• HOME
  • CATEGORIES

    • CATEGORIES

    • Browse All Categories
  • FOR VENDORS

    • FOR VENDORS

    • Log In to Vendor Portal
    • Get Started
  • REVIEWS

    • REVIEWS

    • Write a Review
    • Product Reviews
    • Vendor Directory
    • Product Comparisons
  • GARTNER PEER COMMUNITY™
  • GARTNER.COM
  • Community GuidelinesListing GuidelinesBrowse VendorsRules of EngagementFAQPrivacyTerms of Service
    ©2026 Gartner, Inc. and/or its affiliates.
    All rights reserved.
  • Categories

    • No categories available

      Browse All Categories

      Select a category to view markets

  • For Vendors

    • Log In to Vendor Portal 

    • Get Started 

  • Write a Review

Join / Sign In
  1. Home
  2. /
  3. ZoomInfo Marketing
Logo of ZoomInfo Marketing

ZoomInfo Marketing

byZoomInfo
in Account-Based Marketing Platforms
4.6
2025

Overview

Product Information on ZoomInfo Marketing

Updated 10th February 2024

What is ZoomInfo Marketing?

ZoomInfo Marketing helps demand generation and ABM teams target and convert leads into buyers through insight-driven orchestration and personalized engagement across multiple channels, including display and social advertising, email, SMS, and more. ZoomInfo Marketing also turns websites into digital storefronts—through enriched forms, unique visitor tracking, and human-first chat experiences—to help improve on-site conversion and tighten the relationship with sales.

ZoomInfo Marketing Pricing

ZoomInfo Marketing Product Images

MarketingOS Dashboard
MarketingOS Dashboard
Target Audience
Target Audience

Overall experience with ZoomInfo Marketing

Account Manager
3B - 10B USD, IT Services
FAVORABLE

“ZoomInfo Delivers Accurate Data but International Coverage and Navigation Pose Challenges”

5.0
Apr 3, 2026
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.
Business Development Associate
50M - 250M USD, Energy and Utilities
CRITICAL

“Large Data Selection With Complicated Interface and Potentially Inaccurate Information”

3.0
Apr 14, 2026
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.

Badges

Gartner Peer Insights recognizes vendors who meet or exceed both the market average Overall Experience and the market average User Interest and Adoption score through a Customers’ Choice distinction.
2025
For Market:
Account-Based Marketing Platforms

About Company

Company Description

Updated 18th March 2025

ZoomInfo is the Go-To-Market Intelligence Platform that empowers businesses to grow faster with AI-ready insights, trusted data, and advanced automation. Its solutions provide more than 35,000 companies worldwide with a complete view of their customers, making every seller their best seller. With notable compliance to both GDPR and CCPA, ZoomInfo also ensures stringent data security and privacy.

Company Details

Updated 18th March 2025
Company type
Public
Year Founded
2007
Head office location
Vancouver, United States
Number of employees
1001 - 5000
Website
http://zoominfo.com

Do You Manage Peer Insights at ZoomInfo?

Access Vendor Portal to update and manage your profile.

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Top ZoomInfo Marketing Alternatives

Logo of 6sense Revenue Intelligence Platform
1. 6sense Revenue Intelligence Platform
4.4
(274 Ratings)
Logo of Demandbase One
2. Demandbase One
4.5
(265 Ratings)
Logo of AdRoll ABM
3. AdRoll ABM
4.4
(84 Ratings)
View All Alternatives

Peer Discussions

ZoomInfo Marketing Reviews and Ratings

4.6

(207 Ratings)

Rating Distribution

5 Star
59%
4 Star
36%
3 Star
5%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?
  • Account Manager
    1B-10B USD
    IT Services
    Review Source

    ZoomInfo Delivers Accurate Data but International Coverage and Navigation Pose Challenges

    5.0
    Apr 3, 2026
    ZoomInfo has fundamentally changed how we identify and engage with high-value accounts by providing real-time buyer intent data.
  • Account Manager
    1B-10B USD
    IT Services
    Review Source

    ZoomInfo Delivers Accurate Data but International Coverage and Navigation Pose Challenges

    5.0
    Apr 3, 2026
    ZoomInfo has fundamentally changed how we identify and engage with high-value accounts by providing real-time buyer intent data.
  • Read All 207 Reviews

    Get unlimited access to verified peer reviews and insights

    Read unlimited Gartner-vetted product reviews
    View and share valuable product insights
    Download full product profiles
    Review products you use today

Recommended Gartner Insights

  • Critical Capabilities for Account-Based Marketing Platforms
  • Magic Quadrant for Account-Based Marketing Platforms
Powered by Google TranslateThis service may contain translations provided by Google. Google disclaims all warranties related to the translations, express or implied, including any warranties of accuracy, reliability, and any implied warranties of merchantability, fitness for a particular purpose and noninfringement. Gartner's use of this provider is for operational purposes and does not constitute an endorsement of its products or services.

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

This site is protected by hCaptcha and its Privacy Policy and Terms of Use apply.


Software reviews and ratings for EMMS, BI, CRM, MDM, analytics, security and other platforms - Peer Insights by Gartner
Community GuidelinesListing GuidelinesBrowse VendorsRules of EngagementFAQsPrivacyTerms of Use

©2026 Gartner, Inc. and/or its affiliates.

All rights reserved.

ZoomInfo Marketing Likes & Dislikes

Like

What is most impressive is the depth and accuracy of the data. In particular, the direct dial phone numbers and detailed organization charts help us prospect efficiently.

Like

What is most impressive is the depth and accuracy of the data. In particular, the direct dial phone numbers and detailed organization charts help us prospect efficiently.

Like

What is most impressive is the depth and accuracy of the data. In particular, the direct dial phone numbers and detailed organization charts help us prospect efficiently.

Dislike

The cost is way up there. It can be a bit overwhelming at times and sometimes very complicated. The information can be outdated or inaccurate well.

Dislike

The cost is way up there. It can be a bit overwhelming at times and sometimes very complicated. The information can be outdated or inaccurate well.

Dislike

The cost is way up there. It can be a bit overwhelming at times and sometimes very complicated. The information can be outdated or inaccurate well.

Reviewer Insights for: ZoomInfo Marketing
Performance of ZoomInfo Marketing Across Market Features
Deciding Factors: ZoomInfo Marketing Vs. Market Average