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Logo of Semrush

Semrush

bySemrush
in
4.5
Market Presence: Enterprise SEO Platforms, Social Marketing Management (Transitioning to Social Media Management and Listening)

Overview

Product Information on Semrush

Updated 12th March 2026

What is Semrush?

Semrush is a software designed to assist businesses with online visibility management by offering tools for search engine optimization, pay-per-click advertising, content marketing, and competitive analysis. The software provides functionalities such as keyword research, backlink analysis, site audit, and tracking of search engine rankings. Semrush enables users to identify opportunities for improving website performance, analyze competitors strategies, monitor keyword trends, and assess digital marketing effectiveness. The software aims to support organizations in evaluating and enhancing their search and digital presence to address the challenges of acquiring traffic and optimizing online campaigns.

Semrush Pricing

Semrush software uses a subscription-based pricing model structured into multiple plans that provide access to varying feature sets and usage limits, with monthly or annual payment options. The pricing tiers differ based on the number of users, number of reports, and access to advanced tools for search engine optimization, content marketing, and competitive analysis.

Overall experience with Semrush

Marketing Associate
<50M USD, Services (non-Government)
FAVORABLE

“Semrush Enhances Marketing Strategy with Voice Search Optimization”

5.0
Jan 16, 2025
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.
IT Manager
<50M USD, Telecommunication
CRITICAL

“Semrush's Voice Search Optimization Tool Enhances Site Visibility”

3.0
Jun 6, 2024
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

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About Company

Company Description

Updated 7th December 2023

Semrush is a software-as-a-service (SaaS) platform focused on online visibility management. Established in 2008 by a group of SEO and IT professionals, Semrush aimed to provide equal online competition opportunities. Over the years, it has developed into a comprehensive marketing suite with more than 55 products, tools and add-ons. The overall aim of Semrush is to provide a singular tool that helps streamline marketing teams' workflow, improve their online marketing results, and efficaciously manage routine tasks. Semrush is recognized as a reliable provider of information on online behavior, and its data is globally accessible across 142 databases. It tracks 21 billion keywords and 43 trillion backlinks, painting a clear picture of global online patterns.

Company Details

Updated 23rd July 2025
Company type
Public
Year Founded
2008
Head office location
Boston, United States
Number of employees
1001 - 5000
Website
http://www.semrush.com

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Peer Discussions

Semrush Reviews and Ratings

4.5

(6 Ratings)

Rating Distribution

5 Star
50%
4 Star
33%
3 Star
17%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?
  • Marketing Associate
    <50M USD
    Services (non-Government)
    Review Source

    Semrush Enhances Marketing Strategy with Voice Search Optimization

    5.0
    Jan 16, 2025
    Semrush's voice search optimization service has been great addition to our marketing strategy and to appear in local results.
  • Marketing Associate
    <50M USD
    Services (non-Government)
    Review Source

    Semrush Enhances Marketing Strategy with Voice Search Optimization

    5.0
    Jan 16, 2025
    Semrush's voice search optimization service has been great addition to our marketing strategy and to appear in local results.
  • Read All 6 Reviews

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Semrush Likes & Dislikes

Like

Easy to use, review management and rank tracking

Like

Easy to use, review management and rank tracking

Like

Easy to use, review management and rank tracking

Dislike

Pricing is steep for our small business and there's quite a learning curve to fully utilize all of its features. Some advanced features require higher-tier subscriptions, which weren't accessible to us.

Dislike

Pricing is steep for our small business and there's quite a learning curve to fully utilize all of its features. Some advanced features require higher-tier subscriptions, which weren't accessible to us.

Dislike

Pricing is steep for our small business and there's quite a learning curve to fully utilize all of its features. Some advanced features require higher-tier subscriptions, which weren't accessible to us.

Reviewer Insights for: Semrush