Overview
Product Information on Higher Logic Vanilla
What is Higher Logic Vanilla?
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Overall experience with Higher Logic Vanilla
“Easy to use and customize platform but slightly limited reporting and admin functionality”
About Company
Company Description
Higher Logic focuses on providing cloud-based engagement platforms. The company aims to assist organizations in managing interactions at each stage of the digital customer experience, from the first web visit to the on-going engagement and renewal phase. Higher Logic is known for its comprehensive engagement abilities inclusive of marketing automation and online communities. The company's primary goal is to make organizations successful by giving a community a platform to interact, share ideas, answer questions, and remain in contact.
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Reviewer Insights for: Higher Logic Vanilla
Performance of Higher Logic Vanilla Across Market Features
Higher Logic Vanilla Likes & Dislikes
I wasn't involved in the implementation of Vanilla, so I didn't receive the formal introductory training, but even without that, I was able to build a beautiful, easy-to-navigate community. I wish they had a better knowledge base or LMS for training materials; Vanilla's training articles are all in their own community and sometimes it's hard to track down the info you need. Thankfully, their team is always willing to help and get on calls to assist and the 'community' of community managers are always willing to share best practices, tips, and ideas.
- Native reporting/dashboard functionality isn't as robust as we'd like. Their reporting works fine for the standard community metrics (new users, total logins, etc) but we do more reporting outside of Vanilla for deeper insights on community impact. - I don't contact their support team often, but I've had good experiences when using them. I've had two CSMs in the past and both have been easy to work with. - Vanilla was acquired by Higher Logic a while back, and it's clear the company values Higher Logic's association-focused tool more than this corporate-focused platform, but there are definitely still great improvements being made to Vanilla's platform all the time.
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Higher Logic Vanilla Reviews and Ratings
- Customer marketing manager<50M USDSoftwareReview Source
Easy to use and customize platform but slightly limited reporting and admin functionality
I'll start by saying that Vanilla is the first community platform I've managed, so I can't speak to how it compares to other community platforms. That said, I've found it to be a very easy to use and customize platform. We've built a beautiful community (I may be biased on that front) that brings a lot of value to our customers and see increased engagement MoM compared to our past communities through other platforms. The native reporting functionality gets the job done but is a bit limited. Thankfully, we can integrate Vanilla with our customer success platform, allows us to compare community engagement data into customer data for deeper data analysis.