• HOME
  • CATEGORIES

    • CATEGORIES

    • Browse All Categories
  • FOR VENDORS

    • FOR VENDORS

    • Log In to Vendor Portal
    • Get Started
  • REVIEWS

    • REVIEWS

    • Write a Review
    • Product Reviews
    • Vendor Directory
    • Product Comparisons
  • GARTNER PEER COMMUNITY™
  • GARTNER.COM
  • Community GuidelinesListing GuidelinesBrowse VendorsRules of EngagementFAQPrivacyTerms of Service
    ©2026 Gartner, Inc. and/or its affiliates.
    All rights reserved.
  • Categories

    • No categories available

      Browse All Categories

      Select a category to view markets

  • For Vendors

    • Log In to Vendor Portal 

    • Get Started 

  • Write a Review

Join / Sign In

Overview

Product Information on MagicOrange

Updated 13th October 2025

What is MagicOrange?

MagicOrange is a software designed to assist organizations in managing and optimizing their IT financial management processes. The software offers features such as cost transparency, budgeting, forecasting, and chargeback capabilities, enabling businesses to accurately allocate and track IT expenses across different departments or projects. MagicOrange facilitates data-driven decision-making by providing visibility into IT cost structures and usage patterns, which helps organizations address the challenge of understanding and controlling technology-related expenditures. The software supports integration with financial and operational systems to streamline reporting and improve accountability for IT investments.

MagicOrange Pricing

MagicOrange is a software that uses a subscription-based pricing model, which offers tiered plans based on the scope of features and level of usage. The pricing structure typically varies depending on factors such as the number of users and modules selected, and may include additional fees for advanced capabilities or enterprise-level support.

Overall experience with MagicOrange

Finance Associate
10B - 30B USD, Banking
FAVORABLE

“Customization Options and Ongoing Support Highlighted, Complexity Noted as a Challenge”

4.0
Dec 2, 2025
This is now almost 8 years that I am a user of Magic Orange. I think what stands out for me is the endless abilities of the model as well as the support we received during this period.
Finance Associate
3B - 10B USD, Insurance (except health)
CRITICAL

“Product Review: Great, implementation and platform maintenance Review: Can be challenging”

3.0
Dec 3, 2025
From my experience with the Vendor, there are constant changes in terms of staff and allocations that could impact the flow in which the solution is developed as well as the customer experience.

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Peer Discussions

Recommended Gartner Insights

  • Market Guide for IT Financial Management Tools
Powered by Google TranslateThis service may contain translations provided by Google. Google disclaims all warranties related to the translations, express or implied, including any warranties of accuracy, reliability, and any implied warranties of merchantability, fitness for a particular purpose and noninfringement. Gartner's use of this provider is for operational purposes and does not constitute an endorsement of its products or services.

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

This site is protected by hCaptcha and its Privacy Policy and Terms of Use apply.


Software reviews and ratings for EMMS, BI, CRM, MDM, analytics, security and other platforms - Peer Insights by Gartner
Community GuidelinesListing GuidelinesBrowse VendorsRules of EngagementFAQsPrivacyTerms of Use

©2026 Gartner, Inc. and/or its affiliates.

All rights reserved.

  1. Home
  2. /
  3. MagicOrange
Logo of MagicOrange

MagicOrange

byMagicOrange
in
4.4

About Company

Company Description

Updated 30th April 2025

MagicOrange is an intelligent Enterprise Financial Management Platform offering ITFM, TBM, CFM and FInOps capabilities. It is purpose built for large enterprises that need to accurately correlate and assign IT, shared services and direct divisional costs to business activities and it delivers precise cost insights and predictive analytics that drive business transformation, financial control and sustainable growth. The platform provides CIOs and their leadership teams with sophisticated capabilities including cloud, hybrid and on premises cost allocation, AI powered cost modelling, budgeting, forecasting and scenarios planning, Gen AI data query and more. These capabilities enable trusted chargeback programs, robust cost optimization planning and analysis, multi cloud cost visibility and commitment reporting and total cost unit economics. MagicOrange helps companies drive growth maximize profitability, reduce waste and unlock new value by providing the insights needed to invest wisely.

Company Details

Updated 30th April 2025
Company type
Private
Year Founded
2014
Head office location
London, United Kingdom
Number of employees
51 - 200
Website
http://www.magicorange.com

Do You Manage Peer Insights at MagicOrange?

