The visibility tool is great for monitoring our performance. In particular, if we have a spike or drop in visibility, we can immediately compare vs competitors to see if it is an external or internal issue. The reporting system also saves us hours every week, as we can export data and send it to stakeholders. Additionally, we love to use the conflict detector. As our site is so wide it is difficult to keep ahead of cannibalisation
September 16, 2025
the data often isn't up to date, i.e. if i check rankings for keywords on Pi, it isn't what the real time data is telling me and this can often effect SoV and other important metrics
September 16, 2025