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Overview

Product Information on PromoteIQ

Updated 13th October 2025

What is PromoteIQ?

PromoteIQ is a software developed by Microsoft that provides a retail media platform designed to help retailers manage, automate, and scale their digital advertising business. The software enables retailers to deliver native and display advertising across their e-commerce properties by offering tools for campaign management, reporting, and analytics. PromoteIQ supports integration with retail partners to facilitate collaboration between brands and retailers, aiming to increase visibility for sponsored products and enable data-driven decisions. The software focuses on improving the efficiency and organization of digital marketing efforts while addressing the need for retailers to generate additional revenue streams through on-site digital advertising.

PromoteIQ Pricing

PromoteIQ software offers a pricing model that is typically structured as a percentage of advertising spend on its retail media platform, with costs varying based on feature set, customization, and volume of usage. Pricing details are generally provided upon request and may require direct engagement with the provider to determine specific rates and contract terms.

Overall experience with PromoteIQ

SENIOR SALES MANAGER
250M - 500M USD, Consumer Goods
FAVORABLE

“PromoteIQ lags behind competition due to Covid”

4.0
Sep 27, 2023
Promote IQ used to be one of my favorite platforms, but due to COVID, there has been better competition that has come out with much better pricing.
There are no reviews in this category.
CRITICAL

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Peer Discussions

Recommended Gartner Insights

  • Market Guide for Retail Media Networks

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Logo of PromoteIQ

PromoteIQ

byMicrosoft
in Retail Media Networks
4.0

About Company

Company Description

Updated 11th August 2023

Microsoft enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more. Microsoft is dedicated to advancing human and organizational achievement. Microsoft Security helps protect people and data against cyberthreats to give peace of mind.

Company Details

Updated 25th March 2024
Company type
Public
Year Founded
1975
Head office location
Redmond, Washington, United States
Number of employees
10000+
Annual Revenue
30B+ USD
Website
https://microsoft.com

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Reviewer Insights for: PromoteIQ
Performance of PromoteIQ Across Market Features

PromoteIQ Likes & Dislikes

Like

Scalability - we use them for specific retailers nationwide in order to reach more consumer households Adaptability Flexibility

Dislike

Cost- extremely expensive Communication - not great support whenever something goes wrong Integration - only works with specific retailers natiowide

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Rating Distribution

5 Star
0%
4 Star
100%
3 Star
0%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.0

Integration & Deployment

4.0

Service & Support

5.0

Product Capabilities

5.0

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  • SENIOR SALES MANAGER
    50M-1B USD
    Consumer Goods
    Review Source

    PromoteIQ lags behind competition due to Covid

    4.0
    Sep 27, 2023
    Promote IQ used to be one of my favorite platforms, but due to COVID, there has been better competition that has come out with much better pricing.
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