Customer Data Platforms Reviews and Ratings
What are Customer Data Platforms?
Gartner defines customer data platforms (CDPs) as software applications that support marketing and customer experience use cases by unifying a company’s customer data from marketing and other channels. CDPs optimize the timing and targeting of messages, offers and customer engagement activities, and enable the analysis of individual-level customer behavior over...
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Salesforce is a company that integrates artificial intelligence with customer relationship management and data to create solutions for customer-related concerns. Salesforce's primary business problem is to enhance the interaction between businesses and their customers by...
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Treasure Data Customer Data Cloud is geared towards helping enterprises enhance the performance of their campaigns, streamline operational efficiency, and drive business value through connected customer experiences. The company provides a range of customer data...
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Tealium connects customer data across web, mobile, offline, and IoT so businesses can better connect with their customers. Tealium’s turnkey integration ecosystem supports more than 1,300 built-in connections, empowering brands to create a complete, real-time...
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Twilio aims to stimulate the creative thinking of developers. The enterprise functions as the user-interface layer for the internet, enabling businesses to create engaging interactions for their users. Offering straightforward tools designed to tackle complex...
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Adobe focuses on providing digital media and digital marketing solutions on a worldwide scale. The company offers creative, marketing and document solutions which are geared towards assisting individuals, ranging from budding artists to established brands,...
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San Francisco-based Blueshift helps brands automate and personalize engagement across every marketing channel. The Blueshift Intelligent Customer Engagement platform uses patented AI technology to unify, inform, and activate the fullness of customer data across all...
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Bloomreach is the agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From retail to financial services, hospitality to gaming, businesses create experiences that drive higher...
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BlueConic is a customer data platform that focuses on liberating first-party data from various systems, making it accessible when needed for transforming customer relationships and promoting business growth. The company's significant services include unifying data...
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ActionIQ's Composable Customer Data Platform accelerates growth for enterprise brands by helping them deliver meaningful customer experiences. Its unique composable architecture enables marketers to activate data securely across the customer journey, unifying sources to build...
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Convertlab is a SaaS-based marketing cloud platform that integrates the nuances of marketing technology. Its primary function revolves around enabling business growth through data-driven strategy and individualized marketing methods. This company was initially funded in...
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Hightouch is a Composable Customer Data Platform that empowers companies to activate their data warehouse to power personalized marketing and business operations. Hightouch enables anyone to deliver personalized customer experiences, optimize performance marketing, and move...
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Redpoint is a software platform provider that offers solutions to innovate the customer experience and drive revenue growth for businesses. The Redpoint CDP creates an accurate unified customer profile for any business use case, using...
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Zeta is a cloud-based company that provides marketing technology, aiding brands in acquiring, growing and retaining their customer base. The company's primary software platform, the Zeta Marketing Platform (ZMP), utilises artificial intelligence to analyse myriad...
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SAP is a company that aims to improve operational efficiency worldwide. The primary focus is on helping customers optimize their business operations. SAP develops innovative solutions to support this objective. The company plays a crucial...
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Upland Software is a business-centric firm that concentrates on developing a comprehensive library of over 25 cloud-based software products. The core function of these products is to address specific organizational challenges and provide operational support...
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Oracle is a cloud technology company that offers computing infrastructure and software solutions globally. This organization has developed an autonomous database, the first of its kind, to help manage and secure data. Oracle Cloud Infrastructure...
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WebEngage empowers all attributes key for Marketing, Growth and Retention. It houses Customer data platform, Omni channel engagement campaign orchestrator ,Personalisation engine and an Immersive Analytics engine.
WebEngage actions, optimises and orchestrates triggers, segments, behaviours and...
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Datastreams is a company that provides an efficient low-code platform with a focus on ensuring business privacy and regulatory compliance. The platform offers a variety of data services. These services are designed to help businesses...
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Leadspace, a B2B customer data platform company, helps sales and marketing teams drive more revenue by using AI and enterprise buyer profiling to find, create and accelerate closeable business. Leadspace delivers B2B buyer profiles, TAM...
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Appier is a software-as-a-service firm. The central focus is to utilize artificial intelligence to drive business decisions. The establishment year of the enterprise is 2012, and the underlying principle behind its formation was to make...
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