Billtrust Unified AR

What we like the most about Billtrust is how well the platform ties everything together across the full order-to-cash cycle. The areas that stand out for us are: (1) Collections Module: The automation and workflow tools have really helped out credit team improve their work. The module presents flexible strategies, automated reminders, and a complete view of each account. As a result, we have been able to improve follow-ups, reduce aging, and bring more consistency and structure to the collections process. The recent addition of AI-generated draft responses to customer emails has been a nice enhancement; (2) Cash Application Automation: This has been a major addition to our process. The module uses machine learning to match customer remittances to open invoices in our ERP, which cuts down the need for manual matching and improve reconciliation significantly. In turn, this has allowed us to reallocate resources and improve efficiency in the department; (3) Invoicing & Payments: This service has allowed us to give customers options in how they receive and pay invoices (electronically, email, or regular mail) in a more consistent, professional, and easier way for the customers. The Billtrust team has also helped us to improve our ePresentment rate of our invoices, which has led to a more efficient and effective way of invoice delivery. One unexpected benefit is that we have seen a noticeable uptick in customers paying late fees, likely because the customer portal is much easier to use and to process payments.

Nothing totally stands out in my mind as above and beyond.

1- End-to-end automation of the entire AR lifecycle from invoice generation to payment reconciliation. 2- It allows customers to view invoices, make payments, and track balances independently, which shortens the payment cycle. 3- It works well with ERP and allows smooth data flow and minimal duplication of efforts.

There are a few areas where we think there is room for improvement: (1) Reporting and Dashboards: We would like to see more flexibility in building custom dashboards and reporting, so they can be more aligned with finance-specific KPIs. (2) Collections strategy management: Setting up and managing collection strategies can be a bit cumbersome at times. It works well, but it is not as intuitive or streamlined as the rest of the platform. (3) Customer portal branding: The customer portal gets the job done. However, there's an opportunity to make the customer experience feel more aligned with our brand.

The limited capabilities of the ClientConnect and Payment sites when running reporting and analytics.

1- Initial setup and ERP synch took longer than expected 2- The analytics suite is good but not as flexible as BI tools for deeper analysis 3- Costs can rise with additional modudles