Name: OroCommerce
Rating: 4.2 (28 reviews)

Overview

Product Information on OroCommerce

Updated 11th March 2026

What is OroCommerce?

OroCommerce is an AI-enabled B2B eCommerce platform designed for manufacturers, wholesalers, and distributors with complex sales processes. The platform combines CRM, invoicing, AI productivity tools, marketplace capabilities, and B2B storefronts in a unified system. It supports advanced quoting workflows including RFQ (Request for Quote) and CPQ (Configure, Price, Quote). OroCommerce provides multi-website, multi-locale, and B2B2X functionality under a single license. A low-code workflow engine allows businesses to configure custom approval processes, pricing rules, and operational workflows without extensive development. The platform is built on open-source architecture, supporting integration with ERP, PIM, WMS, and other enterprise systems through API-first design.

Overall experience with OroCommerce

IT Manager

<50M USD, Manufacturing

FAVORABLE

“Solid, well-supported, highly-customizable B2B eCommerce software, but lacking a robust user community”

4.0

Mar 24, 2026

We needed a product that was highly customizable to be able to adapt to existing offline order procedures. This product had a good mix of out-of-box functionality with the ability to customize deeply. We were worried less about cutting-edge ecommerce functionality and more about a highly-tailored order-taking system that duplicated our complicated internal order processes and synced with our ERP.

Director of IT

50M - 250M USD, Consumer Goods

CRITICAL

“Positive Feedback on Service Offset by High Cost Impact for Each Request”

3.0

Mar 24, 2026

Good service level and functionnality, cost impact negative

About Company

Company Description

OroCommerce is a digital commerce platform built specifically for manufacturers, wholesalers, and distributors to solve the complex needs of B2B sellers. OroCommerce includes CRM & Marketplace solutions included in its single-license, single-tenant SaaS offering and has offices in the US, UK, Germany, France, Ukraine, and Poland.

Company Details

Company type

Private

Year Founded

2012

Head office location

Los Angeles, United States

Number of employees

51 - 200

Website

https://oroinc.com

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User Sentiment About OroCommerce

Reviewer Insights for: OroCommerce

Performance of OroCommerce Across Market Features

OroCommerce Likes & Dislikes

Ability to customize, depth of out-of-the-box functionality and plugins. Post implementation support has also been very good (responsive, quick, knowledgeable). Integration API is also very robust and fully supported our custom ERP sync processes. The integrator (suggested by Oro) we work with has been the best part of our experience with Oro. They are well supported by Oro.

easy customization

The out of the box functionality, how intuitive and user friendly the platform is, real-time inventory updates, the platform allows for customized customer pricing, as well as customized store fronts and promotions tailored specifically for target audience groups, seamlessly integrates with our internal workflows.

Lack of user-based support forums and poor community. The company used to have a very active user community forum that was a great resource, but around the time we purchased the product it was shut down for dubious reasons and replaced with a Slack channel of little value. This somewhat locks us into formal paid support and slows down our learning. There have been scores of times when I just wanted to ask other users' questions. This was nearly a deal-breaker when we purchased the product. Difficulty in upgrading a highly-customized installation. We've still not done our first upgrade because after a trial attempt it looks like will be very complicated. We have been collecting a list of missing features and issues that need to be solved after the upgrade and are somewhat fearing the project.

cost impact for each request

The search functionality can be inconsistent at times, and the reporting tools on the backend feel somewhat limited, and maybe not very intuitive

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OroCommerce Reviews and Ratings

Recommended Gartner Insights

<50M USD

Manufacturing

Review Source

Solid, well-supported, highly-customizable B2B eCommerce software, but lacking a robust user community

Manager

50M-1B USD

A Solid Platform With Room For Growth And Optimization

5.0

Mar 12, 2026

The site runs smoothly with minimal downtime, page load times are consistently fast, the platform is intuitive and user friendly, real time inventory visibility has helped prevent backorders and improved our communication with customers, customer support has been responsive and helpful whenever we've had questions.

Marketing Manager

Retail

Oro Provides Scalable & Customizable B2B Solutions

Mar 16, 2026

Oro has given us the flexible and scalable platform that we needed in order to create a customized B2B experience for our customers to have a portal and purchasing capabilities. There's nothing we've wanted to do or plan to do in the future that we cannot accomplish with this platform. The 'out of the box' capabilities for B2B outshine the competition in my opinion. They have allowed me to provide my own input by being on the customer advisory board. If I were to make a recommendation for improvement - I would say that my current customer success manager has not been helpful or customer-centric, and usually seems a bit annoyed when I reach out. But I love many on the Oro team & have built good relationships with senior leadership and have enjoyed this partnership in many ways.

Sales Manager

Construction

Great tool for B2B companies, looking for strong capabilities. As other complex products, it requires experts and good project organization, to fully benefit from it..

Mar 23, 2026

We use this product to manage our B2B e-commerce activity in several countries.

10B+ USD

A robust and flexible B2B platform with fast and well structured deployment

Mar 20, 2026

Very positive overall experience. The project was deployed quickly using an efficient MVP approach. The platform fits well with complex B2B requirements and the integrator's support was structures adn valuable throughout the project.