Overview
Product Information on Influ2
Updated 13th October 2025
What is Influ2?
Influ2 Pricing
Overall experience with Influ2
Director of Marketing
<50M USD, SoftwareFAVORABLE
“Impact of Person-Based Advertising Platform on Marketing Pipeline Performance”
I contracted Influ2 for the first time at my previous company as Director of Growth, and once again at my current company. I have used various ad, intent and targeting platforms previously, but Influ2 is truly exceptional. The product capabilities - person-based advertising - isn't something I've found in any other product offering, and it works like a charm. As the person overseeing the entire top to mid funnel - product marketing, performance marketing, demand gen, lead generation and business development, I can tell you the impact of this capability on our pipeline is outstanding.
Yet beyond the product itself, I enjoyed working with an excellent team of professionals from the very first interaction I had with Influ2. Sales process was never pushy, very consultative and appreciative of our needs. Onboarding was fantastic, and customer success really means gearing us up with everything we need to succeed in leveraging the platform.
There are no reviews in this category.
CRITICAL
About Company
Company Description
Influ2 is a person-based advertising platform that allows companies to reach specific people within target accounts across multiple platforms, and track ad engagement on a contact and account level. Marketing teams use Influ2's technology to push relevant content to key decision-makers, track contact-level intent, and give sales the context they need to win valuable accounts. With Influ2’s Revenue Reporting, companies can quantify the results of each campaign by tying results to generated pipeline and revenue.
Company Details
Company type
Public
Year Founded
2017
Head office location
New York City , United States
Number of employees
51 - 200
Website
Do You Manage Peer Insights at Influ2?
Access Vendor Portal to update and manage your profile.
Key Insights
A Snapshot of What Matters - Based on Validated User Reviews
Top Influ2 Alternatives
Peer Discussions
Influ2 Reviews and Ratings
Filter Reviews
Sort By:
Most helpful
Last 12 Months
Star Rating
Reviewer Type
Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
- Director of Marketing<50M USDSoftwareReview Source
Impact of Person-Based Advertising Platform on Marketing Pipeline Performance
I contracted Influ2 for the first time at my previous company as Director of Growth, and once again at my current company. I have used various ad, intent and targeting platforms previously, but Influ2 is truly exceptional. The product capabilities - person-based advertising - isn't something I've found in any other product offering, and it works like a charm. As the person overseeing the entire top to mid funnel - product marketing, performance marketing, demand gen, lead generation and business development, I can tell you the impact of this capability on our pipeline is outstanding. Yet beyond the product itself, I enjoyed working with an excellent team of professionals from the very first interaction I had with Influ2. Sales process was never pushy, very consultative and appreciative of our needs. Onboarding was fantastic, and customer success really means gearing us up with everything we need to succeed in leveraging the platform. - Marketing Manager<50M USDSoftwareReview Source
Contact-Based Ad Targeting on Influ2 Supports Strong Results for ABM Campaigns
Influ2 has been a highly valuable marketing tool to run ads for the last year and a half. From exceptional customer support from my CSM to Influ2's capabilities, I plan to use Influ2 for as long as possible in my marketing career. - Marketing Manager50M-1B USDSoftwareReview Source
GTM teams who use Influ2 are automatically in a best-in-class category of ABM
My experience with Influ2's product and team has been exceptional. We are now in year 3 of our partnership and I can't imagine not having this tool in my GTM tech stack. - Marketing Manager50M-1B USDSoftwareReview Source
Influ2 pairs world-class customer support with a first-to-market platform that solves major sales & marketing intent data pain points by identifying the specific individuals - not just the accounts - clicking on ads.
Influ2 offers some of the best customer support I've experienced in my marketing career. Their platform solves a critical pain point by providing person-level intent data - showing sales teams exactly who clicked an ad, not just which account. As a first-to-market solution for ad-click intent, it delivers exactly what sales teams need to when looking at purely click intent signals. - Marketing Manager<50M USDSoftwareReview Source
Strong Targeting, Easy Workflows, Solid Results
We've had a really good experience using Influ2 for our ABM campaigns. What stands out the most is the person-based-targeting, it helps us reach the right decision makers instead of just broad accounts, which has improved engagement. I use the platform daily, and it has been a big help in saving time. Uploading new data is very easy, and sharing campaign performance with the sales team and and other stakeholders is simple. We can also subscribe to daily or weekly reports via teams or email, which makes tracking performance very convenient. The Platform is easy to use and delivers strong performance. The recent update where Journeys and Cohorts were merged into Programs makes things much clearer and reduces confusion while managing campaigns. Overall, it's a solid platform that works well, especially when sales and marketing are aligned.
Showing Result 1-5 of 25
Recommended Gartner Insights
This service may contain translations provided by Google. Google disclaims all warranties related to the translations, express or implied, including any warranties of accuracy, reliability, and any implied warranties of merchantability, fitness for a particular purpose and noninfringement. Gartner's use of this provider is for operational purposes and does not constitute an endorsement of its products or services.
