Name: Appcues
Rating: 4.3 (8 reviews)

Overview

Product Information on Appcues

Updated 13th October 2025

What is Appcues?

Appcues is a software designed to facilitate user onboarding and engagement for web applications. The software provides features that allow teams to create, publish, and manage in-app experiences such as product tours, onboarding checklists, modals, tooltips, and surveys without requiring code. Appcues enables businesses to guide users through key product functionalities, collect user feedback, and deliver targeted messages based on user behavior. The software focuses on helping businesses improve user adoption, retention, and product usage by addressing the challenges of user activation and feature discovery within digital platforms. It integrates with analytics and customer management tools to provide actionable insights for optimizing user flows and enhancing overall customer experience.

Overall experience with Appcues

CHIEF PRODUCT OFFICER

50M - 250M USD, Software

FAVORABLE

“Appcues: Designing Personalized User Flows with No Coding”

4.0

Apr 14, 2025

Appcues makes it easy to create and manage in-app user experiences without coding.

ASSOCIATE ENGINEER

10B - 30B USD, Telecommunication

CRITICAL

“Cost effective product with good interface but slow in deployment”

3.0

Dec 26, 2023

it is a cost effective product, interface is great, but deployment was slow process.

About Company

Company Description

Appcues operates a no-code platform designed to boost product adoption. It features functionality for non-technical personnel to monitor and examine product usage effectively. The platform allows users to swiftly implement in-app onboarding tours, announcements, and surveys. Traditional coding skills are not required to utilize this platform efficiently. Appcues addresses the need for user-friendly, accessible tools that facilitate streamlined, efficient product tracking and analysis.

Company Details

Company type

Private

Year Founded

2013

Head office location

Boston, United States

Number of employees

51 - 200

Website

https://www.appcues.com

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Reviewer Insights for: Appcues

Appcues Likes & Dislikes

What I like most about Appcues is how easy it is to design and launch personalized user flows without needing engineering support

cost was within budget, helped in improved learning for employees, and attractive interface

The intuitive interface makes creating new guides quick and the powerful targeting tools allow us to accurately target the users with effective guidance and instructions that assist them in grasping the significance of new features of our products.

What I dislike most is that complex targeting or segmentation can sometimes feel limited without deeper integrations or custom events.

Deployment was little slow, the whole integration happened slowly and a time consuming process

Provide some more specific recommendations on formatting of pop ups and it would be great if it allowed for more customization on the analytics.

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50M-1B USD

Software

Review Source

Appcues: Designing Personalized User Flows with No Coding

CLOUD OPERATIONS ENGINEER

1B-10B USD

Manufacturing

Excellent for publishing in-app feature highlights and a rapid medium for user feedback

5.0

Oct 18, 2024

Robust tool that enabled us to rapidly update our walkthroughs as the product is updated so its easy to keep user help up to date. It has a great and responsive customer service who have been attentive to detail and the replies have come within reasonable time.

APPLICATION TECHNOLOGY & TECHNICAL SERVI

Pretty easy to implement tool that reliably delivers tooltips for new app functionalities

Sep 9, 2024

The easy-to-use interface allows us to create functional in-app guides that enable a great user experience that connects users to our onboarding. The tool was easy to set up in our environment and I have always received good customer support when I needed it.

SENIOR APPLICATION ENGINEER

The platform is so flexible, super easy to use and has great flow of in-app guidance

Aug 14, 2024

The platform was implemented quickly, the integrations were simple to setup and setting up flows was easy to grasp which quickly helped us guide our users in how to use the different features in our applications, as well as self-boarding.

Director

Services (non-Government)

Comprehensive experience management platform

Feb 28, 2024

It helps to build personalised product experiences for great user retention and customer engagement