Reviews for 'Customer Relationship Management - Others'
Revenue intelligence platforms are third-party solutions that enhance the activity management, deal insights and pipeline analytics offered by sales force automation (SFA) platforms. Predominantly used by B2B sales organizations, revenue intelligence platforms facilitate the capture of sales interactions and coach sellers to quickly anticipate buyers’ needs. They use AI/ML technology to amplify the value of commercial data, accelerate sales cycles and provide better visibility and insights on pipeline performance.
Gartner defines sales performance management (SPM) as a suite of applications that enable the implementation and administration of commission-based incentive plans for sellers and other revenue producers, with variable short-term incentives. Vendors typically offer seat-based platform access for sales operations leaders, frontline sales leaders, territory managers and finance roles. Clients may integrate SPM applications with their customer relationship management toolset for workflow and data connectivity, and for opportunity estimation to drive seller behavior.