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  3. Vertex AI
Logo of Vertex AI

Vertex AI

byGoogle
in
4.5
Market Presence: Data Science and Machine Learning Platforms (Transitioning to AI Platforms For Data Science and Machine Learning), AI Application Development Platforms

Overview

Product Information on Vertex AI

Updated 13th October 2025

What is Vertex AI?

Vertex AI is a software developed by Google that facilitates the building, deployment, and management of machine learning models in cloud environments. The software integrates tools for data labeling, model training, hyperparameter tuning, and model evaluation, supporting both custom and pre-trained models. It allows users to operationalize models with monitoring and automated deployment features, while providing scalability across various data types and use cases. Vertex AI addresses business challenges related to implementing machine learning solutions by offering a unified platform to streamline workflows, reduce maintenance complexities, and enable version control and collaboration among teams.

Vertex AI Pricing

Vertex AI software uses a pay-as-you-go pricing model where charges are based on the usage of machine learning resources such as training, prediction, and storage. Pricing varies depending on components selected, including support for custom models and pre-trained models as well as hardware options. Separate rates apply for different products and usage tiers within the software, with billing calculated according to actual consumption.

Overall experience with Vertex AI

PLATFORM ENGINEER
250M - 500M USD, IT Services
FAVORABLE

“Managed Infrastructure and Google Cloud Integration Reduce Overhead in Vertex AI”

4.0
Dec 17, 2025
Overall, my experience with Vertex AI has been very strong. The platform is mature, well-integrated with the broader Google Cloud ecosystem, and clearly designed for teams that want to move models from experimentation into production with minimal friction. Features like managed training, pipelines, model registry, and monitoring work reliably and save a lot of operational effort. That said, it does come with a learning curve, especially for teams new to GCP, and costs can escalate if usage isn’t carefully managed. Because of that, I wouldn’t call it “truly exceptional” in every scenario, but for organizations already invested in Google Cloud and serious about production-grade ML, Vertex AI delivers an outstanding overall experience.
GENERATIVE AI SPECIALIST ARCHITECT
30B + USD, IT Services
CRITICAL

“Vertex AI Primarily Suits Data Scientists But Needs Improved Developer Abstraction”

3.0
Feb 4, 2026
Vertex AI is a good product and need to be user friendly. This service is more suitable for data scientist and need abstraction for developers

About Company

Company Description

Updated 25th July 2024

Googlers is a company that creates products intended to create opportunities for an extensive audience, regardless of their location across the globe. The company values diverse perspectives, imaginations and non-conformity to predefined norms and impossibilities. The goal is to build products while incorporating uniqueness of each individual involved in this process, aiming to make their products accessible and useful to all.

Company Details

Updated 11th November 2024
Company type
Public
Year Founded
1998
Head office location
Mountain View, CA, United States
Annual Revenue
30B+ USD
Website
www.google.com

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

User Sentiment About Vertex AI
Reviewer Insights for: Vertex AI
Deciding Factors: Vertex AI Vs. Market Average

Vertex AI Likes & Dislikes

Like

What I like most about Vertex AI is how well it brings the entire machine learning lifecycle together in one place. You can go from data preparation to training, deployment, and ongoing monitoring without having to stitch together a long list of separate tools. That end-to-end flow makes a real difference when youre trying to move beyond experiments and actually run models in production. I also appreciate how deeply its integrated with the rest of Google Cloud. Using BigQuery, Cloud Storage, and managed pipelines alongside Vertex AI feels natural and reduces a lot of operational overhead. On top of that, the managed infrastructure takes care of scaling, reliability, and updates, which lets teams focus more on model quality and business impact rather than platform maintenance.

Like

to run complete model life cycle

Like

The easy access to top foundation models like Gemini and PALM via the model garden, combined with the ability to fine-tune them, is a game changer for rapid development. Also, i like the fact that we have feature stores, pipelines and model monitoring all under a single roof which significantly reduces our operational overhead for maintaining these models in production.

Dislike

The biggest drawback for me is the complexity and learning curve, especially for teams that arent already familiar with Google Cloud. While Vertex AI is powerful, it can feel overwhelming at first, with many concepts, configurations, and GCP-specific patterns you need to understand before becoming productive. Cost visibility is another pain point. Its easy to spin up experiments, training jobs, or endpoints, but without careful monitoring, costs can add up faster than expected. I also find some parts of the UI and documentation inconsistentcertain advanced features are clearly built for experienced ML engineers, and the guidance isnt always as clear or practical as it could be for real-world use cases. Overall, none of these are deal-breakers, but they do mean Vertex AI rewards experienced teams more than beginners.

