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Logo of Workfront

Workfront

byAdobe
in
3.7
Market Presence: Project and Portfolio Management (Transitioning to Strategic Portfolio Management), Collaborative Work Management

Overview

Product Information on Workfront

Updated 19th February 2025

What is Workfront?

Workfront, fueled by the power of Adobe, serves as a marketing system of record for organizations, encompassing campaign planning and management, core workflow execution capabilities, and automations and integrations. Workfront's integrations with Adobe Experience Cloud and Creative Cloud solutions provide seamless connectivity across your Adobe tech stack, allowing organizations to centralize all planning activities and decision-making processes from a single, central point. This enables a holistic view of work to streamline execution and bring content to market faster. Additionally, it facilitates creative collaboration, automated review workflows, and auditable approvals, while aligning work to best practices using templates, automation, and enterprise-ready AI.

Workfront Pricing

Adobe Workfront offers three plans: Select, Prime, and Ultimate, each with targeted add-ons to meet diverse business needs. The Select plan provides essential work management capabilities for collaboration and execution. The Prime plan includes all Select features plus advanced strategic planning and security. The Ultimate plan encompasses all Prime features, adding automation, goal alignment, and scenario planning.

Workfront Product Images

Canvas Dashboard
Canvas Dashboard
Request Queue
Request Queue
Ai-assisted brief
Ai-assisted brief

Overall experience with Workfront

Marketing Manager
50M - 250M USD, Retail
FAVORABLE

“Workfront Simplifies Creative Collaboration But Folder Navigation Remains Challenging”

4.0
Feb 4, 2026
I have used Workfront on the creative marketing side to collaborate with graphic designers and account services teams. Overall, I have found the platform to be easy to use, especially for new users getting used to this type of creative proofing platform.
Architect
<50M USD, Construction
CRITICAL

“Workfront's Laggy Input and Scattered UI Complicate Project Tracking Processes”

2.0
Feb 26, 2026
Workfront seems like a good idea in theory but in practice it's horrible to use - laggy input and scattered UI makes comments difficult to find and follow up on.

About Company

Company Description

Updated 7th December 2023

Adobe focuses on providing digital media and digital marketing solutions on a worldwide scale. The company offers creative, marketing and document solutions which are geared towards assisting individuals, ranging from budding artists to established brands, to bring life to their digital creations. Furthermore, Adobe concentrates on the delivery of captivating experiences to the targeted individuals. Adobe's solutions are omnipresent and they are striving to bring about change through digital experiences.

Company Details

Updated 6th February 2025
Company type
Public
Year Founded
1982
Head office location
San Jose, United States
Number of employees
10001+
Annual Revenue
10B-30B USD
Website
http://www.adobe.com

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Reviewer Insights for: Workfront

Workfront Likes & Dislikes

Like

I like the capability to see historical versions of proofs, especially when the design team needs to take into account various pieces of feedback, leading to multiple proofs. It is way more efficient than sending PDFs back and forth and marking up comments on them. I would highly recommend this type of proofing software for marketers and their creative teams to streamline the creative review process.

Like

The integration with the Adobe ecosystem is good. Some advanced issue and project-tracking features are useful additions.

Like

Ability to mark up proofs to gather feedback and approvals in addition to robust reporting capabilities.

Dislike

It can be difficult to navigate within projects when the designers create multiple folders with proofs.

Dislike

Workfront is unresponsive and clunky, with various and inconsistent UI bugs making it difficult to find comments, markups and responses consistently on pages, which are sometimes very high file size PDFs - this file size further compounds lag on a single document making it almost impossible to work on the slow files. Incompatibilities across different versions of Adobe apps is also a nightmare for collaborative working. In the end, it was always more efficient to write an email summary of comments/changes/issues to the documents sent than to use Workfront. Having it all summarised in one page is so much more efficient.

Dislike

Because of the robust capabilities of this product, it can sometimes feel a bit overwhelming. Things like automation can be complicated and take a good bit of knowledge to properly set up. Also, it is one of the more expensive options out there.

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Peer Discussions

Workfront Reviews and Ratings

Showing data for 18 ratings and reviews for Online Proofing Software market. View all 480 ratings and reviews across markets for a complete picture.

3.7

(18 Ratings)

Rating Distribution

5 Star
22%
4 Star
67%
3 Star
6%
2 Star
6%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.5

Integration & Deployment

4.4

Service & Support

4.4

Product Capabilities

4.4

Filter Reviews
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Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • Marketing Manager
    50M-1B USD
    Retail
    Review Source

    Workfront Simplifies Creative Collaboration But Folder Navigation Remains Challenging

    4.0
    Feb 4, 2026
    I have used Workfront on the creative marketing side to collaborate with graphic designers and account services teams. Overall, I have found the platform to be easy to use, especially for new users getting used to this type of creative proofing platform.
  • Architect
    <50M USD
    Construction
    Review Source

    Workfront's Laggy Input and Scattered UI Complicate Project Tracking Processes

    2.0
    Feb 25, 2026
    Workfront seems like a good idea in theory but in practice it's horrible to use - laggy input and scattered UI makes comments difficult to find and follow up on.
  • Associate Creative Director
    <50M USD
    Manufacturing
    Review Source

    Extensive Functionality Comes With High Setup Complexity and Increased Costs

    4.0
    Jul 21, 2025
    We have used Adobe Workfront (and included Proof HQ proofing tool) for many years. It is a very robust product that allows us to manage a large volume of projects and gather edits and approvals from a large number of stakeholders.
  • ACADEMIC EXCELLENCE MANAGER
    Gov't/PS/Ed
    Education
    Review Source

    Workfront - Revolutionary Project management software

    4.0
    Jan 15, 2023
    To assist in managing projects and portfolios, Workfront offers a variety of project management solutions. The training materials are produced exceptionally well and have greatly helped the team increase work efficiency. The deployment was easy and allowed various organisation verticals to be productive by keeping all projects in one place.
  • STRATEGIST
    50M-1B USD
    Media
    Review Source

    A Great Custom Product

    4.0
    Jan 11, 2023
    Overall, Workfront proved to be an invaluable piece of software across our organization. It helped in operations, marketing, and content, and proved to be very scalable. Before this product's implementation, we had stop gap solutions and we were unable to do the level of customizations that we needed or would make an impact. We can now manage our ortfolios with ease and scalability for better business outcomes.
Showing Result 1-5 of 21

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