The CCI market covers solutions that include the equipment, software and services that enable customer service organizations to manage multichannel customer interactions holistically (using self-service and assisted service) from a customer experience and an employee engagement perspective. Central to the definition of CCI is that the solutions are dedicated to supporting a single customer or tenant on each instance of the system, even if that customer or tenant supports multiple contact center operations on that dedicated instance. CCI solutions are used by customer service and telemarketing centers, employee service and support centers, help desk service centers, and other types of structured communications operations.
Gartner defines the customer service business process outsourcing (CS BPO) market as the delegation of customer service (CS) business process activities to support existing and potential clients to a third-party service provider. The services provided may include digital services, assisted channel services, technology and system integration, infrastructure, software development and design, reporting and analytics, and business process management.
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