Omnisend is present in 2 markets with 2 products. Omnisend has 14 reviews with an overall average rating of 4.6.
Email Marketing
Gartner defines email marketing as the use of the email channel to deliver and optimize marketing messages — such as brand newsletters or contextually relevant, real-time and personalized communications — in support of engagement across the customer journey. Email service providers often bolster their technology platforms with supplementary managed services to improve the value and scalability of the email channel. Email marketing helps marketers deliver information to their audiences after obtaining an email address. This can take the form of product or service updates, new promotions, transaction updates and more. As a relatively inexpensive method for communicating at scale with contacts, email provides value for different use cases across the full customer-engagement life span. Email is the most effective channel for several marketing objectives, including demand generation, conversion to sales, and customer loyalty and advocacy.
Omnisend has 1 product in Email Marketing market
Lead Generation Software
Lead generation software automates the process of attracting, capture and distribution of lead data. It sits on the top of the sales funnel, pulling leads from various online channels like email, social media, and landing pages etc. The software offers features that can create personalized interactive content, such as landing pages, chatbots, or surveys, facilitating active engagement with leads. It narrows down sales team’s focus to the customers who are most likely to buy a product or service. Typically, lead generation software is integrated with other platforms to eliminate the need to constantly switch browsers. It is highly advantageous for sales team as it minimizes time wasted on cold leads, and helps to develop a stronger customer base.
Omnisend has 1 product in Lead Generation Software market