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InsightSquared

byInsightSquared
in Revenue Intelligence (Transitioning to Revenue Action Orchestration)
3.6

Overview

Product Information on InsightSquared

Updated 13th October 2025

What is InsightSquared?

InsightSquared is a software designed to provide revenue intelligence and analytics for businesses by transforming data from sources such as customer relationship management systems into actionable insights. The software delivers reporting and forecasting capabilities that allow organizations to analyze sales activities, track pipeline health, and monitor performance against goals. InsightSquared supports decision-making by offering dashboards and visualizations that highlight key business metrics and trends. The software aims to address challenges in sales management and operations by helping teams understand their performance, identify opportunities for improvement, and optimize resource allocation. InsightSquared integrates with popular CRM platforms to automate data collection and help businesses identify patterns that impact revenue outcomes.

InsightSquared Pricing

InsightSquared software follows a subscription-based pricing model, typically structured by number of users and tiered feature sets. Pricing may vary depending on the scale of deployment, additional modules, and integration needs. Customers are generally billed on a monthly or annual basis according to selected plan specifications.

Overall experience with InsightSquared

OPERATIONS MANAGER
250M - 500M USD, Insurance (except health)
FAVORABLE

“Good Dashboard and Reporting Flexibility but limited integrations”

4.0
Feb 23, 2024
Really liked the tool but it was not installed, deployed, or maintained well before I started so the tool was not utilized to its full capacity. With that said it seemed really neat and loved the reporting and graphs.
Asst. Manger Sales
500M - 1B USD, Transportation
CRITICAL

“Maximizing Revenue with InsightSquared - A Look into Win/Loss Patterns”

3.0
Jan 20, 2025
InsightSquared has been particularly useful in sales analysis, especially where there is closure of deals. They do not allow for a total understanding of lost opportunities, which impacts the overall view of the sales funnel. To achieve a more unified view, a smoother integration process is required.

About Company

Company Description

Updated 7th December 2023

InsightSquared is a Boston-based company that provides real-time intelligence on sales and marketing Key Performance Indicators (KPIs). The company's main objective is to assist revenue operations professionals in making well-informed decisions. Its solutions are imperative for businesses looking to improve their sales forecasting, pipeline management, individual performance-based rep coaching, marketing attribution understanding, and data-supported planning and analysis.

Company Details

Updated 26th February 2025
Company type
Private
Year Founded
2010
Head office location
Boston, United States
Number of employees
51 - 200
Website
http://www.insightsquared.com

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Reviewer Insights for: InsightSquared
Performance of InsightSquared Across Market Features

InsightSquared Likes & Dislikes

Like

dashboard and reporting flexibility.

Like

InsightSquared is very good at identifying the most important revenue generating parameters and win/loss patterns from the sales numbers. This kind of data representation has been very helpful in analyzing those trends and adjusting our sales strategy.

Like

For me, the best part is the flexibility for tracking historical performance and time series analytics. Salesforce is extremely poor at this and IS gives you that ability right out of the box. Ultimately giving you good tools to do sales forecasting as well. They also have solid pre-built reports that get you started fast.

Dislike

support was slow and integration to our CRM was difficult.

Dislike

InsightSquared also fails to provide insight on the lost opportunities during the sales process. Decision making is limited when there is no information about lost deals that otherwise could provide great value to the efficiency of the sales funnel.

Dislike

There are some newness to the platform. While some things are configurable and customizable; others are not. Also, the search functionality is a bit behind the curve and it would be really amazing if that feature meet the market with capabilities. Also i believe its on the roadmap but SSO integrations with Okta would be great.

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Peer Discussions

InsightSquared Reviews and Ratings

3.6

(3 Ratings)

Rating Distribution

5 Star
0%
4 Star
67%
3 Star
33%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

3.0

Integration & Deployment

4.0

Service & Support

3.7

Product Capabilities

4.0

Filter Reviews
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Most helpful
Last 12 Months
Star Rating
Reviewer Type
Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • Asst. Manger Sales
    50M-1B USD
    Transportation
    Review Source

    Maximizing Revenue with InsightSquared - A Look into Win/Loss Patterns

    3.0
    Jan 20, 2025
    InsightSquared has been particularly useful in sales analysis, especially where there is closure of deals. They do not allow for a total understanding of lost opportunities, which impacts the overall view of the sales funnel. To achieve a more unified view, a smoother integration process is required.
  • OPERATIONS MANAGER
    50M-1B USD
    Insurance (except health)
    Review Source

    Good Dashboard and Reporting Flexibility but limited integrations

    4.0
    Feb 23, 2024
    Really liked the tool but it was not installed, deployed, or maintained well before I started so the tool was not utilized to its full capacity. With that said it seemed really neat and loved the reporting and graphs.
  • CHIEF TECHNOLOGY OFFICER & SENIOR VICE P
    50M-1B USD
    Miscellaneous
    Review Source

    A good starter tool for quick time series analysis on salesforce with continued features

    4.0
    Oct 20, 2022
    Overall Insight Squared is good tool. We use salesforce and the integration is easy and the sync timings are near real-time which is good to analyze the business. It instantly gives you a capability well beyond salesforce reporting but you still need to have good governance of your data in order to leverage it will. I would say its a great starter tool for those looking for more meaningful reports than salesforce produces.
Showing Result 1-3 of 3

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Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

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