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  3. Cvent Event Marketing and Management
Logo of Cvent Event Marketing and Management

Cvent Event Marketing and Management

byCvent
in Event Marketing and Management Platforms
4.6

Overview

Product Information on Cvent Event Marketing and Management

Updated 13th October 2025

What is Cvent Event Marketing and Management?

Cvent Event Marketing and Management is a software designed to assist organizations with planning, managing, and analyzing events. The software provides features for event registration, attendee management, budget tracking, and event promotion across various channels. It enables users to create and customize event websites, collect payments, and track participant engagement through integrated reporting and analytics tools. The software supports virtual, hybrid, and in-person events and offers tools to facilitate communication, collaboration, and logistics coordination for event organizers. It addresses business challenges associated with manual event processes by centralizing event data, automating repetitive tasks, and providing visibility into event performance.

Cvent Event Marketing and Management Pricing

Cvent Event Marketing and Management software offers a subscription-based pricing model with tiered plans depending on the features required, the volume of events managed, and the number of users. Pricing information is typically customized according to organizational needs, with quotes provided based on factors such as event size and scope, and additional modules may incur extra charges.

Overall experience with Cvent Event Marketing and Management

MARKETING MANAGER
<50M USD, Media
FAVORABLE

“Real-Time Tracking and Reporting Enhance Planning of Open Days and Clearing Events”

5.0
Nov 17, 2025
We first used Cvent while working with 3 large education providers. Each of them wanted a single place to manage Open Days and Clearing. Cvent helped bring all that together.
Associate
Gov't/PS/ED <5,000 Employees, Education
CRITICAL

“Virtual Events Solution: Strengths Exposed and Areas for Improvement”

3.0
Aug 12, 2024
It is not the most stable and intuitive virtual events solution

About Company

Company Description

Updated 16th November 2023

Cvent delivers an all-in-one event platform for any event. Their platform simplifies the management of each stage of the event lifecycle while giving you the data and insights you need to maximize your value. Whether in-person, virtual, or hybrid, you’ll have a single platform with everything you need to find suppliers, engage attendees, maximize sponsor value, and capture important event data. Cvent is uniquely positioned to support your events of all types, sizes, and complexities

Company Details

Updated 26th February 2025
Company type
Private
Year Founded
1999
Head office location
Tysons Corner, United States
Number of employees
1001 - 5000
Website
https://www.cvent.com/

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

User Sentiment About Cvent Event Marketing and Management
Reviewer Insights for: Cvent Event Marketing and Management
Deciding Factors: Cvent Event Marketing and Management Vs. Market Average
Performance of Cvent Event Marketing and Management Across Market Features

Cvent Event Marketing and Management Likes & Dislikes

Like

What stood out most One system held every registration which removed the usual mix of spreadsheets and forms. We were able to track students, parents and support staff in real time which helped each campus plan more effectively. Session bookings, reminders and on the day check in worked without any issues. Post event reports gave us a clear view of turnout and interest by course whicvh helped with follow up activity.

Like

it handles a larger number of attendees

Like

It offers comprehensive tools and resources all in one easy-to-manage location.

Dislike

the setup takes time when you built out the full workflow. some areas feel heavier than needed. Small changes often mean extra steps which is a bit slow. The cost increases fast when you add more events or extra features.

Dislike

it is not as intuitive as other solutions

Dislike

The biggest drawbacks of this tool are that it may be too costly for some smaller organizations, it can be a bit overwhelming for those looking for a simple event registration tool, and it isn't always intuitive when it comes to event customization.

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Peer Discussions

Cvent Event Marketing and Management Reviews and Ratings

4.6

(82 Ratings)

Rating Distribution

5 Star
60%
4 Star
34%
3 Star
5%
2 Star
1%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.3

Integration & Deployment

4.4

Service & Support

4.6

Product Capabilities

4.6

Filter Reviews
Sort By:
Most helpful
Last 12 Months
Star Rating
Reviewer Type
Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • MARKETING MANAGER
    <50M USD
    Media
    Review Source

    Real-Time Tracking and Reporting Enhance Planning of Open Days and Clearing Events

    5.0
    Nov 17, 2025
    We first used Cvent while working with 3 large education providers. Each of them wanted a single place to manage Open Days and Clearing. Cvent helped bring all that together.
  • Project Manager
    50M-1B USD
    Banking
    Review Source

    Cvent Offers Streamlined Event Tools But May Challenge Small Teams With Complexity

    5.0
    Oct 21, 2025
    Cvent Event Management is an incredibly efficient platform that streamlines every aspect of event planning. Its comprehensive suite of tools meets all of my business needs, from registration to reporting, saving time while improving accuracy. The intuitive interface and reliable customer support make managing events simple, professional, and highly effective every step of the way.
  • DIGITAL MARKETING MANAGER
    50M-1B USD
    Real Estate
    Review Source

    A good tool within a pretty saturaturated market

    4.0
    Dec 8, 2025
    Cvent allows for streamlined updates to be made by multiple users at our property and communicated/shared with our clients in an easy and understandable way. We can edit our property details with ease and as often as we wish. The support portal is very accessible and quick to get back to you, making sure we continue to feel supported and valued.
  • Continuous Improvement Manager
    50M-1B USD
    Services (non-Government)
    Review Source

    Comprehensive Tools Aid Event Growth and Management From Start to Finish

    5.0
    Jul 23, 2025
    Cvent Event Management has been good overall. It offers a centralized area for all functions and keeps everything in order. I like the fact that there are so many opportunities and tools to ensure the best possible outcome for not only attendees, but also the staff providing support.
  • Marketing Manager
    50M-1B USD
    Software
    Review Source

    Cvent Facilitates Simple and Efficient Event Planning Across Event Types

    5.0
    Jul 23, 2025
    Cvent is a great events platform. It allows customization and a quick/easy event creation process! No matter what type of event you're having, utilizing Cvent will always be helpful.
...
Showing Result 1-5 of 82

Recommended Gartner Research

  • Critical Capabilities for Event Marketing and Management Platforms
  • Magic Quadrant for Event Marketing and Management Platforms

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

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