"A basic marketing tool whose UI needs some love"

Submitted

3.0
3.0
Overall User Rating

Product(s): Campaign Monitor

Overall Comment:"Some of the design and usability options are lacking and it does feel as though it needs a modern overview. I feel with a piece of software like this you shouldn't need much html knowledge, yet this was still required. Ultimately it works well for our limited requirements (internal updates), but I can imagine there's some issues when looking at larger campaigns. "

Lessons Learned

Description
Description

What do you like most about the product or service?

It handles sending the content to all of the emais I enter and does allow me to create basic content with relative ease, which does save me some time.

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What do you dislike most about the product or service?

The user interface is feeling a little out-dated and the restrictions around images (size limits etc) are quite irksome. The requirements to know some html seem to defeat the point of using this.

Description
Description

Please explain the business problems or needs that prompted the purchase of this product or service.

It effectively used to send business critical updates, either ad-hoc or fortnightly.

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What one piece of advice would you give other prospective customers?

Have patience and ensure that you have a user that knows HTML, they will need it!

Evaluation & Contracting

5.0
Description

Why did you purchase this product or service?

  • Create internal/operational efficiencies
  • Improve customer relations/service
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What were the key factors that drove your decision?

  • Pre-existing relationships
  • Overall cost
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Which other vendors did you consider in your evaluation?

  • Don't know

Integration & Deployment

3.0
Description

How extensively is this product or service being used in your organization?

Team/ Individual
Description

When was this product or service deployed at your organization?

2019
Description

How long did your deployment take?

0 - 3 months (<3)
Description

What was your implementation strategy?

Worked with just the vendor

Service & Support

4.0

Product Capabilities

3.0

Additional Context

Description

Deployment architecture

On-premises
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In which country(s) did your deployment take place?

United Kingdom
Description

How long have you used this product or service?

6 months to less than 12 months
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How frequently do you use this product or service?

Weekly