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Logo of AppsFlyer

AppsFlyer

byAppsFlyer
in
4.3
Market Presence: Data Clean Rooms, Incrementality Measurement Platforms

Overview

Product Information on AppsFlyer

Updated 3rd June 2026

What is AppsFlyer?

AppsFlyer is the Modern Marketing Cloud that helps businesses transform complex data into clarity and growth. A foundation for unified, measurable, autonomous marketing, AppsFlyer breaks down silos across measurement, deep linking, data collaboration, and autonomous AI workflows. For more than a decade AppsFlyer has delivered mobile attribution measurement, trusted by more than 15,000 businesses worldwide.

AppsFlyer Pricing

AppsFlyer Product Images

AppsFlyer MCP
AppsFlyer MCP
Incrementality
Incrementality
Cross- Platform Measurement
Cross- Platform Measurement

Overall experience with AppsFlyer

Marketing Manager
<50M USD, Media
FAVORABLE

“Smooth Customer Experiences Achieved Through Daily Use of Appsflyer for Deeplinks”

4.0
Feb 5, 2026
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.
There are no reviews in this category.
CRITICAL

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

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About Company

Company Details

Updated 31st July 2024
Head office location
United States

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Peer Discussions

AppsFlyer Reviews and Ratings

4.3

(7 Ratings)

Rating Distribution

5 Star
43%
4 Star
57%
3 Star
0%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?
  • Marketing Manager
    <50M USD
    Media
    Review Source

    Smooth Customer Experiences Achieved Through Daily Use of Appsflyer for Deeplinks

    4.0
    Feb 4, 2026
    Within my CRM role, my team and I use Appsflyer on an almost daily basis to help us build deeplinks for use within marketing campaigns (from email to paid ads) that deliver a seamless experience for our customers no matter the device they visit us on.
  • Marketing Manager
    <50M USD
    Media
    Review Source

    Smooth Customer Experiences Achieved Through Daily Use of Appsflyer for Deeplinks

    4.0
    Feb 4, 2026
    Within my CRM role, my team and I use Appsflyer on an almost daily basis to help us build deeplinks for use within marketing campaigns (from email to paid ads) that deliver a seamless experience for our customers no matter the device they visit us on.
  • Read All 7 Reviews

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AppsFlyer Likes & Dislikes

Like

(1) Appsflyer is a simple tool to use and doesn't require a large learning curve. When we onboard people, I find new co-workers can get the hang of using Appsflyer quite fast. (2) Can deliver a smooth customer journey whether they visit us via our mobile app or website. (3) The capability to track engagement outside of our CRM platform metrics

Like

(1) Appsflyer is a simple tool to use and doesn't require a large learning curve. When we onboard people, I find new co-workers can get the hang of using Appsflyer quite fast. (2) Can deliver a smooth customer journey whether they visit us via our mobile app or website. (3) The capability to track engagement outside of our CRM platform metrics

Like

(1) Appsflyer is a simple tool to use and doesn't require a large learning curve. When we onboard people, I find new co-workers can get the hang of using Appsflyer quite fast. (2) Can deliver a smooth customer journey whether they visit us via our mobile app or website. (3) The capability to track engagement outside of our CRM platform metrics

Reviewer Insights for: AppsFlyer