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Logo of Synthesia

Synthesia

bySynthesia
in
4.4
2025
Market Presence: Video Editing Software, Digital Humans

Overview

Product Information on Synthesia

Updated 13th October 2025

What is Synthesia?

Synthesia is a software that enables users to generate artificial intelligence-powered video content by converting text into video presentations featuring avatars. The software provides features such as customizable avatars, multilingual support, and an interface for editing scripts and visuals. Synthesia streamlines the video creation process, allowing businesses to produce training materials, product demonstrations, and internal communications without the need for traditional video recording equipment or on-screen presenters. The software addresses the challenge of creating engaging video content efficiently and at scale, supporting use cases across learning, communication, and product marketing while reducing production time and costs.

Synthesia Pricing

Synthesia software uses a subscription-based pricing model with multiple plan options that vary by features, access levels, and number of video credits. Payment is typically required on a monthly or annual basis, and pricing differs according to usage volume and advanced functionality available within each plan. Additional charges may apply for higher levels of access or extended features.

Overall experience with Synthesia

SENIOR PRODUCT DESIGNER
<50M USD, Software
FAVORABLE

“Customization Limitations Exist but Overall Experience Remains Positive”

4.0
Apr 2, 2026
Overall my experience with Synthesia has been really positive. The interface is intuitive and has an easy learning curve. I found it while searching for suggestions for the company I work at and it has been a great addition to the AI tools I have been using already.
Manager, Human Resources
3B - 10B USD, Energy and Utilities
CRITICAL

“Synthesia Delivers Interactive eLearning but Faces Challenges in Realism and Usability”

3.0
Jan 27, 2026
Synthesia has amazing potential for creating engaging and interactive eLearning, but it is still lacking in its templates, AI generation of intitial content and realism.

Badges

Gartner Peer Insights recognizes vendors who meet or exceed both the market average Overall Experience and the market average User Interest and Adoption score through a Customers’ Choice distinction.
2025
For Market:
Video Editing Software

About Company

Company Description

Updated 1st November 2023

Synthesia is an AI video generation platform. Thousands of companies use it to create training, internal communications and marketing videos in 120 languages, saving up to 80% of their time and budget. Trusted by 47% of the Fortune100.

Company Details

Updated 26th February 2025
Company type
Private
Year Founded
2017
Head office location
London, United Kingdom
Number of employees
201 - 500
Website
http://synthesia.io

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

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Peer Discussions

Synthesia Reviews and Ratings

Showing data for 28 ratings and reviews for eLearning Authoring Tools market. View all 390 ratings and reviews across markets for a complete picture.

4.4

(28 Ratings)

Rating Distribution

5 Star
43%
4 Star
50%
3 Star
7%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.2

Integration & Deployment

4.4

Service & Support

4.3

Product Capabilities

4.4

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  • SENIOR PRODUCT DESIGNER
    <50M USD
    Software
    Review Source

    Customization Limitations Exist but Overall Experience Remains Positive

    4.0
    Apr 2, 2026
    Overall my experience with Synthesia has been really positive. The interface is intuitive and has an easy learning curve. I found it while searching for suggestions for the company I work at and it has been a great addition to the AI tools I have been using already.
  • HUMAN RESOURCES ASSOCIATE
    50M-1B USD
    Services (non-Government)
    Review Source

    Intuitive way to create high quality training videos without traditional production work.

    4.0
    Mar 13, 2026
    Synthesia has made video creation dramatically faster and more scalable for our team, allowing use to produce training content without needing filming, editing, or on-camera talent.
  • Hrbp
    50M-1B USD
    Retail
    Review Source

    It's a great start - and no doubt the tech will continue to improve

    4.0
    Mar 2, 2026
    Enabled us to provide fast video production - with our own content - for a reasonable price.
  • Manager, Human Resources
    50M-1B USD
    Consumer Goods
    Review Source

    E-Learning Video Platform Simplifies Creation Process Without Technical Expertise Required

    4.0
    Mar 7, 2026
    It makes creating professional e-learning and training videos extremely easy without needing cameras, actors, or editing skills. This saves significant time and cost while still producing clear, engaging, and multilingual training content.
  • DESIGN MANAGER
    <50M USD
    Software
    Review Source

    AI video production finally made simple

    4.0
    Mar 16, 2026
    Well, my experience with synthesia is been good. I appreciate the features of the platform and the way they are trying to support our marketing content. The results are good, though there are some rough edges that can be hard to ignore once you notice them.
Showing Result 1-5 of 28

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Reviewer Insights for: Synthesia

Synthesia Likes & Dislikes

Like

It is really accessible for all levels of technology proficiency individuals so this is a high point for what I was looking for, also the fact that you are able to try out before commiting to it is a another good point. It's also nice that it doesn't silo information from the team as a whole, apart from CS the rest of the company can help update our knowledge base so that has been a great upgrade from what we were doing before.

Like

I love the engaging and interactive content that Synthesia creates. When you can get your vision to come to life using its technology, it is truly a game changer.

Like

I appreciate the high-quality AI avatars, the ease of updating scripts and re-exporting videos, and the simple interface that allows non-technical team members to create professional content quickly.

Dislike

Customization and fine-tuning in the product could be better, some generated content could be a little more natural and less generic. Mostly affects when you get past the basics, other than that it is a really great product.

Dislike

The templates and AI features do not generate a good starting place for the content. Text is too small, transitions and videos are awkward and the virtual avatar can feel too robotic and cold sometimes.

Dislike

Some avatar movements can feel slightly rigid, longer videos take a bit to render and customization options like gestures could be more flexible.