Access Vendor Portal to update and manage your profile.

User Sentiment About MagicOrange
Reviewer Insights for: MagicOrange
Deciding Factors: MagicOrange Vs. Market Average
Performance of MagicOrange Across Market Features

MagicOrange Likes & Dislikes

Like

As a financial provider, we provide various services to our internal customers and from time-to-time these requirements changes. What I like about the product is the following: 1) The ability to make changes to the Reports that we access (to customize the reports) 2) The knowledge and support of the vendor is outstanding 3) Continues development on the Product/Service throughout the years and training available to keep up with the latest changes 4) Integration with other systems within our organisation

Like

The platform itself is quite intuitive, there are reports that are available which are extremely customizable due to the Power BI based Analytics interface.

Like

I like how it helps manage tickets in one place and keeps everything tracked properly. The workflow set up is flexible, which is useful for onboarding new users. It's also easy to navigate, so even new team members can pick it up quickly.

Dislike

1) The Product is quite complex, and it takes times to learn and get familiar with all the functionalities 2) Currently, due to the size of our organisation, we only have three planning sizes in the model. It will be great to have more planning cycles immediately available in the model 3) It will be great to have easier access to archived information

Dislike

There are alot of complexities when it comes to implementing the solution for a large scale organization with numerous sub divisions and this complexity can be challenging as there are multiple spaces that needs to be updated when any changes occur, and the fact that you are unable to get a clear picture of which areas need to be updated with the changes initially can impact reporting later on.

Dislike

One issue is that it can be a bit slow at times, esp. when handling multiple tickets or larger data. The interface is simple, but some parts could be more intuitive esp. for first time users. Also, troubleshooting can take some time since error messages aren't always clear.

MagicOrange Reviews and Ratings

4.4

(46 Ratings)

Rating Distribution

5 Star
46%
4 Star
46%
3 Star
9%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.2

Integration & Deployment

4.2

Service & Support

4.4

Product Capabilities

4.3

Filter Reviews
Sort By:
Most helpful
Last 12 Months
Star Rating
Reviewer Type
Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • Finance Associate
    10B+ USD
    Banking
    Review Source

    Customization Options and Ongoing Support Highlighted, Complexity Noted as a Challenge

    4.0
    Dec 2, 2025
    This is now almost 8 years that I am a user of Magic Orange. I think what stands out for me is the endless abilities of the model as well as the support we received during this period.
  • It Associate
    <50M USD
    Real Estate
    Review Source

    Easy Navigation and Workflow Flexibility Balanced by Occasional Errors and Speed Issues

    4.0
    Apr 22, 2026
    My overall experience with MagicOrange has been good. We use it mainly for handling tickets and onboarding, and it's helped keep things more organized, it's pretty straightforward once you get used to it, and it saves time dealing with multiple requests.
  • Engineer
    <50M USD
    IT Services
    Review Source

    Flexible Cost Modeling and Fast Setup Offset By Limited Advanced Documentation Resources

    4.0
    May 12, 2026
    This is a more agile, modern and user-friendly challenger in the IT Financial Management and TBM space. It is cited for its faster implementation times, as it doesn't require a "small army" of consultants to get it running
  • Finance Associate
    1B-10B USD
    Insurance (except health)
    Review Source

    Product Review: Great, implementation and platform maintenance Review: Can be challenging

    3.0
    Dec 3, 2025
    From my experience with the Vendor, there are constant changes in terms of staff and allocations that could impact the flow in which the solution is developed as well as the customer experience.
  • It System Network Administrador
    50M-1B USD
    IT Services
    Review Source

    Allocation Engine Handles Hybrid Environments Yet Documentation Needs Improvement

    4.0
    May 6, 2026
    Deployed MagicOrange 14 months ago to gain proper visibility into IT cost allocation across network, compute, and licensing. Coming from spreadsheet-based tracking, the improvement was immediate. Onboarding took longer than expected but once data connectors were configured, the reporting layer proved genuinely useful for budget discussions with leadership.
...
Showing Result 1-5 of 46

Top MagicOrange Alternatives

Logo of IBM Apptio
1. IBM Apptio
4.3
(270 Ratings)
Logo of IBM Turbonomic
2. IBM Turbonomic
4.7
(95 Ratings)
Logo of IBM Cloudability
3. IBM Cloudability
4.2
(53 Ratings)
View All Alternatives