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AI in CSP Customer and Business Operations

AI in CSP Customer and Business Operations Reviews and Ratings

What are AI in CSP Customer and Business Operations?

Gartner defines the market of AI in communications service provider (CSP) customer and business operations as commercial off-the-shelf (COTS) products. They are either capabilities embedded in CSP-specific operational technology (OT) applications (such as channels, CRM and other business support system [BSS] applications) or industry-agnostic horizontal applications delivering AI/machine learning (ML)-based customer and business operations in CSPs. CSP customer and business operations refer to marketing, sales, customer acquisition, customer journey, billing and revenue management, revenue assurance, and related risk management. The scope of AI products covers data readiness, life cycle management of algorithms and their application to CSP customer and business operations.

AI in CSP customer and business operations helps CSPs utilize AI/ML to generate insights and automate business processes across various customer and business operations areas. These areas include marketing, sales, configure-price-quote (CPQ), order management, product management, billing and revenue management, customer journey and care, revenue assurance, and fraud/risk management. Examples include intelligent chatbots utilizing natural language processing for customer interaction use cases to automate call center operations. These products assist with insights and automation and help CSPs manage the life cycle of AI/ML algorithms, gradually enabling ModelOps/AIOps.

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Logo of IBM watsonx

IBM watsonx

By IBM

4.3
(75 Ratings)
customers choice 2025

IBM watsonx is a software platform designed to facilitate the development, training, and deployment of artificial intelligence models and applications. The software provides tools for foundation model management, generative AI workflows, and data governance, allowing organizations to build custom AI solutions tailored to specific business needs. It supports data preparation, model lifecycle management, and observability, aiming to address challenges related to scalable AI implementation and compliance. By integrating capabilities for accessing structured and unstructured data, IBM watsonx seeks to streamline workflows in environments that require automation, decision support, and advanced analytics, assisting organizations in managing the complexities associated with operationalizing artificial intelligence.

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Logo of AmplifAI

AmplifAI

By AmplifAI

4.4
(72 Ratings)

AmplifAI is a software designed to support performance management and employee engagement within organizations. The software uses artificial intelligence to analyze workforce data and deliver personalized coaching, feedback, and performance insights to employees and managers. AmplifAI provides functionalities for tracking key performance indicators, identifying skill gaps, and automating action plans for performance improvement. The software aims to assist businesses in optimizing employee productivity, streamlining coaching processes, and supporting data-driven decision making by delivering recommendations and real-time analytics based on operational and behavioral data. AmplifAI addresses common business challenges such as inconsistent coaching, limited visibility into workforce performance, and the need for scalable development solutions.

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Amdocs AI & Data Platform

By Amdocs

4.4
(32 Ratings)

Amdocs AI & Data Platform is a software designed to support organizations in managing and analyzing large volumes of data across various business operations. The software provides capabilities for data ingestion, processing, storage, and analytics, leveraging artificial intelligence and machine learning to generate insights from structured and unstructured data sources. It assists businesses in automating workflows, personalizing customer interactions, and optimizing decision-making processes. The software also includes tools for real-time data streaming, predictive analytics, and reporting, which enable organizations to identify trends, enhance operational efficiency, and address complex business challenges related to data management and utilization.

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Logo of Lucidya

Lucidya

By Lucidya

4.4
(32 Ratings)

Lucidya is a software designed for social media listening and customer experience management, enabling organizations to monitor and analyze online conversations across various digital platforms. The software offers features such as sentiment analysis, real-time data tracking, and reporting tools to help businesses understand audience engagement and feedback. By providing insights into customer interactions, Lucidya assists in identifying trends and patterns that can inform decision-making and optimize communication strategies. The software addresses the business problem of managing and interpreting large volumes of digital content, facilitating improved customer insights and more effective brand management.

