Google Reviews, Ratings & Features 2026 | Gartner Peer Insights

Advertising technology (ad tech) platforms help digital marketing leaders plan, buy and manage digital advertising campaigns across channels, including, but not limited to, display, video, streaming TV and audio, mobile, social media and search. They provide functions for campaign planning, media buying, advertising analysis and optimization and automation. Ad tech platforms can be used by buy-side and sell-side agents.

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Find the top Ad Tech Platforms with Gartner. Compare and filter by verified product reviews and choose the software that’s right for your organization.

Ad Tech Platforms

Ad Tech Platforms (Transitioning to Advertising Platforms)

Google Campaign Manager 360

Display & Video 360

Google

MARKETING MANAGER

Google Campaign Manager sits at the centre of how we manage, track and measure display and video campaigns at scale. We use it mainly for ad serving, impression tracking, floodlight conversions and cross channel reporting. It plays a key role in our day to day marketing efforts. 

50M - 250M USD

250M - 500M USD

<50M USD

1B - 3B USD

500M - 1B USD

3B - 10B USD

30B + USD

10B - 30B USD

Gov't/PS/ED <5,000 Employees

Gov't/PS/ED 50,000 + Employees

Gov't/PS/ED 5,000 - 50,000 Employees

MARKETING ASSOCIATE

Was a very good product, just not for me. I struggled with usage and had some issues. customer service was great though

Marketing & Communications Leader

Google Campaign Manager 360 is a very powerful tool which makes the integration with other tools great and smooth, I can connect it with third party tools too, also it supports cross channel measurements which enhance the results of the campaign.

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Googlers is a company that creates products intended to create opportunities for an extensive audience, regardless of their location across the globe. The company values diverse perspectives, imaginations and non-conformity to predefined norms and impossibilities. The goal is to build products while incorporating uniqueness of each individual involved in this process, aiming to make their products accessible and useful to all.

A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.

Check out our career opportunities at goo.gle/3DLEokh

Reviews

Ratings Overview

Overall experience with

Favorable Review

Google Campaign Manager 360 overall impressive tool for ads running

Critical Review

Customer Service Provided Strong Support Despite Personal Challenges With Product Usage

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