Event Marketing and Management Platforms Reviews and Ratings
What are Event Marketing and Management Platforms?
Gartner defines event marketing and management platforms as tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. These platforms provide native capabilities to engage and communicate with prospective attendees, registrants and sponsors, manage logistics, deliver content and enable attendees to engage with other participants. Out-of-the-box integrations with sales force automation and marketing automation platforms are provided to track engagement. Features and capabilities are provided in a self-service model, with some platforms offering managed service support to run the technology when preferred. The event technology market does not include webinars or internal meeting-specific solutions.
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vFairs is a software designed to facilitate the management and execution of virtual, hybrid, and in-person events. The software provides tools for event registration, virtual venues, audience engagement, and analytics. It enables organizations to host conferences, trade shows, career fairs, and expos, offering features such as customizable event environments, live and recorded sessions, networking, and exhibitor management. The software addresses business challenges related to event accessibility, scalability, and attendee interaction by providing interactive chat, webinar hosting, and detailed reporting capabilities to monitor event performance and participant engagement.
Zoom Events is a software designed to facilitate the management and hosting of virtual and hybrid events. It enables organizations to create, customize, and manage a variety of event formats, including conferences, expos, summits, and multi-session events. The software offers features such as ticketing, registration, branded event hubs, session streaming, audience engagement tools, and analytics to track event performance. It aims to address the business need for interactive online event delivery, streamlined attendee management, and post-event reporting, supporting organizations in connecting with large audiences through a single platform.
Webex Suite is an all-in-one, collaboration suite built on a secure Webex Platform with artificial intelligence features built-in. With 8 individual workloads – Webex Suite brings together Meetings, Messaging, Calling, Webinar, Events, Polling, Whiteboarding and Video Messaging in one collaboration experience to maximize productivity and teamwork. With a variety of collaboration features, Webex Suite helps bridge the gap between office and remote workers, remove language barriers, and overcome time zone differences. Enjoy the flexibility to work from anywhere and to keep teams focused and engaged with unified, intuitive experiences and integrated AI across the entire suite. All workloads in the Webex Suite can be managed via the single-pane-of-glass administration portal, Control Hub. It also allows you to protect your teams’ data and privacy with enterprise-grade security built in from the ground up.
Cvent Event Marketing and Management is a software designed to assist organizations with planning, managing, and analyzing events. The software provides features for event registration, attendee management, budget tracking, and event promotion across various channels. It enables users to create and customize event websites, collect payments, and track participant engagement through integrated reporting and analytics tools. The software supports virtual, hybrid, and in-person events and offers tools to facilitate communication, collaboration, and logistics coordination for event organizers. It addresses business challenges associated with manual event processes by centralizing event data, automating repetitive tasks, and providing visibility into event performance.
The Bizzabo Event Experience OS is a data-rich open platform that allows Event Experience Leaders to manage events, engage audiences, activate communities, and deliver powerful business outcomes — while keeping attendee data private and secure. Bizzabo powers the events of world-leading brands — from Fortune 100 enterprise organizations and financial institutions to creative agencies and scaling tech companies.
SpotMe is an event management software designed to facilitate the creation, management, and delivery of virtual, hybrid, and in-person events. The software supports features such as agenda building, attendee registration, interactive engagement tools, live streaming, and content management. It enables organizations to customize event experiences and supports integrations with other enterprise systems. SpotMe helps businesses address challenges related to organizing large-scale events by offering tools for participant engagement, communication, analytics, and feedback collection, contributing to streamlined event execution and improved attendee interaction.
KonfHub is an event management software that facilitates the organization and execution of conferences, workshops, and meetups. The software offers features such as event registration, ticketing, integrated payments, agenda management, and attendee engagement tools. It supports automated badge generation, session tracking, and analytics to monitor event performance. The software also enables communication with attendees through email and notifications, as well as integration with live-streaming platforms and social media. KonfHub addresses business needs by providing tools to streamline event logistics, enhance participant experience, and simplify administrative tasks related to event planning and management.
RainFocus is software designed for event management, offering solutions to streamline the planning, execution, and evaluation of in-person, virtual, and hybrid events. The software provides features for registration, attendee engagement, content delivery, analytics, and reporting. It enables organizations to manage event data, track user interactions, and automate communications. RainFocus integrates with third-party platforms and supports personalized experiences for participants. The software addresses challenges in coordinating complex event logistics, measuring event outcomes, and maintaining consistency across multiple event formats, allowing users to optimize event strategies and drive greater operational efficiency.
JioEvents is a software designed to facilitate the creation and management of virtual and hybrid events. The software offers features such as customizable event registration, virtual exhibition halls, interactive sessions, live streaming, and attendee engagement tools. JioEvents supports event organizers in managing large-scale conferences, trade shows, and corporate events, providing capabilities for real-time analytics, attendee tracking, and content management. The software addresses the business need for a unified platform to deliver events digitally, streamlining the process of hosting and engaging participants remotely or in combination with physical venues.
Eventify is an event management software designed to assist organizations in planning, organizing, and executing virtual, hybrid, and in-person events. The software offers features such as event registration, ticketing, agenda management, networking capabilities, attendee engagement tools, and analytics. It supports the creation of event websites and mobile applications, enabling users to manage sessions, speaker profiles, exhibitor details, and sponsor information. Eventify also provides tools for virtual booths, live streaming, meeting scheduling, audience interaction, and on-demand content access. The software aims to streamline the event management process and address challenges related to attendee engagement, event logistics, and data analysis.
