Workday has two primary product offerings: Financial Management (FM) and Human Capital Management. At this point, Workday has risen to become a leading vendor in this particular sector of the software market. Workday initially released its Financial Management offering in 2008, and often sells it together with HCM. However, market adoption of Workday FM has been much slower than HCM, largely due to the slower takeup of SaaS in the finance domain. Also, to date, the majority of customers have been based in North America, although Workday FM is starting to gain ground in other geographies. This manifests a service provider market that is still in its early stages, compared with HCM services. Workday services are life cycle services provided by third-party service providers, focused on the adoption and support of Workday applications.