Semrush Reviews, Ratings & Features 2026 | Gartner Peer Insights

Gartner defines search engine optimization (SEO) as the practice of optimizing owned websites and their content to engage qualified traffic and improve placement on search engine results pages (SERPs). SEO analyzes the nature and intent of searches to deliver highly relevant search results and an enhanced user experience. SEO platforms offer tiered subscriptions for access to a comprehensive solution with on-site, off-site and technical SEO capabilities including traffic analysis, competitor insight, link building and content evaluation. They are typically made accessible to users through cloud-based software backed with proprietary and machine learning insights.

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Enterprise SEO Platforms

Semrush

Semrush for Enterprise

Marketing Associate

SEMRush is largely responsible for our small companies ability to stay competitive, keep up with ever changing SEO, research keywords and phrases, schedule social media posts, and run site audits on our own schedule. 

<50M USD

50M - 250M USD

250M - 500M USD

500M - 1B USD

1B - 3B USD

10B - 30B USD

30B + USD

3B - 10B USD

Gov't/PS/ED <5,000 Employees

Gov't/PS/ED 5,000 - 50,000 Employees

Marketing Manager

Great SEO Reporting and Website Monitoring, great tools for monitoring social media sentiment but lack of support even when you wrongly select yearly plan they wont help to cancel or move the plan

E-Commerce Coordinator

Semrush is an important part of our SEO strategy and decision-making process. It gives us the insights we need to understand our organic performance and monitor competitors. The platform has a large range of features which can be a learning curve however once you are familiar, it is intuitive enough to use regularly. 

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Other...

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Semrush is a software-as-a-service (SaaS) platform focused on online visibility management. Established in 2008 by a group of SEO and IT professionals, Semrush aimed to provide equal online competition opportunities. Over the years, it has developed into a comprehensive marketing suite with more than 55 products, tools and add-ons. The overall aim of Semrush is to provide a singular tool that helps streamline marketing teams' workflow, improve their online marketing results, and efficaciously manage routine tasks. Semrush is recognized as a reliable provider of information on online behavior, and its data is globally accessible across 142 databases. It tracks 21 billion keywords and 43 trillion backlinks, painting a clear picture of global online patterns.

Semrush is a leading online visibility management SaaS platform that has been used by 10,000,000 digital marketers worldwide.

Back in 2008, Semrush started as a small group of SEO and IT specialists united by one mission√¢‚Ç¨‚Äùto make online competition fair and transparent with equal opportunities for everyone. 

In 14 years, we've grown into an all-in-one marketing suite consisting of more than 55+ products, tools and add-ons that help companies market better online. Our vision is to create the only tool a digital marketing team would ever need to improve their online marketing results, ensure a smooth workflow between team members and save time on routine tasks. 

Semrush is a trusted data provider. Our information on online behavior is used by the largest media outlets around the world such as Bloomberg, The Washington Post, Reuters and others.

Semrush in numbers:
√¢‚Ä†‚Äô 55+ products, tools, and add-ons
√¢‚Ä†‚Äô 142 databases globally
√¢‚Ä†‚Äô 21 billion keywords
√¢‚Ä†‚Äô 43 trillion backlinks

Visit our "Jobs" section if you want to work for us!

Reviews

Ratings Overview

Overall experience with

Favorable Review

All-in-one platform simplifies workflows once familiarity with features is achieved

Critical Review

Smooth monitoring features but plan management lacks transparency

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