Twilio is present in 6 markets with 6 products. Twilio has 468 reviews with an overall average rating of 4.4.
Application Development, Integration and Management - Others
Reviews for 'Application Development, Integration and Management - Others'
Twilio has 1 product in Application Development, Integration and Management - Others market
Communications Platform as a Service
Gartner defines communications platform as a service (CPaaS) as a cloud-based platform used by developers, the IT team and other nontechnical business roles to build an array of communications-related capabilities using APIs, SDKs, documentation and no-code/low-code visual builders. The CPaaS tools facilitate access to multiple communications channels spanning voice, SMS, email, messaging apps, video and conversational capabilities, along with security. The purpose of CPaaS is to enable enterprises to improve communications workflows by providing simplified access to multiple communications capabilities. CPaaS enables enterprises to shorten time to market for new products and services, personalize communications, and orchestrate customer journeys across multiple channels. It delivers digital engagement and operationalizes customer experience, while also driving business efficiencies at scale with digital service delivery. It’s modular/composable in design and can expand from initial single-use cases to many others as additional business units learn of its value. CPaaS capabilities can also be consumed in a wholesale model, powering third-party cloud vendor offerings such as contact center, CRM, multichannel marketing and ERP. There are also wholesale use cases in which CPaaS providers wholesale to each other and telcos.
Twilio has 1 product in Communications Platform as a Service market
Contact Center Workforce Engagement Management
Workforce engagement management (WEM) software is a collection of technologies that help manage the customer service workforce to ensure a high level of operational performance while elevating employee well-being, discretionary effort and satisfaction. The core capabilities of WEM products include: • Evaluation and improvement • Time management • Metrics and recognition (that is, performance management) • Assistance and task management • Voice of the employee (VoE) feedback • Recruitment and onboarding
Twilio has 1 product in Contact Center Workforce Engagement Management market
Contact Center as a Service
Gartner defines contact center as a service (CCaaS) as solutions offering SaaS-based applications that enable customer service departments to manage multichannel customer interactions holistically from both a customer-experience and employee-experience perspective. CCaaS is a key technology platform used to support the customer service experience, whether it be self-service or assisted by customer service representatives. All organizations need to offer customer assistance. The preference is for remote support via voice and digital channels over physical presence in offices and stores, though it is common for organizations to offer multiple options.
Twilio has 1 product in Contact Center as a Service market
Customer Data Platforms
Gartner defines customer data platforms (CDPs) as software applications that support marketing and customer experience use cases by unifying a company’s customer data from marketing and other channels. CDPs optimize the timing and targeting of messages, offers and customer engagement activities, and enable the analysis of individual-level customer behavior over time. The purpose of a CDP is to centralize data collection and unify customer data from disparate sources into profiles. CDPs enable marketers to create and manage segments and push those segments to priority channels without requiring coding or use of advanced querying techniques. While CDPs originated to serve marketing use cases, interest from data management roles, IT and other customer-facing roles (e.g. sales, service and support) is on the rise. Digital marketing leaders have long used a variety of systems to design, orchestrate and measure multichannel campaigns. While many of those systems also manage customer-level data and audiences for targeting, they do so in a way that makes both data governance and orchestration across channels (and across competitive vendor solutions) a challenge. CDPs aim to address that challenge by collecting and unifying disparate customer data in a centralized location accessible to marketers. The CDP is not a substitute for an enterprise’s master data management, but it can ensure that customer profile data, transactional events and analytic attributes are available to marketing when needed for real-time interactions.
Twilio has 1 product in Customer Data Platforms market
Email Marketing
Email marketing is the use of the email channel to deliver and optimize marketing messages — such as brand newsletters or contextually relevant, real-time and personalized communications — in support of engagement across the customer journey. Email service providers often bolster their technology platforms with supplementary managed services to improve the value and scalability of the email channel.
Twilio has 1 product in Email Marketing market