI experience.

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"Quick to implement tool to deploy tags and effectively track web events"

Its interface design and functionality are simple to learn and it is a fantastic tool that easily allows us to manage all the tags we want to use on our website. It was easy to implement, simple to create and fire tags, and the support team is always available to offer support when we contact them.

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"An incredible platform with fast and powerful analytics to report on product usage"

It was easy to implement and integrates pretty easily with most tools and the involvement of their full customer support team ensured that our path to adoption and its usage was highly successful. It provides us with an interaction rate through its fantastic analysis that allows us to see how our customers are engaging with our website.

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"It is much more intuitive and we are experiencing this high-touch, personal service"

We decided to go for Signal Customer Intelligence Platform as it is built to allow easy integration and extension with plugins. Signal Customer Intelligence Platform doesnt limit page views, hits or amounts of data for export so we get accurate reports and set unlimited number of goals.

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"Handy tool with a lot of support for a variety of tags to streamline tag installations"

It does include tools for all the different problems we face when implementing tags. It is the easiest Tag Management solution to use out there and tags can easily be tested before launching to the site without the need to add any extensions to our browser.

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"Well designed with high capabilities!"

A software with high capacity that's changed our operations drastically. We now rely on this quite heavily as it has everything in 1 place! Overall an amazing piece of software which has helped our business enormously.

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"Great Experience!"

As part of a huge project, we decided to use CustomerLabs and have not regretted the decision at all. Overall an amazing piece of software for gathering first party data from user activities on our sites for careful analysis!

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"Flexible and Powerful"

Ensighten is a brilliant software that allows us to tag our sites for analytical purposes and we've discovered some things we never would have without it. Overall a great software!

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"Good platform to manage third party cookies and helps you to get GDPR compliant"

With the tag management we are able to use user data for advertising purposes. It helps us to get a bit more independent from google and to have a better privacy management for our users.

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"Continuous Tag validation made easy"

Like every automation tool, it's a lot of work to set it up and maintain it through your product lifecycle. However, Datatrue is willing to help and support you in setting up your tests. A detailed guideline about your tag validations will help immensely.

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"Great solution that is user friendly, good functionality, with excellent customer support"

User friendly and feature packed, paired with excellent customer support

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