Yext is present in 6 markets with 6 products. Yext has 118 reviews with an overall average rating of 4.2.
Digital Experience Platforms
A digital experience platform (DXP) is an integrated set of technologies designed for the composition, management, delivery and optimization of personalized digital experiences across multiple channels in the customer journey. A DXP binds capabilities from multiple applications to allow the creation, orchestration and presentation of seamless experiences. It also forms part of a digital business ecosystem via API-based integrations with adjacent technologies. DXPs are applicable to business-to-consumer (B2C), business-to-business (B2B) and business-to-employee (B2E) use cases.
Yext has 1 product in Digital Experience Platforms market
Insight Engines
Gartner defines Insight Engines as follows: Insight engines apply relevancy methods to discover, analyze, describe and organize content and data. They enable the interactive or proactive delivery or synthesis of information to people, and data to machines, in the context of their respective business moments. Insight engines should be viewed as platforms on which applications are provided, developed or augmented by applying the capabilities listed above to specific employee and customer experience use cases. Such applications are provided out of the box by vendors (e.g., intranet or site search), developed through technical partnerships (e.g., search within third-party applications), developed with customers in-house (e.g., expert finder), or developed through integration with third-party applications (e.g., extracting data from documents to support RPA).
Yext has 1 product in Insight Engines market
Online Reputation Management Software
Online reputation management software allows brands to improve their online reputation by monitoring and managing brand discussions across multiple media channels. The software automatically tracks all the comments, mentions, and reviews shared by users and notifies brands about them, whether it is negative or positive. It then quickly responds to user grievances and resolves them before it damages the brand's reputation while encouraging positive mentions. In addition, it sets up email and advertising campaigns to automatically notify users to share their positive experiences with the brand on different review websites. The analytics tool presents the key stakeholders with insights about the entire brand's online reputation in easy-to-understand reports. The software is typically used in industries such as retail, hospitality, and eCommerce.
Yext has 1 product in Online Reputation Management Software market
Search and Product Discovery
Gartner defines Search and Product Discovery as applications that augment digital commerce solutions to facilitate navigation, filtering, comparisons, and ultimately selection of products. They provide search (keyword, natural language and visual), merchandising (automation, configuration, and curation of business rules to make a product discoverable based on business needs), product recommendations, catalog navigation (and SEO keyword automation), personalization and analytics capabilities through SaaS to enable customers (B2C and B2B) to transact. They also enable providers (merchandisers, content managers, and search specialists) to support customer experiences. With the emergence of generative AI, conversational search interfaces are now appearing. Search and Product Discovery applications use product data to facilitate navigation, filtering, comparisons and ultimately product selection. Search results can be highly visual, using engaging layouts and multimedia. Content other than product information, such as educational information, compliance materials and related news may also be included in search results to engage customers and further support buying decisions.
Yext has 1 product in Search and Product Discovery market
Visual Intelligence
Visual intelligence helps customers find products with relevant visual attributes using real-world images, video and text. Expanding on visual search capabilities, this helps customers identify a specific product, provides related content or detailed information, or otherwise triggers engagement. These solutions analyze catalogs to understand taxonomy and product attributes in addition to visual features, product identification using technologies like computer vision, natural language processing and machine learning. This technology helps ease the path to purchase, driving consumers in sectors like Healthcare, Sports & entertainment, manufacturing , retail etc., from awareness to conversion in an instant by presenting products with relevant visual attributes.
Yext has 1 product in Visual Intelligence market
Web Content Management
Gartner defines WCM as the process of creating, managing and delivering content to one or more digital channels. This is achieved through the use of specific content management features based on a core repository. WCM tools are used to manage content to be delivered to websites and other digital channels. These tools are used by both IT and marketing/business. They may be procured as commercial products or open-source tools and are typically cloud-based. The functionality of WCM solutions goes beyond the publication of webpages. It also includes: - Content-creation functions, such as assembling content components, pages, websites, microsites and landing pages. - A content repository that organizes different content types and their metadata. - Library services, such as check-in and check-out, versioning and rollback. - Security and roles, and permissions management. - Management features such as layout and templates, menus and navigation, and workflows. - Content and application deployment functions. - Personalization capabilities. - The ability to integrate, via APIs, with adjacent technologies such as digital commerce platforms, CRM, and marketing automation platforms. - Hybrid and headless capabilities for API-driven multiexperience content delivery beyond websites and to other channels — such as mobile apps, progressive web apps (PWAs), single-page applications (SPAs), digital and voice assistants and smart devices.
Yext has 1 product in Web Content Management market