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  3. Adobe Experience Manager (AEM) Assets
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Adobe Experience Manager (AEM) Assets

byAdobe
in Digital Asset Management (Transitioning to Digital Asset Management Platforms)
4.4

Overview

Product Information on Adobe Experience Manager (AEM) Assets

Updated 5th December 2025

What is Adobe Experience Manager (AEM) Assets?

Adobe Experience Manager Assets is a digital asset management software that enables organizations to store, organize, and share digital content such as images, videos, documents, and other media files. The software provides features for asset metadata management, automated tagging, version control, and workflow automation. It supports collaboration by allowing teams to access and update assets in a centralized repository. Users can manage rights, permissions, and asset lifecycles to ensure consistent usage across digital channels. The software integrates with creative tools and marketing platforms to streamline content creation and distribution processes. Adobe Experience Manager Assets addresses the business need for efficient asset management, governance, and delivery in digital marketing ecosystems.

Adobe Experience Manager (AEM) Assets Pricing

Adobe Experience Manager Assets software uses a subscription-based pricing model that is typically determined by the number of assets, users, or storage required. The software can be licensed as a cloud service with pricing varying depending on specific enterprise requirements and configuration. Custom pricing is often provided based on organizational size and usage needs.

Overall experience with Adobe Experience Manager (AEM) Assets

Manager
10B - 30B USD, Retail
FAVORABLE

“Great capabilities but needs a more intuitive interface to better support vastly differing role needs”

4.0
Dec 5, 2025
I have administered AEM Assets for 6 - 7 years since 2015. Broad capabilities but requires much dev work to accomplish many things that really should be OOTB UI based.
DAM Specialist II
500M - 1B USD, Travel and Hospitality
CRITICAL

“Product Changed Completely Over Contract Term With Poor Vendor Communication”

2.0
Aug 5, 2025
Product was not as promised in contract; product changed completely over the terms of our 3-year contract; vendor does not communicate new releases or updates to customers.

About Company

Company Description

Updated 7th December 2023

Adobe focuses on providing digital media and digital marketing solutions on a worldwide scale. The company offers creative, marketing and document solutions which are geared towards assisting individuals, ranging from budding artists to established brands, to bring life to their digital creations. Furthermore, Adobe concentrates on the delivery of captivating experiences to the targeted individuals. Adobe's solutions are omnipresent and they are striving to bring about change through digital experiences.

Company Details

Updated 6th February 2025
Company type
Public
Year Founded
1982
Head office location
San Jose, United States
Number of employees
10001+
Annual Revenue
10B-30B USD
Website
http://www.adobe.com

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Reviewer Insights for: Adobe Experience Manager (AEM) Assets
Deciding Factors: Adobe Experience Manager (AEM) Assets Vs. Market Average
Performance of Adobe Experience Manager (AEM) Assets Across Market Features

Adobe Experience Manager (AEM) Assets Likes & Dislikes

Like

Broad capabilities, it is secure and scales.

Like

At this point there is nothing I like about it.

Like

I like how the OOTB product doesn't change much and is extensible enough using metadata, OOTB APIs, etc..

Dislike

User Interface - Lacks any OOTB options to simplify user interaction or create multiple Portal entry points that are specific to user roles. ie: Vendor (asset supplier) landing page for ingests, Video specific landing page, Author landing page, etc. The soon to be deprecated Brand Portal option took a stab at that, but only allows ONE portal/landing page. I was involved with a previous employer building an entire UI based on Asset Share Framework, worked beautiful but took development resources, a sizable budget, and was not supported by Adobe. Reporting options and tools are almost non-existent - Would love to be able to use OOTB industry BI tools to access asset data, use data, log data etc. Cost of non-author user licenses. - Someone who simply searches, views, downloads should not have a named user cost that is the same as someone who has full upload, edit capability. This used to be different, but was changed in recent years. Content Hub is slowly attempting to relieve some of that pressure, but lacks features to enable it to act as a primary ingest or delivery vehicle

Dislike

Vendor support, even with a top-tier service contract, is sub-par, with service issues usually needing direct software engineer intervention. Delays waiting for engineers to address our issues resulted in some urgent issues--like sync issues that led to the inability to read what our total size usage was per week/month/to-date--taking months to resolve.

Dislike

1. I dislike the new cloud native developments, specifically the support teams assigned to them, really bad service. 2. Documentation provided by Adobe as usual is lacking when you need it the most, there's only superficial documentation and for deeper stuff, you need to either dig online or figure out a solution yourself. 3. OOTB integrations are horrible and basic, you'll need to build custom services for any integration you want to work well.

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Peer Discussions

Adobe Experience Manager (AEM) Assets Reviews and Ratings

4.4

(53 Ratings)

Rating Distribution

5 Star
42%
4 Star
53%
3 Star
4%
2 Star
2%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.1

Integration & Deployment

4.4

Service & Support

4.0

Product Capabilities

4.4

Filter Reviews
Sort By:
Most helpful
Last 12 Months
Star Rating
Reviewer Type
Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • Manager
    10B+ USD
    Retail
    Review Source

    Great capabilities but needs a more intuitive interface to better support vastly differing role needs

    4.0
    Dec 5, 2025
    I have administered AEM Assets for 6 - 7 years since 2015. Broad capabilities but requires much dev work to accomplish many things that really should be OOTB UI based.
  • APPLICATIONS ENGINEER
    1B-10B USD
    Manufacturing
    Review Source

    Main Product Stays Reliable While Adobe Support And Integrations Disappoint

    4.0
    Nov 14, 2025
    It has been a mixed experience unfortunately, there aren't any issues with the main product itself but there's a lot of development around this product that we're implementing (cloud native features) that have been causing issues because of bad development/management practices from Adobe
  • DAM Specialist II
    50M-1B USD
    Travel and Hospitality
    Review Source

    Product Changed Completely Over Contract Term With Poor Vendor Communication

    2.0
    Aug 5, 2025
    Product was not as promised in contract; product changed completely over the terms of our 3-year contract; vendor does not communicate new releases or updates to customers.
  • NETWORK ADMINISTRATOR
    50M-1B USD
    IT Services
    Review Source

    Efficient Asset Management With Strong Search and Reliable Version Control Features

    5.0
    Dec 11, 2025
    Overall my experience with Adobe Experience Manager Assets has been smooth, I can easily share the updated assets with my team so everyone stays on the same page and the version control is powerful so i dont lose any older version of my files.
  • SENIOR PRODUCT MANAGER
    50M-1B USD
    Consumer Goods
    Review Source

    Mixed Reactions Highlight Product's Strengths and Areas for Improvement

    4.0
    Nov 7, 2025
    1. I feel the product is best suited for larger organizations with highly custom content needs.
...
Showing Result 1-5 of 62

Recommended Gartner Research

  • Critical Capabilities for Digital Asset Management (Transitioning to Digital Asset Management Platforms)
  • Magic Quadrant for Digital Asset Management (Transitioning to Digital Asset Management Platforms)

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