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Logo of AISWare Usights·TAC MaaS

AISWare Usights·TAC MaaS

By AsiaInfo Technologies

4.7
(18 Ratings)

AISWare AI2 Global Artificial Intelligence Platform is a software designed to facilitate the development and deployment of artificial intelligence solutions in various business contexts. The software offers a range of tools for machine learning, natural language processing, computer vision, and data analysis. It provides a modular architecture that supports model training, data management, and task orchestration, enabling organizations to build, manage, and operationalize AI-driven applications. The software addresses business challenges related to data-driven decision making, workflow automation, and process optimization by providing a standardized environment for AI development and integration. Its features include automated data processing, customizable model training, and scalability to accommodate diverse industry requirements. The software also integrates with existing enterprise systems to support seamless workflow implementation and promotes collaboration across different AI projects.

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Logo of HyperSense AI

HyperSense AI

By Subex

4.2
(12 Ratings)

HyperSense AI is a software developed for enterprises to accelerate and scale the adoption of artificial intelligence across various business processes. The software offers tools for data management, analytics, machine learning model development, and deployment within an integrated platform. HyperSense AI enables users to prepare data, build and train AI models, and operationalize analytics while maintaining governance and transparency. The software addresses challenges related to data silos, inefficient workflows, and the complexities of implementing AI solutions by providing a unified environment for the management and automation of AI-driven processes. It is designed to streamline decision-making and optimize business operations by enabling faster and more accurate insights from data.

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MindTitan

By MindTitan

4.3
(12 Ratings)

MindTitan is a software that provides artificial intelligence and machine learning solutions designed to automate processes, improve operational efficiency, and support data-driven decision making. The software enables organizations to develop custom AI models for tasks such as natural language processing, computer vision, predictive analytics, and workflow automation. MindTitan addresses business challenges related to transforming data into actionable insights, reducing manual effort in repetitive tasks, and enhancing productivity across sectors including telecommunications, government, and customer service. The software integrates with existing systems and offers capabilities for scalable deployment, facilitating the implementation and management of AI applications and enabling organizations to extract value from their data assets.

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Digital Customer Lifecycle Manager (DCLM)

By Tecnotree

4.6
(10 Ratings)

Digital Customer Lifecycle Manager is a software designed to automate and manage the end-to-end customer journey within telecommunications and digital service provider environments. The software enables organizations to handle customer onboarding, profile management, order handling, and service activation, supporting multiple channels and touchpoints. It facilitates seamless workflow integration, delivering transaction management and real-time updates for customer interactions across services and products. Organizations use the software to address business challenges such as improving operational efficiency, reducing manual intervention, ensuring compliance, and enhancing customer satisfaction by providing a unified view and control of customer-related processes throughout their lifecycle.

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Logo of BlueMarble BSS

BlueMarble BSS

By Comviva

4.6
(8 Ratings)

BlueMarble BSS is a software designed for digital business support systems, offering functionalities that include customer management, product catalog, order management, billing, and revenue management for telecom operators and service providers. The software enables organizations to streamline and automate the digital lifecycle of products and services, helping to manage subscriber relationships, launch new offerings, process orders, and oversee service monetization. Through its modular architecture, BlueMarble BSS supports integration with existing IT infrastructures, enhances the agility of business processes, and facilitates digital transformation initiatives in telecommunications and digital service ecosystems. The software addresses challenges associated with legacy systems, scalability, and operational efficiency.

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Logo of Tecnotree Sensa

Tecnotree Sensa

By Tecnotree

4.4
(8 Ratings)

Tecnotree Sensa is a software designed to support digital business operations in the telecommunications sector through automation and artificial intelligence capabilities. The software offers features for customer experience management, revenue assurance, and process orchestration. It enables the integration of multiple business processes and channels to facilitate seamless service delivery. Tecnotree Sensa addresses challenges such as operational inefficiencies and service personalization by providing tools for data-driven decision-making, intelligent automation, and workflow streamlining. The software is built to help telecommunications providers manage customer journeys, optimize operational costs, and deploy new digital services by utilizing advanced analytics and cloud-ready architectures.

