Data preparation is an iterative and agile process for finding, combining, cleaning, transforming and sharing curated datasets for various data and analytics use cases including analytics/business intelligence (BI), data science/machine learning (ML) and self-service data integration. Data preparation tools promise faster time to delivery of integrated and curated data by allowing business users including analysts, citizen integrators, data engineers and citizen data scientists to integrate internal and external datasets for their use cases. Furthermore, they allow users to identify anomalies and patterns and improve and review the data quality of their findings in a repeatable fashion. Some tools embed ML algorithms that augment and, in some cases, completely automate certain repeatable and mundane data preparation tasks. Reduced time to delivery of data and insight is at the heart of this market.
Data and Analytics refers to products and services that enable organizations to collect, integrate, analyze, and act on data to drive informed decision-making and business outcomes. This category includes markets that focus on empowering enterprises to manage data pipelines, ensure data quality and governance, extract insights through advanced analytics, and machine learning across structured and unstructured data environments.
Software asset management (SAM) tools aim to decipher the complex and ever-changing world of software licensing. Organizations now have a diverse set of SAM tool requirements to meet. Core capability of SAM tools include discovery, normalization, reconciliation, optimization and reporting. SAM tools are third-party solutions that provide some level of automation to support tasks required to produce and maintain compliance with independent software vendor (ISV) license use rights. SAM tools provide organizations with a means to manage software throughout its life cycle and centralize the view of software within the organization. SAM tools provide data on software utilization, identify over deployed and under consumed licenses, reharvest and reallocate licenses, track renewals and financials for purchased software, and proactively identify software misconfiguration. SAM tools offer integration with third-party tools, and can provide out-of-the-box reporting capabilities and produce management dashboards. The reporting and dashboards recommend areas for optimization.