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Logo of Frontify

Frontify

byFrontify
in
4.7
Market Presence: Digital Asset Management (Transitioning to Digital Asset Management Platforms), Brand Compliance Software

Overview

Product Information on Frontify

Updated 13th October 2025

What is Frontify?

Frontify is a software that provides a centralized platform for brand management, offering tools for creating, managing, and sharing brand guidelines, digital assets, and design templates. The software enables organizations to maintain consistency across brand touchpoints by supporting collaboration among teams on projects such as style guides, asset libraries, and creative workflows. Frontify helps streamline processes for updating and distributing branding materials, facilitating easier access to approved resources and reducing errors or inconsistencies in external and internal communications. Through its features, Frontify addresses the business challenge of ensuring coherent brand representation and efficient digital asset management across departments and locations.

Frontify Pricing

Frontify software offers a subscription-based pricing model, structured in multiple tiers that vary according to features, number of users, and the scope of brand management capabilities. Pricing is typically customized based on organizational requirements, which may include factors such as user volume, asset storage, and specific modules. A free trial option is available for initial evaluation, while detailed pricing is provided upon request.

Overall experience with Frontify

VP, Marketing
10B - 30B USD, Insurance (except health)
FAVORABLE

“Consistent Brand Management Simplified With Responsive Support and Flexible Design Options”

5.0
Apr 22, 2026
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.
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CRITICAL

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

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About Company

Company Description

Updated 26th February 2024

Frontify offers a single, unifying platform for brand management. Leveraging cloud-based technology, it integrates Digital Asset Management, brand guidelines, and templates, streamlining collaboration and establishing a consistent source of brand-related information.

Company Details

Updated 8th January 2025
Company type
Private
Year Founded
2013
Head office location
Switzerland
Number of employees
201 - 500
Website
https://www.frontify.com/

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Peer Discussions

Frontify Reviews and Ratings

4.7

(7 Ratings)

Rating Distribution

5 Star
71%
4 Star
29%
3 Star
0%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?
  • VP, Marketing
    10B+ USD
    Insurance (except health)
    Review Source

    Consistent Brand Management Simplified With Responsive Support and Flexible Design Options

    5.0
    Apr 22, 2026
    From day 1 until now, the Frontify team have been fantastic. Everyone on the account side, and support side are all a pleasure to deal with. I brought Frontify to our company when it was still in it's infancy, around 5 years ago. The platform was as intuitive then as it is now, despite shipping many new features. Onboarding new editors and users has been so simple, and Frontify support is always responsive and knowledgeable.
  • VP, Marketing
    10B+ USD
    Insurance (except health)
    Review Source

    Consistent Brand Management Simplified With Responsive Support and Flexible Design Options

    5.0
    Apr 22, 2026
    From day 1 until now, the Frontify team have been fantastic. Everyone on the account side, and support side are all a pleasure to deal with. I brought Frontify to our company when it was still in it's infancy, around 5 years ago. The platform was as intuitive then as it is now, despite shipping many new features. Onboarding new editors and users has been so simple, and Frontify support is always responsive and knowledgeable.
  • Read All 7 Reviews

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Recommended Gartner Insights

  • Critical Capabilities for Digital Asset Management (Transitioning to Digital Asset Management Platforms)
  • Magic Quadrant for Digital Asset Management (Transitioning to Digital Asset Management Platforms)
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Reviewer Insights for: Frontify
Performance of Frontify Across Market Features

Frontify Likes & Dislikes

Like

Its main strength is its usability. Having a single source of truth for our brand has been so valuable. Anyone (with the correct permissions) can easily and quickly create guides or content in seconds. There is just the right amount of design customization to allow pages to feel engaging, whilst also ensuring they feel consistent. The asset libraries load and download extremely quickly. Creating private, or sharable links to sections or the entire guide is very easy.

Like

Its main strength is its usability. Having a single source of truth for our brand has been so valuable. Anyone (with the correct permissions) can easily and quickly create guides or content in seconds. There is just the right amount of design customization to allow pages to feel engaging, whilst also ensuring they feel consistent. The asset libraries load and download extremely quickly. Creating private, or sharable links to sections or the entire guide is very easy.

Like

Its main strength is its usability. Having a single source of truth for our brand has been so valuable. Anyone (with the correct permissions) can easily and quickly create guides or content in seconds. There is just the right amount of design customization to allow pages to feel engaging, whilst also ensuring they feel consistent. The asset libraries load and download extremely quickly. Creating private, or sharable links to sections or the entire guide is very easy.