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Brand Protection software guards against suspicious listings and brand abuse networks that infringe on your intellectual property, sell counterfeit products and commit other online scams against your brand . This software continuously monitors and detects infringements including fake domains , third party sites, unauthorized apps and search engine results,thus helping in overcoming brand impersonation, minimizing monetary and reputational damage. Also, the analytics generated by brand protection software can be used to determine a brand's vulnerability and provide practical guidance on how to improve the brand's online presence, by providing holistic workflows and interactive report tracking to improve content management. Brand managers, marketing teams, and security teams addressing external threats to their social media accounts, reputation, online brand, and follower engagement are the predominant users.

• Brand Safety and Brand Infringement Suite
  4.7

  2 Reviews

Gartner defines the OFD market as the market for solutions that detect and prevent fraudulent actions within digital channels (browsers and mobile apps). OFD solutions provide a spectrum of capabilities within digital channels to prevent direct and indirect financial losses and to mitigate risks. Their core capabilities: Mitigate the activity of malicious automated bots; Detect account takeover (ATO) attacks and trigger remedial actions; Detect fraudulent activity in high-risk events along the digital customer journey, such as when customers make payments, transfer funds, perform account management actions or access personally identifiable information (PII).

• Ad-Fraud Suite
  4.0

  1 Review