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Logo of Semrush

Semrush

bySemrush
in
4.4
Market Presence: Enterprise SEO Platforms, Social Marketing Management (Transitioning to Social Media Management and Listening)

Overview

Product Information on Semrush

Updated 12th March 2026

What is Semrush?

Semrush is a software designed to assist businesses with online visibility management by offering tools for search engine optimization, pay-per-click advertising, content marketing, and competitive analysis. The software provides functionalities such as keyword research, backlink analysis, site audit, and tracking of search engine rankings. Semrush enables users to identify opportunities for improving website performance, analyze competitors strategies, monitor keyword trends, and assess digital marketing effectiveness. The software aims to support organizations in evaluating and enhancing their search and digital presence to address the challenges of acquiring traffic and optimizing online campaigns.

Semrush Pricing

Semrush software uses a subscription-based pricing model structured into multiple plans that provide access to varying feature sets and usage limits, with monthly or annual payment options. The pricing tiers differ based on the number of users, number of reports, and access to advanced tools for search engine optimization, content marketing, and competitive analysis.

Overall experience with Semrush

E-Commerce Coordinator
50M - 250M USD, Retail
FAVORABLE

“All-in-one platform simplifies workflows once familiarity with features is achieved”

4.0
Jul 1, 2026
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.
Marketing Manager
10B - 30B USD, Transportation
CRITICAL

“Smooth monitoring features but plan management lacks transparency”

3.0
Jul 10, 2026
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.

About Company

Company Description

Updated 7th December 2023

Semrush is a software-as-a-service (SaaS) platform focused on online visibility management. Established in 2008 by a group of SEO and IT professionals, Semrush aimed to provide equal online competition opportunities. Over the years, it has developed into a comprehensive marketing suite with more than 55 products, tools and add-ons. The overall aim of Semrush is to provide a singular tool that helps streamline marketing teams' workflow, improve their online marketing results, and efficaciously manage routine tasks. Semrush is recognized as a reliable provider of information on online behavior, and its data is globally accessible across 142 databases. It tracks 21 billion keywords and 43 trillion backlinks, painting a clear picture of global online patterns.

Company Details

Updated 23rd July 2025
Company type
Public
Year Founded
2008
Head office location
Boston, United States
Number of employees
1001 - 5000
Website
http://www.semrush.com

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

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Peer Discussions

Semrush Reviews and Ratings

4.4

(138 Ratings)

Rating Distribution

5 Star
46%
4 Star
48%
3 Star
7%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?
  • E-Commerce Coordinator
    50M-1B USD
    Retail
    Review Source

    All-in-one platform simplifies workflows once familiarity with features is achieved

    4.0
    Jul 1, 2026
    Semrush is an important part of our SEO strategy and decision-making process. It gives us the insights we need to understand our organic performance and monitor competitors. The platform has a large range of features which can be a learning curve however once you are familiar, it is intuitive enough to use regularly.
  • E-Commerce Coordinator
    50M-1B USD
    Retail
    Review Source

    All-in-one platform simplifies workflows once familiarity with features is achieved

    4.0
    Jul 1, 2026
    Semrush is an important part of our SEO strategy and decision-making process. It gives us the insights we need to understand our organic performance and monitor competitors. The platform has a large range of features which can be a learning curve however once you are familiar, it is intuitive enough to use regularly.
  • Read All 138 Reviews

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  • Market Guide for Enterprise SEO Platforms
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Reviewer Insights for: Semrush
Performance of Semrush Across Market Features

Semrush Likes & Dislikes

Like

The biggest strength is having all of our key SEO tools in one platform. Ir provides a comprehensive view of our organic performance and makes it much easier to indentify opportunities and act on it.

Like

The biggest strength is having all of our key SEO tools in one platform. Ir provides a comprehensive view of our organic performance and makes it much easier to indentify opportunities and act on it.

Like

The biggest strength is having all of our key SEO tools in one platform. Ir provides a comprehensive view of our organic performance and makes it much easier to indentify opportunities and act on it.

Dislike

The customer service and purchasing journey is confusing . They oftenly lead you to charge their most expensive add-ons, they also automatically renew the plan unless we do manual toggle.

Dislike

The customer service and purchasing journey is confusing . They oftenly lead you to charge their most expensive add-ons, they also automatically renew the plan unless we do manual toggle.

Dislike

The customer service and purchasing journey is confusing . They oftenly lead you to charge their most expensive add-ons, they also automatically renew the plan unless we do manual toggle.