Name: Brandwatch Analytics
Rating: 4.6 (22 reviews)

Overview

Product Information on Brandwatch Analytics

Updated 13th October 2025

What is Brandwatch Analytics?

Brandwatch Analytics is a software designed for social media monitoring and analytics that enables organizations to gather and analyze data from online conversations across social platforms, forums, blogs, and news sites. The software provides features for real-time data collection, sentiment analysis, trend identification, influencer tracking, and audience insights. Through customizable dashboards and reporting tools, the software allows users to understand brand performance, consumer perception, and market trends. It supports advanced search functionality, data visualization, and integration capabilities with other business intelligence tools. The software addresses the business problem of gleaning actionable insights from large volumes of unstructured social data, helping organizations to inform decision-making and measure the impact of digital strategies.

Overall experience with Brandwatch Analytics

MARKETING COORDINATOR

500M - 1B USD, Miscellaneous

FAVORABLE

“Brandwatch Analytics Noted for Intuitive Design and Detailed Results by Users”

5.0

Aug 25, 2025

Brandwatch analytics is the best platform to review our measurable results.

Executive Analytics

<50M USD, Media

CRITICAL

“Exploring Automatic Reporting Features in Data Analytics”

3.0

Jul 19, 2024

its a nice tool foor capturing data through keywords helps to under stand the sentiment of the conversations create automatic report whenever rewuired

About Company

Company Description

The company focuses on combing consumer intelligence and the management of social media. It aids in identifying and reacting to the relevant trends, creating content based on data, ensuring the brand's safety from threats, and managing all social media channels efficiently. It offers a proficient understanding of consumers, the brand, and the market. Its comprehensive social media management service enables the discovery and engagement of customers on social platforms across various teams and regions. Moreover, it provides an all-inclusive solution for influencer management, from identifying influencers and managing relationships to handling campaigns. The company further caters to the diverse business requirements by offering custom product packaging.

Company Details

Company type

Private

Head office location

Brighton, United Kingdom

Number of employees

501 - 1000

Website

https://brnw.ch/21wBCQb

Do You Manage Peer Insights at Brandwatch?

Access Vendor Portal to update and manage your profile.

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Reviewer Insights for: Brandwatch Analytics

Performance of Brandwatch Analytics Across Market Features

Brandwatch Analytics Likes & Dislikes

I love how intuitive and organized the platform is. There is a great level of detail applied.

alert for spike in conversations and quick report whenever required is the most liked by me

Advanced sentiment analysis helps to mention the feedback as positive, negative, neutral. Provides real-time tracking alerts for sudden changes in mentions.

Nothing I can think of at the moment.

the dislike are The dashboard page is very laggy visual analytic iis not so good

expensive for small businesses. Historical data may be restricted based on your subscription. Setting up queries and dashboards effectively requires expertise.

Top Brandwatch Analytics Alternatives

Peer Discussions

Brandwatch Analytics Reviews and Ratings

Recommended Gartner Insights

Market Guide for Social Monitoring and Analytics (Transitioning to Social Media Management and Listening)

50M-1B USD

Miscellaneous

Review Source

Brandwatch Analytics Noted for Intuitive Design and Detailed Results by Users

IT MANAGER

<50M USD

IT Services

Leveraging AI for Comprehensive Social Media Monitoring

Jan 29, 2025

A powerful social media tool that enables businesses to monitor online conversations. On Twitter, Facebook, Instagram, forums, blogs it helps to analyze the online conversations. Using AI it helps to read the sentimental analysis. It supports tools like Hootsuite, Google Analytics, and CRM systems. It compares the competitors.

Media

Exploring Automatic Reporting Features in Data Analytics

MARKETING MANAGER

A social media marketers dream tool

Apr 18, 2024

I love this platform. Brandwatch analytics reduces the time required to carry out complex analysis and is fully customisable so you can get accurate results to your queries. This tool saves me infinite amounts of time and enables me to carry out tasks that I otherwise wouldn't be able to. I would recommend this tool to ANYONE looking to analyse social analytics.

ACCOUNT MANAGER

Tool with great data crawling capabilities.

Mar 5, 2024

The tool is very usefule and customisable. It crawls data from most of the online sources. Integration is seamless. Also, one team member from the Brandwatch team will be there till you have successfully learnt the tool.