EventMobi is an event management software designed to support organizers in creating, managing, and optimizing virtual, hybrid, and in-person events. The software enables users to build custom event apps that facilitate attendee engagement through features such as agenda management, networking tools, live polling, surveys, and interactive sessions. EventMobi provides tools for event registration, attendee tracking, and analytics to measure engagement and event outcomes. It also offers flexible branding options, integrations with existing systems, and supports real-time communication between attendees and organizers. The software addresses common event planning challenges by streamlining coordination, centralizing event content, and fostering interactive participation for various event formats.
Stova software offers solutions for event management, supporting the planning, execution, and analysis of in-person, virtual, and hybrid events. The software provides tools for registration management, attendee engagement, scheduling, and content delivery. Features include customizable event websites, ticketing, integrated networking functions, real-time analytics, and communication capabilities. It also enables managing exhibitor and sponsor information, facilitating check-in processes, and supporting on-demand content access. Stova software addresses business needs around streamlining event operations, simplifying attendee experience, and consolidating event data for post-event evaluation and insights.
Accelevents is an event management software that supports hosting and organizing virtual, hybrid, and in-person events. The software offers features for event registration, ticketing, live streaming, exhibitor management, networking, and audience engagement through interactive tools such as polls and QandA. Accelevents enables organizers to manage event logistics, facilitate attendee interactions, and analyze event performance with reporting tools. It addresses the business need for streamlining event operations, enhancing participant engagement, and providing an integrated platform for event planning and execution.
6Connex Event Management Platform is a software designed to facilitate the creation, execution, and management of virtual, hybrid, and in-person events. This software enables event organizers to manage attendee registration, deliver interactive sessions, and offer networking opportunities through integrated chat, video, and engagement tools. The platform supports customized event environments and provides analytics for tracking participation and engagement metrics. Its features are intended to address business challenges related to organizing events that reach global audiences, streamline event operations, and gather actionable insights to inform future event strategies.
Eventleaf is an event management software designed to facilitate the planning, registration, and management of events such as conferences, meetings, and seminars. The software enables users to create and manage event websites, handle attendee registrations, issue badges, and track event participation. It offers features for sending invitations, collecting payments, managing session schedules, and generating reports on event performance. Eventleaf aims to streamline the organizational process by providing tools for both onsite and online event management, helping businesses address coordination and logistical challenges commonly associated with hosting events.
EVA Event Tech Hub is a software designed to support the planning, management, and execution of events of various scales. The software offers functionalities such as attendee registration, ticketing, digital check-in, event agenda management, and analytics reporting. It enables event organizers to streamline workflow processes, monitor event-related data in real time, and coordinate communications with attendees. EVA Event Tech Hub facilitates engagement through integrations with mobile applications, virtual event platforms, and interactive features. The software addresses challenges faced in both virtual and in-person event environments, such as manual data tracking, delayed attendee interaction, and fragmented communication. Its solution is focused on improving operational efficiency, data integrity, and centralized management for event professionals.
inwink is a software designed to support the planning, management, and execution of events including conferences, trade shows, and seminars. The software provides features such as customizable event websites, registration management, attendee engagement tools, and real-time analytics. It allows organizers to handle tasks related to ticketing, badge generation, and communication with participants. The platform also supports virtual and hybrid event formats, enabling interaction through live streaming, networking options, and session management. inwink is used to streamline event workflows and facilitate data capture for performance tracking, helping organizations address challenges related to event coordination and participant experience.
Let’s Get Digital is a software designed to facilitate the management and execution of virtual and hybrid events. It provides features such as digital registration, event scheduling, attendee engagement tools, networking functionalities, and interactive sessions. The software aims to streamline event workflows, offering options for live streaming, virtual exhibit spaces, and integrated communication among participants. Organizers use it to manage attendee data, automate event communications, and provide analytics on event performance. The software addresses the need for adaptable and scalable event solutions that enable interaction and collaboration regardless of physical location, supporting event coordination and participant experience in digital environments.
Notified Event Cloud is a software designed to manage and streamline virtual, hybrid, and in-person events. The software provides tools for event registration, attendee engagement, agenda management, and live or on-demand broadcasting. It supports networking capabilities, real-time analytics, and content management to help organizations coordinate and measure the effectiveness of their events. Notified Event Cloud addresses the business need for efficient event planning, execution, and reporting by offering integrations with various platforms and systems, facilitating communication and collaboration among participants, exhibitors, and organizers. The software enables detailed tracking of attendee participation and session performance, assisting organizations in optimizing event experiences and outcomes.
Features of Event Marketing and Management Platforms
Updated July 2025Mandatory Features:
Attendee management — to facilitate registration and check-in processes and to support pre- and post event communication.
Sponsor management — includes sponsor and exhibitor booth management and sponsor attendee engagement, including lead capture and tracking.
Reporting and analytics — to track registration, measure event and session performance, and compare year-over-year insights, including integrations to the marketing technology (martech) stack.
Admin access management — to provide administrative access rights, and build additional user/admin profiles to control user access to data and/or features/capabilities, and ensure compliance with corporate guidelines.
Attendee experience management — to communicate with attendees during an event, including through chat, Q&A moderation and gamification, and to deliver relevant content in a single dynamic experience across multiple concurrent sessions to support engagement with attendees before, during and after an event.
Agenda management — to support call-for-papers activity, speaker management, session selection and content repository capabilities.
Mobile experience management — to provide attendees with agenda access, venue maps, networking capabilities and real-time alerts for logistical changes via a smartphone or tablet device.

















