Gartner defines the finance transformation strategy consulting market as services that assist CFOs and their finance organizations in crafting strategies and finance transformation roadmaps for various business-aligned, forward-looking initiatives. These engagements use dedicated external finance subject matter experts and transformation delivery assets with the aim of increasing the value that finance provides to the organization, while maximizing functional efficiency through appropriate organizational design, data, people, technology and process improvements. This market differs from finance transformation implementation consulting, which helps CFOs enhance operations and management practices through project delivery capabilities in areas like process improvement and technology implementation. CFOs face increasing complexity in their finance transformation ambitions, requiring diverse external strategy support. They must evaluate improvement opportunities across finance’s data, delivery models, processes, technology and people to effectively prioritize and integrate the most impactful innovation opportunities into their finance transformation strategies.