Analytics and business intelligence platforms — enabled by IT and augmented by AI — empower users to model, analyze and share data. Analytics and business intelligence (ABI) platforms enable organizations to understand their data. For example, what are the dimensions of their data — such as product, customer, time, and geography? People need to be able to ask questions about their data (e.g., which customers are likely to churn? Which salespeople are not reaching their quotas?). They need to be able to create measures from their data, such as on-time delivery, accidents in the workplace and customer or employee satisfaction. Organizations need to blend modeled and nonmodeled data to create new data pipelines that can be explored to find anomalies and other insights. ABI platforms make all of this possible.
The data integration tools market comprises stand-alone software products that allow organizations to combine data from multiple sources, including performing tasks related to data access, transformation, enrichment and delivery. Data integration tools enable use cases such as data engineering, operational data integration, delivering modern data architectures, and enabling less-technical data integration. Data integration tools are procured by data and analytics (D&A) leaders and their teams for use by data engineers or less-technical users, such as business analysts or data scientists. These products are consumed as SaaS or deployed on-premises, in public or private cloud, or in hybrid configurations.
Gartner defines a data science and machine learning platform as an integrated set of code-based libraries and low-code tooling that support the independent use by, and collaboration between, data scientists and their business and IT counterparts through all stages of the data science life cycle. These stages include business understanding, data access and preparation, experimentation and model creation, and sharing of insights. They also support machine learning engineering workflows including creation of data, feature, deployment and testing pipelines. The platforms are provided via desktop client or browser with supporting compute instances and/or as a fully managed cloud offering. Data science and machine learning (DSML) platforms are designed to allow a broad range of users to develop and apply a comprehensive set of predictive and prescriptive analytical techniques. Leveraging data from distributed sources, cutting-edge user experience, and native machine learning and generative AI (GenAI) capabilities, these platforms help to augment and automate decision making across an enterprise. They provide a range of proprietary and open-source tools to enable data scientists and domain experts to find patterns in data that can be used to forecast financial metrics, understand customer behavior, predict supply and demand, and many other use cases. Models can be built on all types of data, including tabular, images, video and text for applications that require computer vision or natural language processing.
The market for ESP platforms consists of software subsystems that perform real-time computation on streaming event data. They execute calculations on unbounded input data continuously as it arrives, enabling immediate responses to current situations and/or storing results in files, object stores or other databases for later use. Examples of input data include clickstreams; copies of business transactions or database updates; social media posts; market data feeds; images; and sensor data from physical assets, such as mobile devices, machines and vehicles.
Predictive analytics software uses advanced analytics capabilities to analyze current and historical data to make predictions about future events. This software connects data from different data sources and employs techniques like data mining and statistical analysis to forecast future trends, detect patterns, identify potential risks and opportunities, and plan for the best possible outcome. As a result, organizations can make better business decisions with machine-generated analytics, visualization, and reporting on predictive insights. These can be used in a wide range of industries, including healthcare, finance, marketing, and manufacturing.