Didomi is present in 1 market with 1 product. Didomi has 3 reviews with an overall average rating of 4.
Consent and Preference Management
The consent and preference management (CPM) market supports all aspects of collection, consolidation, synchronization, and usage of end-user choices. The intent is to extend visibility and control to data subjects, allowing them self-determination over how much of their data to expose, to whom and for what purpose. For organizations, CPM platforms provide a strong foundation for compliance-backed data usage, with detailed tracking and auditability. In more-fundamental terms, a solid consent program makes data monetization easier and more profitable. Please note that the Market Guide has several exclusions. Vendors in the following markets are not included in this Market Guide: - Customer identity and access management (CIAM): These are vendors that provide identity and access management for customers focused on fraud detection and authentication (see Innovation Insight for Customer Identity and Access Management) - Cookie-consent-only vendors: These are vendors that only provide the tracking of consent for cookie collection, often presented at initial website access. - Identity resolution (IDR) vendors: Some IDR vendors provide the ability to track consent and preferences. However, their main product focus is on locating and matching customer identity records across multiple datasets derived from customer interactions with the brand across multiple touchpoints. - Non-stand-alone CPM platform providers: These are vendors that only provide consent and preference solutions within their own platform (for example, multichannel marketing hubs [MMHs] that provide consent capabilities).
Didomi has 1 product in Consent and Preference Management market