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Logo of NEON-dX

NEON-dX

By Flytxt

4.4
(7 Ratings)

NEON-dX is a software developed by Flytxt that provides artificial intelligence and analytics capabilities for enterprises seeking to optimize customer engagement and digital business outcomes. The software enables organizations to analyze customer data, generate actionable insights, and automate the delivery of personalized interactions across digital channels. NEON-dX features solutions for predictive analytics, behavioral segmentation, and campaign management, supporting enterprises in addressing business challenges related to customer acquisition, retention, and revenue generation. By leveraging machine learning and data processing functionalities, the software aims to support decision-making and enhance the operational efficiency of marketing and customer experience initiatives.

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Logo of Etiya Customer Engagement Solutions

Etiya Customer Engagement Solutions

By Etiya

4.6
(6 Ratings)

Etiya Customer Engagement Solutions is a software that provides tools to manage customer interactions and relationships across multiple channels. The software supports businesses in automating customer service processes, analyzing customer behavior, and personalizing communication. It includes functionalities for omnichannel engagement, digital self-service, and customer journey orchestration. Etiya Customer Engagement Solutions is designed to address the challenges of maintaining consistent communication and support throughout the entire customer lifecycle, aiming to enhance operational efficiency and improve customer experiences by integrating data and workflows across sales, support, and marketing activities.

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Logo of Whale Cloud Digital Commerce Cloud

Whale Cloud Digital Commerce Cloud

By Whale Cloud

4.2
(6 Ratings)

Whale Cloud Digital Commerce Cloud is a software designed to support the digital transformation of telecommunications service providers and enterprises. The software enables the management of digital commerce operations including product catalog, order management, billing, and customer relationship processes. It features capabilities for omni-channel engagement, digital service creation, agile monetization, and cloud-based integration, allowing organizations to streamline operations and deliver digital services across multiple channels. The software addresses business challenges related to service digitization, revenue management, and scalability in dynamic markets through automation and flexible deployment options.

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Logo of WhaleDI AI

WhaleDI AI

By Whale Cloud

4.7
(6 Ratings)

WhaleDI AI is a data intelligence software designed to facilitate data integration, analysis, and visualization for enterprises. The software offers features such as data extraction, transformation, loading, and cleansing, supporting structured and unstructured data from multiple sources. WhaleDI AI provides tools for building data models, generating reports, and conducting advanced analytics to support decision-making processes. With capabilities in real-time data processing and automated workflows, the software helps organizations streamline data management, improve data quality, and extract actionable insights from complex datasets. WhaleDI AI addresses the business need for efficient data operations and enables users to make data-driven decisions by consolidating and analyzing large volumes of information.

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Logo of Netcracker Monetization and Customer Experience

Netcracker Monetization and Customer Experience

By NEC (Netcracker)

4.4
(4 Ratings)

Netcracker Monetization and Customer Experience is a software that supports service providers in managing digital services and enhancing customer interactions. The software enables automation of order management, billing, partner settlements, and revenue management across multiple channels. It facilitates personalized customer journeys, real-time offer management, and omnichannel support, helping organizations deliver streamlined service activation and customer engagement. The software is designed to address business needs such as accelerating product launches, improving operational efficiency, and supporting complex partner ecosystems. It provides tools for integrating and monetizing diverse offerings, maintaining compliance, and improving visibility into customer activities.

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Logo of ZSmart Digital BSS

ZSmart Digital BSS

By Whale Cloud

4.5
(4 Ratings)

ZSmart Digital BSS is a software designed to support communications service providers with digital business support functionalities. The software enables service providers to manage billing, customer relationship management, product catalog, order management, and revenue assurance. Through its modular architecture, ZSmart Digital BSS facilitates streamlined processing of customer data, service usage records, and billing information. It aims to address challenges associated with legacy systems by offering capabilities for integration and automation, helping organizations to deliver and monetize new digital services efficiently. The software seeks to improve operational efficiency and flexibility for businesses looking to transform their digital service delivery and management.

