Product(s): Sandler Sales Training Service Providers
Overall Comment:"Our engagement started as a one-day workshop to orient sellers and our team with Sandler principles. It was engaging, interactive, and encouraged plenty of simulation and practice in a group setting. Subsequent follow-up workshops and some coaching calls helped embed the team with shared concepts and language. "
The Sandler methodology works well, esp when selling software or tech related services. Principles are associated with catchy analogies, like "don't spill your candy in the lobby" or "strip lining." Even if we didn't end up rigidly following the Sandler methodology, the basic sales principles helped level up the team and help coach greener sellers to not be as nervous or "go fetch" as much.
From coach to coach and provider to provider, there still seemed to be quite a variance of how they delivered the material and content, and the approach they took to group training and coaching calls. I've encountered two Sandler providers and both had their own spin.