Dislike

nothing as such . But like to see user friendly UI

Dislike

Complexity in pricing. It can be difficult to accurately estimate costs for complex training pipelines or generative AI usage beforehand. Billing metrics aren't always immediately understood and they need improvement. I would say that for new users, configuring the correct permissions and service agents for projects would be tricky. Would definitely lead to permission errors during the initial setup.

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Peer Discussions

Vertex AI Reviews and Ratings

Showing data for 64 ratings and reviews for AI Application Development Platforms market. View all 250 ratings and reviews across markets for a complete picture.

4.5

(64 Ratings)

Rating Distribution

5 Star
55%
4 Star
42%
3 Star
3%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.2

Integration & Deployment

4.4

Service & Support

4.3

Product Capabilities

4.6

Filter Reviews
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  • PLATFORM ENGINEER
    50M-1B USD
    IT Services
    Review Source

    Managed Infrastructure and Google Cloud Integration Reduce Overhead in Vertex AI

    4.0
    Dec 17, 2025
    Overall, my experience with Vertex AI has been very strong. The platform is mature, well-integrated with the broader Google Cloud ecosystem, and clearly designed for teams that want to move models from experimentation into production with minimal friction. Features like managed training, pipelines, model registry, and monitoring work reliably and save a lot of operational effort. That said, it does come with a learning curve, especially for teams new to GCP, and costs can escalate if usage isn’t carefully managed. Because of that, I wouldn’t call it “truly exceptional” in every scenario, but for organizations already invested in Google Cloud and serious about production-grade ML, Vertex AI delivers an outstanding overall experience.
  • Application Developer
    10B+ USD
    Transportation
    Review Source

    My comprehensive toolkit for scaling Enterprise GenAI and MLOps

    5.0
    Jan 22, 2026
    My overall experience with Vertex AI has been impressive so far. It effectively centralizes the entire machine learning lifecycle, making it much easier to transition from experimentation to production. The ability to access foundational models like Gemini alongside custom training tools in a single interface is a huge advantage to our team. While there is a learning curve, the platform's seems reliable and there is seamless integration with the rest of the Google Cloud ecosystem making it a powerful tool for scaling AI applications. And we have a lot of them :)
  • CUSTOMER SERVICE & SUPPORT ASSOCIATE
    <50M USD
    Services (non-Government)
    Review Source

    Powerful, enterprise-grade AI platform with deep GCP integration, but success depends on upfront planning and cost discipline

    5.0
    Dec 19, 2025
    Vertex AI has strong integration with Google cloud ecosystem and its robust support for end to end ML workflows. What has worked well is the unified platform for training. deploying and monitoring models, along with seamless access to managed services, scalable infrastructure, and build-in MOLps capabilities. Auto ML and foundation model support are also valuable for accelerating deployment. However, the platform has a steep learning curve, especially for teams new to GCP, and costs can be difficult to predict without careful monitoring. Additionally, debugging and observability across complex pipelines can sometimes feel less intuitive than expected
  • SOFTWARE DEVELOPER
    1B-10B USD
    Software
    Review Source

    Comprehensive AI platform best suited for teams familiar with Google Cloud

    4.0
    Jan 30, 2026
    My overall experience with Vertex AI has been positive. It provides a robust and scalable platform for building, training and deploying machine learning models in a unified environment. The integration with other Google Cloud services works very well and simplifies the end-to-end ML workflow. However, the initial learning curve can be steep, especially for users without prior experience in Google Cloud, and some advanced features require a deep understanding of configuration and pricing.
  • Information Technology
    1B-10B USD
    Energy and Utilities
    Review Source

    Operational Overhead Reduced With Vertex AI

    5.0
    Feb 6, 2026
    My overall experience with Vertex AI has been positive, especially in terms of how well it integrates with the rest of the Google Cloud ecosystem. The platform makes it straightforward to build, deploy and manage -learning models without needing to stitch together a lot of separate tools. The managed infrastructure takes a lot of operational overhead off the team, and features like module monitoring, pipelines and versioning feel mature and reliable. Overall. Vertex AI has made it easier for us to move models from experimentation into production with less friction.
...
Showing Result 1-5 of 75

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