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  3. Data Studio
Logo of Data Studio

Data Studio

byGoogle
in Marketing Dashboards
4.5

Overview

Product Information on Data Studio

Updated 13th October 2025

What is Data Studio?

Looker Studio is a business intelligence software developed by Google that enables users to create interactive data visualizations and dashboards by connecting to a wide range of data sources. The software provides tools for transforming and analyzing data, helping organizations uncover insights from their information. Features include drag-and-drop data exploration, customizable reporting, sharing options, and integration with various platforms and databases. Looker Studio addresses the need for accessible and centralized analytics by allowing teams to monitor key metrics, measure performance, and support data-driven decision making without requiring advanced technical expertise.

Data Studio Pricing

Looker Studio software uses a freemium pricing model, offering core data visualization and reporting features at no cost, with advanced functionalities and enterprise-grade support available through a paid upgrade as part of Google Cloud services.

Overall experience with Data Studio

Finance Associate
1B - 3B USD, Banking
FAVORABLE

“Intuitive tool for displaying data; challenges when joining multiple tables”

5.0
May 22, 2026
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.
Automated Translation from Spanish
SPECIALIST
<50M USD, Energy and Utilities
CRITICAL

“Looker Studio's Interface: Simplicity Meets Limited Features”

3.0
Feb 5, 2025
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

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About Company

Company Description

Updated 25th July 2024

Googlers is a company that creates products intended to create opportunities for an extensive audience, regardless of their location across the globe. The company values diverse perspectives, imaginations and non-conformity to predefined norms and impossibilities. The goal is to build products while incorporating uniqueness of each individual involved in this process, aiming to make their products accessible and useful to all.

Company Details

Updated 11th November 2024
Company type
Public
Year Founded
1998
Head office location
Mountain View, CA, United States
Annual Revenue
30B+ USD
Website
www.google.com

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Peer Discussions

Data Studio Reviews and Ratings

4.5

(423 Ratings)

Rating Distribution

5 Star
46%
4 Star
43%
3 Star
10%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?
  • Finance Associate
    1B-10B USD
    Banking
    Review Source

    Intuitive tool for displaying data; challenges when joining multiple tables

    5.0
    May 22, 2026
    It is a good visualization tool that helps to display data in an organized way, allowing you to create different graphs that help the information you show to have an impact and tell a story.
    Automated Translation from Spanish
  • Finance Associate
    1B-10B USD
    Banking
    Review Source

    Intuitive tool for displaying data; challenges when joining multiple tables

    5.0
    May 22, 2026
    It is a good visualization tool that helps to display data in an organized way, allowing you to create different graphs that help the information you show to have an impact and tell a story.
    Automated Translation from Spanish
  • Read All 424 Reviews

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Reviewer Insights for: Data Studio
Performance of Data Studio Across Market Features

Data Studio Likes & Dislikes

Like

The variety of graphics and editing options is intuitive to use and easy to share with others.

Automated Translation from Spanish
Like

The variety of graphics and editing options is intuitive to use and easy to share with others.

Automated Translation from Spanish
Like

The variety of graphics and editing options is intuitive to use and easy to share with others.

Automated Translation from Spanish
Dislike

The features are quite limited for a user who wants to have extensive options.

Dislike

The features are quite limited for a user who wants to have extensive options.

Dislike

The features are quite limited for a user who wants to have extensive options.