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Logo of Infonova Digital Business Platform

Infonova Digital Business Platform

By Beyond Now

5
(1 Rating)

Infonova Digital Business Platform is a software designed to support digital business models through automated order management, partner ecosystem enablement, and monetization of digital services. The software offers capabilities for orchestrating and managing services across multiple channels, handling complex commercial arrangements, and ensuring seamless integration with existing IT landscapes. It streamlines operations such as subscription management, billing, and customer lifecycle management, helping businesses address challenges related to launching, selling, and managing digital offerings. The software enables organizations to coordinate partner collaborations, accelerate product time-to-market, and manage the end-to-end digital service delivery process.

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Logo of MobiLytix Digital

MobiLytix Digital

By Comviva

5
(1 Rating)

MobiLytix Digital is a software designed to enable businesses to deliver personalized digital engagement and loyalty programs to their customers across multiple channels. The software offers features such as campaign management, customer segmentation, real-time analytics, and rewards management. It allows organizations to analyze consumer behavior, design and execute targeted campaigns, and manage customer interactions through digital channels. By using the software, businesses can address the challenge of gaining deeper insights into customer preferences, optimizing engagement strategies, and driving retention by creating tailored digital experiences. The software supports integration with existing customer relationship management systems and third-party platforms to facilitate seamless data exchange and campaign execution.

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Logo of TechSee VIA Platform

TechSee VIA Platform

By TechSee

TechSee VIA Platform is a software designed to facilitate remote visual assistance and support for businesses. The software leverages artificial intelligence and augmented reality to enable service agents and technicians to visually interact with customers or field personnel in real time. Through its visual engagement capabilities, the software helps guide users through troubleshooting, installation, and maintenance processes by overlaying digital instructions onto live video feeds. TechSee VIA Platform aims to reduce the need for physical visits, enhance first-time resolution rates, and streamline support operations by providing real-time, visual guidance. The software is utilized to address challenges in customer service efficiency, operational costs, and fulfilling technical support without direct on-site intervention.

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Features of AI in CSP Customer and Business Operations

Updated August 2025

Mandatory Features:

  • At least one of the functional capabilities listed in the “Common Features” (that is, the functional capability of marketing and sales, use cases in CSPs/customer journey, use cases in CSPs/revenue management and use cases in CSPs).

  • Product component for data application and output (application of AI models for one or more use cases in CSP customer and business operations).

  • Product component for algorithm development (development of algorithms for CSP customer and business operations as mentioned in the Market Definition and the Purpose Summary).

  • Product/service component for data readiness (such as data collection, data cleansing, processing, metatagging and distribution).

  • Product component for algorithm life cycle management (management of algorithms for training, efficiency, relevance and retirement).

  • Product component for algorithm version control

Peer Lessons Learned for AI in CSP Customer and Business Operations

Published December 2024

These lessons focuses on the responses to the questions: “If you could start over, what would your organization do differently?” and “What one piece of advice would you give other prospective customers?”

Peer Lessons Learned for AI in CSP Customer and Business OperationsLessons learned by your peers shared on Gartner Peer Insights for AI in CSP Customer and Business OperationsPeer Lessons Learned for AI in CSP Customer and BusinessOperationsLesson 1LESSON1Assess Requirements, Adoption Readiness andLeadership Support for AILesson 2LESSON2Conduct Rigorous Vendor Evaluation andTesting to Ensure Product Fit and CostEfficiencyLesson 3LESSON3Plan for Implementation and Data Managementto Support Secure, Ethical AI AdoptionLesson 4LESSON4Run A Pilot, Understand Security Limits andIntegrations for Smooth ImplementationLesson 5LESSON5Build a Skilled Team and Invest in Training toMaximize AI Product Utilizationn = 185Source: Reviews (185) submitted to Gartner Peer InsightsID: 6013103Gartner ®
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Gartner Research

Magic Quadrant for AI in CSP Customer and Business OperationsCritical Capabilities for AI in CSP Customer and Business Operations
Gartner Peer Insights 'Voice of the Customer': AI in CSP Customer and Business Operations

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

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