Digital banking multichannel solutions enable banks to deliver banking services through various digital channels, via customer-owned self-service devices. The solutions are also commonly referred to as “online banking” or “mobile banking.” Multichannel solutions enable banks to digitalize the account servicing, customer support and transaction origination capabilities of financial products. They are commonly provided as the customer experience component of a digital banking platform. Digital banking multichannel solutions address the growing demand for convenient and accessible banking services outside of the traditional branch delivery model. They solve the business problem of fragmented customer experiences by providing a unified solution that integrates various digital channels, like online banking, via websites, mobile banking apps, text banking, digital wallets and social media platforms. This ensures that customers can perform banking transactions, access account information and receive support consistently across digital channels.
Gartner defines digital commerce as the technology that enables customers to purchase goods and services through an interactive and self-service or assisted experience. The platform provides necessary information for customers to make their buying decisions and uses rules and data to present fully priced orders for payment. The commerce product must support interoperability with customer data, product content (e.g., price, availability) and order functionality and data via APIs. Digital commerce is commonly delivered as single or multitenant SaaS, or as single-tenant hosted or managed hosted (PaaS) applications. It could be offered for on-premises implementations in some circumstances. Digital commerce enables customers to purchase goods and services through an interactive and self-service or assisted experience, providing the necessary information for customers to make buying decisions.
A digital experience platform (DXP) is an integrated set of technologies designed for the composition, management, delivery and optimization of personalized digital experiences across multiple channels in the customer journey. A DXP binds capabilities from multiple applications to allow the creation, orchestration and presentation of seamless experiences. It also forms part of a digital business ecosystem via API-based integrations with adjacent technologies. DXPs are applicable to business-to-consumer (B2C), business-to-business (B2B) and business-to-employee (B2E) use cases.
The market for social software in the workplace includes software products that support people working together in teams, communities or networks. These products can be tailored to support a variety of collaborative activities. Buyers are looking for virtual environments that can engage participants to create, organize and share information, and encourage them to find, connect and interact with each other. Business use of these products ranges from project coordination within small teams or homogeneous groups, to information exchange between employees across an entire organization.