Overview
Product Information on Adthena Brand Protection Solution
What is Adthena Brand Protection Solution?
Adthena Brand Protection Solution Pricing
Overall experience with Adthena Brand Protection Solution
“Guidance and Trend Updates Highlighted as Key Strengths in Service Experience”
“Simplified Navigation and Security Features Offset Third-Party Integration Difficulties”
About Company
Company Description
Adthena is a search intelligence platform focusing on providing competitive analysis and strategic insights. The platform aids brands, marketers, and agencies in conquering their competitive landscapes. It comprises an expert team that dedicates itself to these tasks. The unique offering of Adthena sets it apart as a provider in its industry.
Company Details
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Key Insights
A Snapshot of What Matters - Based on Validated User Reviews
Reviewer Insights for: Adthena Brand Protection Solution
Performance of Adthena Brand Protection Solution Across Market Features
Adthena Brand Protection Solution Likes & Dislikes
Keeping the customer up to date with trends and services being offered. Building AI models to improve alerts, search teams and keeping tabs on the brands the companies care about. All the key features listed above are a benefit to any organization that uses an online presence. Securing your brand is important and with Adthena this makes it possible. Search Intelligence Platform, Comprehensive Monitoring, Paid Search, Brand Protection, Automated Take Down Services, and Actionable Insights are among the services that were most useful.
User interface is simple and good to use for all Core functionality is best with minimal downtime.
What I like most about Adthena Brand Protection is the real time visibility and control it gives us over brand presence in search. Platform makes it incredibly easy to spot unauthorized brand bidding, track competitor activity and take appropriate action quickly. The combination of automation, competitive intelligence and insightful reporting really sets it apart.
Learning Curve - some research would have to be done for the team members to become familiar with the service, Cost, Limited Historical data, Potential for overwhelm, not all features may be needed depending on our ORG requirements.
Integration with few third-party tools is hard and may need additional support.
I am looking forward to the improvement in giving customized reports and alerts. Looking for a better view of the dashboard as it looks a bit data heavy and could be changed to a more streamlined view.
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Peer Discussions
Adthena Brand Protection Solution Reviews and Ratings
- IT SECURITY & RISK MANAGEMENT ASSOCIATE10B+ USDIT ServicesReview Source
Simplified Navigation and Security Features Offset Third-Party Integration Difficulties
Product does well in basic functions and meets main requirements. However, few integration issues are present and could be improved. - IT ASSOCIATE<50M USDConsumer GoodsReview Source
Guidance and Trend Updates Highlighted as Key Strengths in Service Experience
Protect your brand, company and business image with the use of Adthena Brand Protection Solution. They provide good service, well rounded information, guidance and great customer service. Our company was able to achieve its goals with the use of the following - Monitoring of brand search, capitalizing on brand building and bidding tracking protection, violating trademark protection monitoring, easy efficient taking down process. Visual dashboards are detailed and very informative implementing these services into our sales and marketing departments as well as our legal team members this was very effective. Pros: Adthena has a search intelligence platform focused on providing competitive analysis and strategic insights, Comprehensive Monitoring, especially for paid search and brand protection, Automated Take Downs, Insightful Data, User-Friendly Interface, Actionable Insights. Having deployed these services deployed into our marketing and HR departments, the company deployed these services for tracking and monitoring company digital assets seamlessly. Cons Learning Curve Some research would need to be done for your team to get up to speed with the service, Cost, Limited Historical Data, Potential for Overwhelm, not all features may be needed. Benefits of Adthena are - Cost Optimization, user friendly interface, Dark Web intelligence, Automated Takedowns, Brand Protection and competitive analysis. It is a valuable asset for business operations and can surely help companies and organizations meet their online brand protection objectives. - DirectorGov't/PS/EdEducationReview Source
Automation and Reporting Features Aid in Monitoring Brand Bidding and Partner Activity
We have been using this solution for the last few months now and the impact has been significant. From the very beginning, the platform offered clear visibility into our brand's presence across paid search, helping us identify and address brand infringements quickly and effectively. Competitor and partner monitoring features are really excellent, allowing us to see exactly who is bidding on our branding terms and when. If you are serious about safeguarding your brand in the increasingly competitive search landscape Adthena's brand protection in must. - IT Services Associate<50M USDIT ServicesReview Source
Trademark Violation Alerts and Reporting Useful, But Data Delays Present Issues
I have had a very positive overall experience with Adthena's brand protection solution. From day one, the platform was intuitive and gave our team clear, actionable insights into how our brand was appearing in paid search - Software Developer50M-1B USDIT ServicesReview Source
Delayed Data Updates And Learning Curve Present Challenges In Brand Protection
"Adthena’s Brand Protection Solution gave us peace of mind with 24/7 monitoring. The insights were clear, actionable, and helped us catch issues we might’ve missed. A valuable tool for protecting our brand in paid search."