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  3. Aruba Location Analytics
Logo of Aruba Location Analytics

Aruba Location Analytics

byHewlett Packard Enterprise (HPE)
in Indoor Location Services
4.2

Overview

Product Information on Aruba Location Analytics

Updated 13th October 2025

What is Aruba Location Analytics?

Aruba Location Analytics is a software that provides organizations with insights into user behavior and space utilization by leveraging location-based data collected from wireless networks. The software analyzes movement patterns and dwell times within physical environments, enabling businesses to optimize layouts, manage facility resources, and improve operational efficiency. It offers visualization tools and reporting features to facilitate decision-making based on real-time and historical location data. Aruba Location Analytics addresses challenges related to maximizing space usage, enhancing user experience, and streamlining operations by transforming raw location information into actionable business intelligence.

Aruba Location Analytics Pricing

Aruba Location Analytics software uses a subscription-based pricing model, where fees are determined by the number of devices or sensors deployed within a site. The subscription includes access to analytics features and platform updates for the duration of the term. Optional add-ons or integrations may be available at additional cost.

Overall experience with Aruba Location Analytics

GLOBAL IT PARTNER RELATIONSHIP HEAD
10B - 30B USD, Consumer Goods
FAVORABLE

“Aruba ALE - the best fit for indoor location based services and analytics”

4.0
May 9, 2023
Aruba ALE offers a comprehensive set of features and capabilities that helps in optimizing physical spaces and improve user experiences. The Platform offers features like proximity based notifications, location based services, and analytics for indoor wayfinding, asset tracking, and workforce optimization. I also allows users to locate and navigate to point of interest within a facility using a mobile App. It also includes APIs that allows integration with third party systems and applications. Overall, it is a feature rich indoor location services solution making it an ideal solution for us to optimize our operations and enhancing customer experience.
IT Expert
3B - 10B USD, Telecommunication
CRITICAL

“Aruba Analytics & Location Engine - HPE a manage Engine Service for IT Services.”

3.0
Apr 28, 2023
It is good to work with and learn from leadership, communication skills and innovation and creativeness.

About Company

Company Description

Updated 8th January 2024

Hewlett Packard Enterprise, known as a global edge-to-cloud company, concentrates on a range of technology and innovation services to connect, protect, analyze, and act on all data and applications wherever they live, from edge to cloud, focusing on addressing business challenges through technology.

Company Details

Updated 26th February 2025
Company type
Public
Year Founded
2015
Head office location
Houston, United States
Number of employees
10001+
Annual Revenue
10B-30B USD
Website
http://www.hpe.com

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Reviewer Insights for: Aruba Location Analytics
Performance of Aruba Location Analytics Across Market Features

Aruba Location Analytics Likes & Dislikes

Like

Aruba ALE uses multiple technologies including Bluetooth Low Energy (BLE), Wi-Fi and Angle of Arrival (AoA) to accurately track, and locate indoor devices and assets. It uses machine language algorithms to provide predictive analytics that helps in making data driven decisions and optimize operations. with its multi site management capabilities, one can manage and monitor multiple locations from a single dashboard. With its real time analytics and customizable dashboards, users can view analytics, performance matrices, and usage statistics in a real time basis. This solution uses secure data collection methods, ensuring that all the data is encrypted and protected from unauthorized access.

Like

good leadership rich product & service experience and service quality.

Like

Ability to track and analyze the movement of people Ability to collect and analyze data in real-time

Dislike

Though, Aruba ALE is provides good indoor location accuracy, outcomes can be impacted by factors like signal interference and environmental conditions. The integration of this solution with other systems may require technical expertise and hence take some time to setup properly. It is designed to work with Aruba's own wireless infra and may not be compatible with other network infrastructure. Aruba ALE is bit expensive as compared to other solutions, viz., Qualcomm, Broadcom, etc., especially for larger deployments, making it out of reach for smaller organizations or those with limited budget constraints.

Dislike

Maintenance and Support need improvement Project Management in terms of stakeholder management Project Deployment and Launch

Dislike

Privacy Security

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Peer Discussions

Aruba Location Analytics Reviews and Ratings

4.2

(52 Ratings)

Rating Distribution

5 Star
31%
4 Star
63%
3 Star
6%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.5

Planning & Transition

4.0

Delivery & Execution

4.0

Integration & Deployment

4.4

Service & Support

4.5

Product Capabilities

4.6

Filter Reviews
Sort By:
Most helpful
Last 12 Months
Star Rating
Reviewer Type
Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • GLOBAL IT PARTNER RELATIONSHIP HEAD
    10B+ USD
    Consumer Goods
    Review Source

    Aruba ALE - the best fit for indoor location based services and analytics

    4.0
    May 9, 2023
    Aruba ALE offers a comprehensive set of features and capabilities that helps in optimizing physical spaces and improve user experiences. The Platform offers features like proximity based notifications, location based services, and analytics for indoor wayfinding, asset tracking, and workforce optimization. I also allows users to locate and navigate to point of interest within a facility using a mobile App. It also includes APIs that allows integration with third party systems and applications. Overall, it is a feature rich indoor location services solution making it an ideal solution for us to optimize our operations and enhancing customer experience.
  • FIELD ENGINEER
    50M-1B USD
    IT Services
    Review Source

    This can be especially helpful for businesses that need to make quick decisions

    4.0
    Apr 27, 2023
    Overall, I believe that Aruba Analytics and Location Engine is a valuable tool for businesses looking to gain insights into customer behavior and improve the customer experience. However, it is important to balance these benefits with concerns about privacy and security to ensure that everyone involved is comfortable with the use of this technology.
  • ENGINEER
    50M-1B USD
    Real Estate
    Review Source

    Insights, Security and Operational Efficiency at your Fingertips

    4.0
    May 1, 2023
    Great experience and significant benefits from using the tool. We are able to optimize the data and improved our overall customer experience.
  • ENGINEER
    <50M USD
    Manufacturing
    Review Source

    Aruba Location Engine solved all our problems!

    5.0
    May 2, 2023
    System was used as a solution to increased company growth and operations. Has proven to be a great solution!
  • TECHNICAL SALES EXECUTIVE
    <50M USD
    IT Services
    Review Source

    Incredible Software solutions

    4.0
    Apr 28, 2023
    Best software from my opinions. Aruba definitely assisted us in pinpointing the troublesome users and understanding their concerns about their actual work locations.
...
Showing Result 1-5 of 56

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