Pitcher is present in 2 markets with 2 products. Pitcher has 7 reviews with an overall average rating of 4.5.
CRM in Life Sciences
Gartner defines “CRM” as technologies or systems that enable a broader customer engagement business strategy. These systems span four major areas — sales, marketing, digital commerce, and customer service and support. Yet in the life science industry (that is pharmaceutical, biotechnology, medical device and diagnostics organizations), CRM is synonymous with sales and field enablement systems, given their heavy reliance on a field-force-driven engagement model. These systems support the automation of sales activities and expert engagement for organizations’ sales professionals, key account managers, medical experts and field service personnel. These systems are also central to sales and medical teams responsible for raising therapeutic awareness, delivering educational content and influencing demand, as well as nurturing contracts with HCPs, healthcare organizations (HCOs) and other medical stakeholders. In addition, these systems provide servicing as a system of record and maintaining compliance with jurisdictional regulations for capabilities such as planning, enablement, execution and analysis processes.
Pitcher has 1 product in CRM in Life Sciences market
Revenue Enablement Platforms
Gartner defines revenue enablement platforms (REPs) as platforms that unite sales, customer-facing enablement and revenue functions. They encompass revenue-generating roles such as sales, customer success, marketing, partners and presales. They support both sales enablement and marketing leaders in providing a holistic enablement program. The platforms have capabilities for digital content, learning and coaching and engagement analytics as well as AI and conversational intelligence for skill building. Revenue enablement platforms provide digital content management, sales learning and coaching. They integrate with sales force automation (SFA) or marketing automation platforms, provide the ability to create and curate content, feature buyer engagement analysis, measure content effectiveness, measure and build role skills and competencies through microlearning and retention quizzing and analytics that improve commercial execution.
Pitcher has 1 product in Revenue Enablement Platforms market