Web, Product and Digital Experience Analytics Reviews and Ratings

What are Web, Product and Digital Experience Analytics?

Gartner uses the following market definitions: Web analytics tools — Specialized analytics tools used to understand and improve the digital CX, attract and retain users, and analyze operations and actions taken across responsive websites and mobile apps. Product analytics tools — Tools and processes used to understand the behavior of users across products or services to inform decisions about how to improve the product experience and increase product engagement. Digital experience analytics tools — Tools that provide diagnostic insights into visitor activity and the CX on responsive web and mobile apps, enabled by advanced analytics and machine learning, session replay and heat map technology.

Products In Web, Product and Digital Experience Analytics Market

"Unlock Growth Potential: Master Google Analytics for Informed Decisions"

Overall, my experience with Google Analytics has been exceptionally positive. This powerful tool has provided invaluable insights into our website's performance and user behavior, allowing us to make data-driven decisions to enhance our online presence. The user-friendly interface and intuitive navigation make it easy to access and interpret a wealth of information about website traffic, engagement metrics, conversion rates, and more. Additionally, the ability to customize reports and set up goals and events tailored to our specific objectives has been instrumental in tracking and measuring the success of our digital marketing campaigns. Furthermore, Google Analytics' robust tracking capabilities across various devices and channels provide a comprehensive view of our audience's interactions, enabling us to optimize our website and marketing strategies effectively. Overall, Google Analytics has become an indispensable tool in our digital toolkit, empowering us to optimize performance, drive growth, and achieve our business goals. I highly recommend it to any organization seeking actionable insights to improve their online presence and marketing efforts.

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"Comprehensive Data Insights with Advanced Features"

Adobe analytics has transformed the data analysis, offering unparalleled insights into user behaviour. Its user-friendly interface, robust features and seamless integration with other Adobe tools create a cohesive analytics ecosystem. The ability to track, analyze, and visualize data in real-time empowers informed decision making.

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"Amplitude analytics : The go-to solution for many teams"

Amplitude analytics has proven to be an invaluable tool for our organization, we have utilized the software to increase retention rate of our most valuable experiments . This allows us to measure outcomes and drive product roadmaps effectively, its ability to track users funnel and the state of the user inside an app or website has been highly beneficial. We have also Benefited from its robust features that monitor digital product or project health, analyze customer behavior, and create performance dashboards.

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"Glassbox- Revolutionizing how we tackle challenges"

It has been revolutionary how Glassbox has revolutionized how we tackle challenges related to conversion rate, product adoption and user satisfaction. It has become a game changer for us, because it provides a comprehensive understanding of different events thus optimizing user experience. Capabilities such as A/B testing enables us to have successful various offering tests and easily identify website versions that receive the most positive or desired responses. Its ability to gather data on various events happening on websites and prioritize it by importance, helps user to focus on addressing critical issues first and thus drive continuous improvement.

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"Mixpanel is Powerful, User-Friendly, and Data Driven Insights Tool"

In my organization, I've never known about Mixpanel but I needed to track the payments of each course closed by the agents and paid by the users. This is when I learned the Mixpanel and started to understand it. Initially, It was hard to understand but gradually I've learned and it's very interesting and defined by the clear metrics.

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"Great tool, highly recommend for a complete analysis if you commit a lot of time/resource."

Good support available from the team, always happy to help with adhoc tasks and urgent requests. Easy to use platform with some great insights to be gained, though it can be very slow to load results at times. I do suggest setting clear goals and targets for each analysis as there is an overwhelming amount of information available. It can be very time consuming to set-up new mappings for every detailed journey analysis you want to look at, and this is the biggest drawback. I would have seen more value from the platform given a larger internal team with an analyst role, so I would say it depends on the company you work for.

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"An awesome tool to review customer actions "

Quantum Metric is probably the best tool in its category and I have had a really amazing experience with this tool. It offers wide range of services such as reviewing customer actions, data analysis etc

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"Robust Enterprise Level Marketing Analytics Solution"

Analytics 360 elevates data analytics with advanced features, offering a comprehensive view of website performance. Real-time insights, detailed audience segmentation, and seamless integration with other Google Marketing Platform products enhances its utility. It is an invaluable tool for enterprise invested in maximizing their digital presence.

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"KISSMеtrісs іs grеat!"

It sоlvеs sо many рrоblеms-- wе dіd a lоt оf tеstіng оf рrісіng, sіtе fеaturеs, еtс, and іt соuld traсk rеsроnsеs fоr tеst and оrіgіnal сasеs thrоugh all thе mеtrісs yоu соuld want. I alsо usе іt tо рull a mоnthly markеtіng rероrt tо sее thе еffесtіvеnеss оf dіffеrеnt sреnd.

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"Usability Insights and Client Exception Monitoring in a Single Tool"

LogRocket has given us insight into how our product performs and is used in the wild. We enjoy viewing user sessions, especially after LogRocket informs us of a problem in production.

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"Analytics made easy"

i have yet to have a single issue, really enhanced our companies mobile web presence. i would highly recommend utilization of the mobile marketing add on

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"A rich look through the eyes of the user on what's happening during a session."

Fullstory offers great value in it's screen recordings of user sessions. It allows us to understand the intuitiveness of our web's design and how customer's navigate our website with ease or difficulty.

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"Elevate and Strengthen Customer Relationship using MoEngage CEAP"

MoEngage Customer Engagement Analytics Platform is a robust analysis platform used to enhance customer across various digital channels. It help users to understand their customers deeply by analysing their data. It is widely accepted by different industries and it provides specific industry based solution according to their unique business requirements.

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"Clear idea of all the user sessions to help create the most optimal funnel stage"

We get inportant data that help us make our website more user-friendly for potential buyers of our products. I just sut back and watch how the end-user used our website, record where exactly they clicked to see where the gaps, trouble spots and positives are on the website in order to help fulfill marketing goals.

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"Essential in our UX toolset. Massive tester base, great templates and superb features."

UserTesting is an essential part of our UX toolset. The experience with the platform has been outstanding so far. The tester base is huge, the turnaround times are great and the AI-powered analytics and transcripts save us tons of time when doing video analysis.

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"WebEngage to engage"

I have a great experience with webenage as it is a great tool for fetching and collecting data of users to make our applications perform better in every way. I would suggest to start using it for a better experience in the technical line.

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"Acts effectively as a bridge linking website session data to individual customers"

We use it for several of our projects as a solution to record the behavior of users on our websites and its a really good solution for creating a heatmap and click map for selected page on website. We had many insights and answers about our home page and landing pages that have incredibly increased our conversion results.

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"Spikes or drops in activity visible in Smartlook help decide best way to reach customers"

It helps understand what visitors find interesting or to check if the website is behaving as expected while the user is navigating through the site by recording the time the visitor spends on the website so it is easy to get an understanding of the funnel and the specific user events we want to dig into to develop the website into the next level.

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"Analyze conversion funnels and see how different segments move through your funnel"

We discover how users are interacting with our website and how our content and design affect user interaction. It gives clear insight into what customers are doing in real-time and segments the actions taken into clearly defined and easily recognizable portions for identification.

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"Unleashing the Power of CleverTap: An In-depth Analysis"

CleverTap is a good analytics platform to understand the most important insights from your project and business metrics.

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